Adeel Ahmed, MBA

House ***, St ***, G-**/*, Islamabad Pakistan Mobile/Viber/WhatsApp: +92-300-******* ad1eo8@r.postjobfree.com

ad1eo8@r.postjobfree.com

http://pk.linkedin.com/pub/adeel-ahmed/1a/856/179

https://www.facebook.com/profile.php?id=100************

Skype: adeel19742

General Management / Marketing / Business Development / Partnerships / International Office / HRM

A multilingual Australian MBA professional with 20 years of experience dealing corporate marketing and communications for multimillion-dollar companies across diverse industries in Asia.

In-charge of marketing teams, management divisions and corporate communications departments. Conceptualize and orchestrate marketing campaigns that effectively reinforce and build brand images and Customer Relationship Management (CRM).

Expert in developing and implementing Marketing & Business plan processes by defining a strategy in collaboration with the executive team and external stakeholders.

Skills

Higher Education, Oil & gas, Engineering & Hospitality industries Experience

Marketing & Business Strategy

Corporate Communications

Digital Marketing & Branding

Web & Print Content Development

Quick Learner / Good Listener

Budgeting

Business Start-Up/Incubation (National Science & Technology Park)

International exposure

MoUs / Coordination

Adeel Ahmed

Page 2 Mobile: +92-300-*******

Professional Experience

NUST UNIVERSITY, Islamabad – World Top 500 University (www.nust.edu.pk )

Assistant Director - International Strategies & Partnerships/Marketing, 5/2008 to Present

In charge of marketing and international office, supervising 5-member team and reporting to management regarding progress of MoUs including student exchange and foreign scholarships, public and media relations, advertising, newsletters, brochures, tradeshow and digital marketing.

Selected Accomplishments:

Team member who won in 2020 Erasmus + European project from UK and European Partners for Capacity Building of University International Office (Euro funding, trainings and laptops, IT equipment for virtual trainings https://b-internationalproject.eu/partners/team/ )

Expert in Hosting/Event management of foreign delegations visits to NUST / institutions and provide support in presentation, campus tours, boarding & lodging.

Communication with foreign universities/ministers and embassies for collaborations (Draft MoU) and achieved progress on national and international MoUs.

Through my follow up and coordination, six scholars from NUST secured fully funded scholarships from China for MS Engineering in 2011, twelve in 2012 and seven in each year of 2013-16 and saved approx. US$ 1 Million for the employer over a period of six years.

Completed timely and early bird registration to participate in international conferences/workshops on behalf of the Management/Rector and saved approx. US$ 12,000 for the employer.

Communication with foreign delegations for conduct of visits (inbound/outbound) and sent students to Australia, Malaysia, Turkey and Korea under student exchange program.

Convincing top management through presentations and making Policy.

Updating the webpage for the department and the database of Enterprise Resource Planning (ERP) system to generate the reports.

Successful launch of newsletter and brochure for Technology Incubation Centre-NUST as Manager Marketing.

Exhibition of NUST stall during World Engineering Congress (Sep 23-24, 2013) displaying NUST brochures, documentary & souvenirs.

Communication with Higher Education Commission and Ministry of Science & Technology regarding international collaborations.

COLLEGE OF PHYSICIANS & SURGEONS PAKISTAN (CPSP), Islamabad – Higher Education Institution with medical specialization (www.cpsp.edu.pk)

Deputy Manager, 7/2006 to 4/2008

Two years’ experience of overall management of regional center Islamabad including supervision of 20-member staff and communication with medical doctors.

Selected Accomplishments:

Communication with head office, medical institutions and hospitals.

Supervising Accounts officer regarding financial controls and monthly accounts statements.

Plan and supervise procurements, office maintenance and company vehicles.

Planning of event management such as medical examinations of doctors.

Update management regarding activities at regional center through weekly progress reports.

Adeel Ahmed

Page 3 Mobile: +92-300-*******

MILLAT TRACTORS LTD, Lahore – Multimillion-dollar Company selling automotive parts and tractor manufacturer (http://www.millatgroup.net)

Assistant Marketing Manager, 12/2004 to 6/2006

Manage corporate marketing and communications functions, supervising marketing department as well as analysis of sales / competitor’s products and services, corporate positioning and new product launches.

