Michael J. Marinelli

ad1h24@r.postjobfree.com Cell 310-***-****

PROFESSIONAL SUMMARY – GROWTH FOCUSED GENERAL MANAGER My own set of experiences make me uniquely qualified in the Health and Fitness industry. I owned and operated a successful 55,000 sq. ft. multi-purpose club for 9 years before selling it to one of the larger chains. I also was the GM of a private equity owned 12 tennis court club where I grew membership by more than 30% while cutting expenses. My years of experience in sales management, operations management & team development have prepared me for the challenges ahead. I have the dedication, desire, and ability to lead and grow your team.

EDUCATION

University of So. CA, Los Angeles, CA Loyola Marymount University, Los Angeles, CA Bachelor of Arts Degree in Physical Education Master’s in Business Administration Specialization in Exercise Physiology Emphasis in Finance EXPERIENCE

Feb 2022 to Active Wellness, The Gym at 10100 Los Angeles CA Current General Manager – GM of a new corporate fitness facility located in the Hines Building. I opened the club and am responsible for all membership sales, personal training, group exercise staffing. Have already met the goals for 2022 in Aug of 2022.

May 2018 to LA Fitness, CA

March 2021 Personal Training Director (PTD) - Started as a Personal Training Coordinator (PTC) then progressed

& Oct 2021 to Assistant Personal Training Director (APTD) and then PTD. As the PTD was responsible for selling to Feb 2022 personal training on 6 or 12 - month agreements and managing the APTD’s & PTC team to meet monthly team goals. Also was responsible for managing all Personal Trainers and hiring and training the team. Aug 2020 Peninsula Racquet Club - Rancho Palos Verdes, CA to Oct 2021 General Manager – GM of a 12 Tennis Court private equity owned Tennis Club. Worked directly with the Head Tennis Pro/Director of the #1 Tennis Academy in Southern California. Standardized all billing, increased program revenue by 25% & cut Workers Comp costs by over 50%. Grew the membership base by more than 30% in a year by increasing the number of memberships from 165 to 215 during Covid. May 2017 Coast Fitness South Bay - Hawthorne, CA

to April 2018 General Manager – GM of a 45,000 Sq. Ft. Multi-Purpose Gym at a 4,000-member facility that is the #1 rated South Bay Fitness Club on Yelp. Assembled & directed a team that included the following Studio Programs: Yoga including heated yoga, Group Cycling, Smash – Strength and Conditioning, Kick Boxing and Boxing & a full Group Exercise program including Body Pump, Zumba, Boot Camp & Virtual classes. Grew the Personal Training program, by implementing partner training, & small group training to increase the number of members training & grow the training revenues by 24%. Reduced the return for collections by over 50%, which increased the # of members & the average length of membership. Dec. 2014 Complete Gym Solutions - UsedGymEquipment.com, Carson, CA to April 2017 Global Sales & Rentals - Global Sales Consultant and Rental Director for UsedGymEquipment.com, designed and implemented new sales initiatives to help one of the largest remanufacturers of fitness equipment in the world continue double digit growth. Created new rental profit center that added

$100,000 to bottom line.

Dec. 2008 Riviera Fitness Club, Redondo Beach, CA

to Sept 2014 General Manager, Owner - GM/Owner of Riviera Fitness, a 9,000 sq. boutique club. Turned around a club that was on the verge of closing by assembling a team that grew the membership & revenue base. Completed several remodels to bring in new cutting-edge classes and cut operating expenses, including dramatic cuts in insurance, and payroll.

