PROFESSIONAL SUMMARY

Recent communications graduate at Eastern University with a concentration in digital/ emerging media and a minor in marketing. Specializes in graphic design and content creation with a certification in content marketing. Seasoned marketer with 4+ years of door-to-door sales experience and over the phone lead generation. Strong interpersonal skills both in person and online.

EXPERIENCE

Telemarketer

Renewal by Andersen

Aug. 2020 - present

• Analyzed preexisting customer data to generate target market areas within the tristate region.

• Increased lead inflow for the proximity marketing department by setting appointments over the phone.

• Received customers complaints over the phone to record and manage installation issues with previous projects for service department to use as a primary resource to honor warranty.

• Performed over 100+ outbound cold calls a day to both existing and potential customers to build rapport and pitch promotions to negotiate a time and place to provide free consultations.

Social Media Coordinator Assistant

Eastern University Athletics Program

Oct. 2022 - May 2023

• Maintained a cohesive online identity by pitching and producing innovative graphic content across four social media platforms whilst retaining a 3% engagement rate.

• Utilized BlueFrame Production Truck software to capture and video broadcast university home games to local television channels and online streaming services.

• Promoted future games through facilitating interactive online relationships between student fans and teams/athletes.

Proximity Marketer

Renewal by Andersen

Apr. 2019 - Aug. 2022

• Created meaningful relationships between future customers and the company to generate leads by engaging in door-to-door canvassing.

• Identified highly qualified sales opportunities by evaluating prospects windows/ doors and diagnosing them with their extensive signs of damage.

• Produced demos through setting appointments to provide prospects with estimates.

• Utilized GroundForce IT and other data tracking business applications to accurately record information of prospective customers within the targeted market area. Journalist

The Waltonian, Eastern University Editorial

Aug. 2021 - Dec. 2021

• Pitched and developed compelling story ideas to editorial team each month.

• Conducted comprehensive primary research on university happenings by interviewing students to ensure an accurate report of information.

• Delivered stories on a variety of topics such as politics, sports, and international news for online publication.

Associate Trainer

Panera Bread

May 2016 - Oct. 2018

• Acquainted new hires to the workspace by promoting a welcoming yet professional environment while upholding company’s core values through demonstration and leading by example.

• Assessed employee performance to accommodate an appropriate learning style for new hires including (but not limited to), personableness, conflict resolution, etc. EDUCATION

B.A. Digital

Communications

Eastern University

May 2023

SKILLS

Active listening

Public speaking

Customer centricity

Data analysis & analytics

Commercial awareness

Content strategic thinking

Conflict resolution

Quick thinking

Public relations

Negotiation

Phone etiquette

SOFTWARE

Microsoft Excel

BlueFrame Production Truck

Adobe Photoshop

RELEVANT

CERTIFICATIONS

• Search Engine

Optimization (SEO)

• Inbound Marketing

Optimization (IMO)

• Content Marketing

MELODY SWEENEY

CONTACT

484-***-****

ad1h2r@r.postjobfree.com

King of Prussia, PA 19406

Digital Marketing & Communications Specialist

Contact this candidate