Selected Accomplishments:

Assist management to achieve targets through presentations in monthly meetings of all four units of the group; tractor manufacturer, battery manufacturer, gear project and foundry units.

Implement Marketing strategy by focusing on industry trends and competitor’s analysis based on monthly PTMA (Pakistan Tractor Manufacturer Association) reports by using MS Excel & Power-point tools.

Analysis of area wise sales statistics of tractor’s production, booking & delivery with focus on weak areas for improvement by redefining sales strategy for those districts.

Liaison with Finance (official invoicing, petty cash) and event management.

Identify and capitalize on prospective market needs through research and demographic profiling ahead of product life cycle

Leveraged strengths in cost-effective marketing management and vendor negotiations.

SUKH CHAN WELLNESS CLUB, Lahore–Launch of health & fitness club (http://www.sukh-chan.com)

Assistant Marketing Manager, 1/2004 to 11/2004

One year experience in marketing of health & fitness club membership through Brand Management, designing of brochure, logo and CD, lead generation, field visits and direct mail campaigns for target segments to accomplish sales.

Selected Accomplishments:

Achieved Sales of new club membership targeting perspective clients.

Preparation of brochure, promotional CD, and lead generation for target clients.

Liaison with advertising company for brand management including logo, slogan and launching campaign to cater the target market.

TRIDENT CONSULTANTS FAR EAST, Kuala Lumpur, Malaysia – Multimillion-dollar oil& gas engineering consultancy organization head office in London

Marketing Manager, 10/2001 to 12/2003

Two years’ experience in UK based oil & gas consultancy firm catering business for Far East region.

Selected Accomplishments:

Management of Invitation to Bid process, and drafted technical & commercial proposals for winning the feasibility report work of onshore and offshore industry including clients of Shell, Petronas, BP & Exxon Mobil and won 50 % proposals into jobs/sales.

Implement business plan for the organization to facilitate new set up in Malaysia.

Liaison with tracking business/marketing plan to win the projects and long-term growth aspect of the engineering consultancy firm.

Major marketing accomplishment includes publishing of advertisement in Yellow Pages and printing promotional tools; such as corporate logo on ties, cups & towels.

Adeel Ahmed

Page 4 Mobile: +92-300-*******

Skills / Certificate

Software:

MS Office (Word, Excel, PowerPoint), Microsoft Project, Vista, ERP

Certificate:

IELTS (6 Band Score), GRE

Languages:

Fluent English, Urdu, Punjabi, Hindi, Portuguese (Basic)

Education

THE UNIVERSITY OF NEWCASTLE, Australia

Master of Business Administration (MBA), 10/2001

Major: General Management

Minor: Marketing, HRM

Graduated with Distinctions in TQM & MIS (70% overall average marks)

Trainings

Staff Mobility Training under Erasmus+ European Union Grant at Istanbul Sabahattin Zaim University, Istanbul, Turkey during Jun 12-16, 2023

Workshop Certificate in “Innovation & Change Management” during 18-20 December, 2018 by Management Services Wing, Establishment Division

International Staff Week at Yildiz Technical University Istanbul, Turkey during Apr 15-20, 2018

Certificate in “MS Project” during 28-30 November, 2016 by PPMI

International workshop on “Water & Sanitation Technologies for Sustainable Development”

by NUST & Water Aid on 10th Feb, 2015

Workshop on “Internationalization in Higher Education” by Mr. James Kennedy, Director International Office, University of Warwick, UK on 13th Dec, 2012

Symposium on “Education UK Career Counsellors” by British Council on 16-17th October, 2012

Seminar on “Program Vision, Mission, Objectives and Outcomes” by NUST on 21-22nd Mar, 2011

Forum on “Higher Education Quality Assessment” organized by Fatima Jinnah Women University and NUST on March 21-22, 2011

Seminar on “Marketing and Communication Strategies for engaging your clients and getting your message out to new prospects” by Dr. Mark Philip Bradley (Aus.) on 18th Oct, 2009

Workshop on “Technology Incubation” By Dr Mark Philip Bradley – World Bank Info Dev. Consultant on 23rd Oct, 2009

Conversation Skills, English Language Course by British Council Malaysia

Reference

Dr Miriam Kathleen Gomez

Deputy Director NUST International Office (NIO)

Sector H12, NUST, Islamabad

ad1eo8@r.postjobfree.com

Contact this candidate