JESSE CHAMPAGNE

ad1gxk@r.postjobfree.com 647-***-**** linkedin.com/in/jesse-champagne-consulting

SUMMARY

Expert-level Copywriter, Editor, Digital Content Producer, Creative Strategy Director, and Content Marketing Consultant with a decade of professional industry experience translating business objectives into successful communications, content, and brand strategies.

Key Strengths:

●Creativity & Innovation - Committed to creating winning content and strategies that deliver the utmost value and service to each and every client, based on their own specific needs, issues, scope, and budget.

●Adaptability & Flexibility - Ability to understand the unique issues your business faces from all perspectives and effectively translate business objectives into content, brands, products, and experiences.

●Marketing & Analysis - Understanding of product development, promotion, and sales processes, and how to strategically reach target customers.

●Leadership & Management - Experience overseeing multifaceted teams and helping executives, stakeholders, and clients communicate big ideas and identify creative ways to build their brand and business via effective, holistic strategies at the forefront of media, design, and innovation.

EXPERIENCE

Champagne Consulting (Toronto, ON) 2018—Present

Founder / Creative Strategy Director / Content Marketing Consultant / Copywriter

Founded in 2018, Champagne Consulting empowers a broad cross-section of clients by identifying and communicating effective and measurable ways to bridge the gap between storytelling and business objectives. Our core client base includes local, national, and international businesses, e-commerce clients, and B2B companies seeking to enhance their online presence and supplement their traditional marketing initiatives. At Champagne Consulting, we:

-Enhance your brand’s reputation and achieve impactful outcomes via digital campaigns, tailored and targeted messaging, media releases, leadership articles, blog posts, and more.

-Align your business objectives with the wants and needs of your target market, ensuring that your brand will receive positive attention from past, present, and future customers.

-Define the voice of company communications internally and externally, while creating content fluidity with regards to products and services

-Assist in the development of brands by providing sustainable solutions, working hard to ensure brands reach their full potential using research, strategy, and innovation

-Deliver successful campaigns for companies across the world, in such fields as Advertising, Business, Consumables, Entertainment, Finance, Healthcare, Marketing, Media/News, Public Relations, Science, Technology, and more

LessThan3 (San Francisco, CA) 2012—2018

Editor in Chief / Chief Content Officer 2016—2018

Managing Editor 2014—2016

Lead Staff Writer 2012—2014

-During tenure, LessThan3 became a top five dance music site in the world (as measured by traffic) and doubled its advertising revenue year-over-year from 2012 to 2014.

-Grew social media accounts to 300k Likes on Facebook and 50k Followers on Twitter.

-Collaborated with the executive team to define the brand’s editorial voice and strategy, and to produce a high -quality, cost -effective publication to over 500,000 unique viewers monthly

-Developed and determined content calendar, editorial policies, guidelines, and copy vision while encouraging submissions and having final review for an international team of 20+ journalists, curators, freelance and community writers.

-Collaborated with advertising partners, label managers, artists, and members of the media to develop new copy content, effective editorial tactics, and re-imaging client-directed content to ensure strong narrative and monetization

Independent Contractor (Remote) 2012—2018

Freelance Copywriter / Content Marketing Specialist 2012—2018

-As de-facto head copywriter and chief content specialist, increased viewership for 36 consecutive months with award-winning FinTech provider that services a network of seven million+ customers and 500 brands in over 27 countries around the world.

-Generated current affairs stories, investigations, and content for VICE, the leading global youth media company with bureaus in over 30 countries.

-Planned, produced, edited, and wrote for Canada’s leading lifestyle and entertainment company, including corporate copy and social media (Facebook 65k, Twitter 20k).

-Helped to grow DJZ to 110k monthly unique visitors in six months. During time as writer, the site consistently experienced 7% week-over-week traffic growth.

-Reported on business news and events in Canada for digital magazine with readership of over 35,000 senior- level executives each month across the country.

EDUCATION

University of Ottawa - Bachelor of Arts (Honours), Specialization in English 2011

University of Toronto - Certification, Freelance Writing 2012

University of Toronto - Certification, Creative Writing 2013

TESOL - Certification, Teaching English to Speakers of Other Languages 2013

COMMUNITY INVOLVEMENT & LEADERSHIP

7 Cups: Online Therapy & Free Counselling 2019—Present

Mental Health Listener / Counsellor

Heavy Meta Entertainment 2017—2020

Media Liaison / Artist / Events Organizer

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