Dec. 1996 SportCenter Fitness, Inc., Redondo Beach, CA to Dec. 2005 General Manager, Owner - GM/Owner of SportCenter Fitness, a 55,000 sq. ft multi-purpose club. Assembled & directed a team that grew the membership from 1,500 to 2,700 members. Increased gross revenues from $900,000/year to $2,700,000/year. Cut operating expenses, including dramatic cuts in Workers Compensation and Liability Insurance. Implemented programs designed to increase member satisfaction including a quarterly newsletter, a monthly activity calendar, quarterly socials, a phenomenally successful group personal training program, and a daily Manager on Duty walk-through program designed to maintain cleanliness and quality control. SportCenter Fitness was chosen by Los Angeles Magazine as one of the top 10 Health Clubs in L. A. County, as well as winning many local awards in the South Bay. Increased the indoor sq. footage of the club by 20% by taking over space that was previously occupied by a banquet hall and converting it to new club space. That included all planning and execution of all construction projects related to that expansion, which came in on time and on budget. Oct. 2001 California Clubs of Distinction (CCD)

to Oct. 2003 President Board of Directors - CCD is a Non-Profit Trade Association of Health, Racquet & Fitness Clubs in California. President of the Board of Directors, responsible for working directly with the Executive Director to ensure that the strategic plan that the Board came up with was administrated effectively. Responsible for ensuring that all Board meetings were run effectively and efficiently. 1999 California Clubs of Distinction (CCD)

to 2004 Board Member - CCD is the voice of the club industry in California. CCD's purpose is to enhance the professionalism, effectiveness, & profitability of its members through networking, education & positive legislative change. While on the Board, we grew the number of member clubs from under 100 to over 225 clubs. We were also able to work with state legislators & through our persistent lobbying were able to amend sections 1812.85 and 1812.86 and add section 1812.96 to the Civil Code, relating to the Health Studios Act. By doing this, we were able to increase the limit on health club memberships from $1,000 to

$3,000 and got rid of other parts of the statute that were considered detrimental to our industry. Aug. 1995 Old Town Athletic Club, Alexandria, VA

to Dec. 1996 General Manager - GM of this 18,000 sq. ft. club in an affluent suburb of Washington D.C. Lead the team at an upscale, service-oriented club that was a leader in revenues per sq. foot. Increased yearly gross revenues from $1,800,000 to $2,000,000, while increasing the member satisfaction rating. Doubled personal training revenues, successfully planed & implemented the installation of a new Windows-based club software system, researched, purchased and integrated all new strength training equipment into the club. Planned & completing the renovation of locker room wet areas, which was done on budget while maximizing the small window of time available to complete the project. Oct. 1989 Jacamo, Inc., Redondo Beach, CA Marina Cove Apartments, Redondo Beach CA to July 1995 Vice President of Business Operations General Manager SportCenter Fitness, Inc., Redondo Beach, CA

General Manager

VP of Business Operations for Jacamo, Inc., a property management company. Completed strategic planning & marketing of King Harbor Marina, an 870-slip marina; Marina Cove apartments, a 50-unit apartment building; King Harbor North office building; BlueWaters Market Cafe, a full-service restaurant; BlueWaters Terrace, a banquet/wedding reception facility & SportCenter Fitness, a high-end fitness club, all of which are located on the King Harbor leasehold. GM of SportCenter Fitness ran all day-to-day operations including marketing, member satisfaction, & P & L. Increased gross revenues from

$400,000 to $1,150,000 in 2 years while doubling the number of members. Grew, the profit/rent paid to the owners by $300,000 in one year. GM of Marina Cove Apartments oversaw accounting, marketing & maintenance for a high-end apartment building on the water with gross revenues of $700,000 a year. Cornerstone Leisure Industries, Inc. - Marina Athletic Club, Los Angeles, CA Sales Manager - Marina Athletic Club was a 3-acre health and fitness facility, one of five owned by Mike Cheat. Progressed from Fitness Manager to Sales Manager. In Sales Manager role, I worked directly with the GM on the day-to-day operations of the facility. Increasing revenues through membership sales, in 1988 we sold 3,611 memberships, a 43% increase from the previous year. Daily cash deposits more than doubled in 1988 & total revenues increased 82% to $1,456,586. During this time, we also increased the monthly electronic fund transfer to $80,000.

AWARDS & HONORS

First Place Lifecycle/CMS National Sales Contest.

United States Soccer Federation “C” & “B” coaching licenses