Alejandro Navas

Butler, New Jersey 973-***-**** ad1gb9@r.postjobfree.com https://www.linkedin.com/in/alejandro-navas/ EXECUTIVE PROFILE

Business Senior Executive with extensive international experience in the consumer goods (CPG), specialty chemical ingredients and plastic manufacturing industries. Expert at turning business around in a B2C and B2B environments. Skilled at leading, inspiring, transforming teams and organizations to accelerate Value and Profit generation, surpass business results with a continuous improving focus in multicultural settings, managing complex and large projects, envisioning and implementing viable business models, producing results in highly volatile economies, successfully managed crises, complex integrations, building solid connections with stakeholders, and coaching others; with strong customer orientation. Natural leader, passionate for growth, highly influential, and proven change agent. Areas of expertise:

General Management Visible Leadership Turnarounds Sales Marketing Business Strategy P&L Account Planning Distributor Management Consumer Goods Brand Development B2B B2C Omni Channel CPG Customer retention Manufacturing Process Improvement Margin & Profits Entrepreneurship FMCG GTM Revenue Value Generation Negotiation Post M&A integration Change Management Innovation Consulting WORK EXPERIENCE

Sensient Technologies North America Jan. 2020 – Dec. 2022 Personal Care & Specialty Markets North America General Manager Led company’s operations, sales, marketing, and distribution of the personal care, beauty, cosmetics Business Unit in USA and Canada, managing full P&L, in a Matrix organization, site manufacturing, production, commercialization of specialty chemical natural and synthetic Color ingredients for manufacturing top leading cosmetic brands. Sales of $75m/year, led a direct team of 8 and total headcount of 70, including a manufacturing site located in New Jersey;

● Grew double digit in revenue by redesigning and implementing a new commercial approach based on a product diversification strategy, turning around the company’s results in one year.

● Grew double digit EBITDA in 18 months by focusing on margin improving strategies, key operational KPIs, visible sales & marketing leadership, improving the category mix and creating an innovative pricing strategy.

● Developed a multifunctional selling team during the pandemic, consisting of all department leads that participated in key top customer’s negotiations, helping stop long-term sales decline in one year.

● Launched 7 new SKUs for the cosmetic and industrial markets contributing in excess of 10% of additional sales in years.

● Led the revamping of an existing digital marketing plan for the makeup market, originating up to 18% new qualified leads.

● Relocated the company’s manufacturing plant from New Jersey to Saint Louis and Paris, capable of producing 70k Tons/month of every SKU offered, restructuring the existing manufacturing organization.

● Implemented a talent retention plan as well as a succession plan which reduced attrition by over 30%. VIRUTEX ILKO Company Peru 2017 – 2020

Managing Director

Led a $25M company dedicated to the production and commercialization of plastic products in Peru. Managed full P&L, including finance, sales, marketing, HRl, supply chain and a one manufacturing plant. Led 7 direct reports and a headcount of 120. Focused on transformation, revamp Commercial teams, Sales & profits aggressive growth.

● Transformed a declining business into the second profitable business unit of the group in LATAM through focusing on improved go-to-market new product launches, restructuring the organization, and developing/rolling out a 3-Years/Strategic Growth Plan.

● Turned around P&L from loss to profit in one year, through the creation and implementation of the new GTM strategy.

● Reduced production costs through the creation of a purchasing department with specialists reaching savings of over 50%.

● Increased sales in the direct market by double digits through the creation, for the first time in the company, of a Trade Marketing department to increase 5P’s execution at the point of sales.

● Turned around commercial agreements with key players in the direct trade, signed commercial contracts for 1 year, ensuring business continuity and a growth plan beneficial for both sides.

● Increased production capacity from 1,800T/year to 4,000T/year of plastic bags resulting in a share of market gains in the market.

● Paid off the company's debt turning cash flow from negative to positive in 3 years. Colgate Palmolive Company Bolivia 2012 – 2016

Country Manager,

Led growth and managed operations of the company in Bolivia delivering record top-and bottom-line results restructuring and developing an underperforming $30M/year business. Led 14 direct reports with a headcount of 130 employees.

● Led the inclusion of Colgate Bolivia in the Andean $600m HUB which included an improved corporate governance and compliance, as well as established processes and systems that improved operations.

● Developed and implemented a three-year strategic growth plan that increased OP over 30% and boosted operational margin from approx. 50% to 60%, unprecedented in the subsidiary.

● Restructured the business model and increased profit by 75%, a record for the subsidiary, expanding go-to- market strategies, both including direct trade and indirect trade.

● Implemented aggressive pricing strategy, along with more efficient cost management, resulting in margin growth of 1,000 basis points.

● Built strategic joint business plans with top customers resulting in sales acceleration and a share of market increase in four out of five categories.

● Launched a Customer Marketing department and implemented an aggressive Category Management for Oral care and Personal Care categories doubling supermarket sales in 18 months. Colgate Palmolive Company Switzerland, 2009 – 2012 Vice-President Sales of Africa, Middle East, Eurasia Led sales and aggressive growth for the AME region with sales of $900M/year, with emphasis in the process and compliance integration of over 50 countries. Managed full sales P&L and led 30 sales and customer development teams, 290 employees, and close to 1,000 third-party contractors.

● Delivered 14% constant organic YoY growth in net sales, resulting in pricing consistency across all markets.

● Led cost reduction by 250 basis points, improving YoY net after-tax profits by 18% in the region.

● Launched 15 new products and 2 new categories in the market, resulting in 10% additional sales, expanding distribution and market penetration from 40 to 54 countries.

● Integrated post-merger acquisition business and teams. Renewed the commercial team & sales force by training and replacing traditional reps to a Professional Customer Development Group across 50 countries.

● Increased market coverage and horizontal distribution in the indirect market by 20%. Other Positions: Sales Director Philippines, Sales Director Central America HUB, Sales Director Peru, Customer Marketing Manager Peru, Sales Manager Ecuador, Finance Department Ecuador, Short Term Assignments: Ukraine, Thailand, China, Costa Rica, all at Colgate Palmolive EDUCATION

Diploma in Advanced Management, Stanford University Stanford, CA BS in Business Administration, Thomas Edison University Trenton, NJ BS Commercial Engineering, Universidad Católica Guayaquil, Ecuador CERTIFICATIONS

Certificación Internacional Miembros de Directorio, EADA Business School, Barcelona, Spain Board of Directors Member Program, Pontificia Universidad Catolica del Peru (CENTRUM) International Master Trainer, Colgate Palmolive: Commercial Training Curriculum