Tatheer Zahra

CONTACT

**-* **** **** **** DHA Lahore,

Lahore, Pakistan

+923*********

ad1dzt@r.postjobfree.com

PROFESSIONAL SUMMARY

Tenacious individual seeks practical experience supporting high-profile online marketing activity. Organised with excellent prioritisation skills to capitalise on trends and deliver against targets. SEO and SEM expertise. Experienced Online Marketer skilled in creative campaign development and delivery. Achieves budget, time and performance objectives through rigorous planning and tracking. Builds positive, productive relationships with staff and clients for constructive communication. Talented Online Marketer with experience developing, executing and optimising multi-channel projects. Creates compelling, unique content to fulfil client objectives and meet consumer demands. Evaluates campaign performance to continually innovate client services and improve delivery.

WORK HISTORY

SKILLS

• Link building

E-Commerce Specialist

Hyper Future – Islamabad

Pakistan

09/2022 - Current

• WordPress

• Social media strategy

• Customer data and automation

• Commercial awareness

• Social media expertise

• SEO optimisation

• Mailchimp campaign segmentation

• Content marketing and creation

• Content strategy

• Digital marketing automation

• PPC strategy

• Effective communicator

• B2B experience

• Worked with internal teams to create landing pages and optimise user experience.

• Built key reports in Tableau for executive team around marketing spend, new leads and other KPIs.

• Decided on appropriate placement of ads to achieve maximum results.

• Drew up and executed digital marketing budgets of £ 10000.

• Nurtured prospects throughout entire online buying cycle.

• Researched competitors pricing and products to inform marketing campaigns.

• Partnered with clients to understand product positioning, leading to enhanced client satisfaction.

• Utilised Google Analytics to identify user patterns and adjusted strategy to maximise visitation.

• Implemented and managed email marketing campaigns to build relationships with leads.

• Collaborated with web design, development and content staff to optimise site for conversions.

• Planned and implemented multi-channel digital marketing strategies to boost traffic and conversions.

• Created infographics, white papers and other top of funnel marketing assets to increase site visits.

• Optimised paid advertising campaigns by analysing data and constantly changing strategies.

• Conducted market research to better understand market trends across diverse platforms.

• Kept up with new technology trends and opportunities to maintain top position as digital marketing leader within industry.

• Scaled campaigns to maximise return on investment.

• Brainstormed and implemented conversion tests to gain insights on customer behaviour.

• Developed and executed sales promotions, increasing revenue through targeted campaigns.

Lecturer in Electrical Engineering Technology 04/2016 - 01/2021 Lahore Institute of Science and Technology - Lahore Pakistan

• Wrote scholarly articles, papers and books related to field of expertise.

• Mentored groups of students annually, providing academic and pastoral support as appropriate.

• Contributed to department and faculty meetings to continuously assess and improve internal practices.

• Helped students explore concepts through challenging assignments and stimulating class discussions.

• Provided students with 20 contact hours in weekly lectures and seminars.

• Applied research to develop new operational methods and industry- specific applications.

• Planned, coordinated and executed research projects to gain insight into Electronics and Telecommunications.

• Developed and improved courses to better serve students' needs and meet standards.

• Coordinated laboratory experiments for students to test in-class theories.

• Partnered with department faculty to elevate profile and attract more qualified students.

• Supervised work undertaken on key projects related to students' advanced degrees.

• Presented at industry-leading conferences and seminars to share research.

• Tutored students struggling with material, improving understanding and academic performance.

• Prepared and delivered lectures on diverse topics related to Electronics and Telecommunications.

• Directed high level research by collaborating with post graduate students and colleagues.

• Administered examinations, assessed results and issued fair grades.

• Taught online classes to large groups using data to upload learning materials and assess students' work.

• Modernised syllabus, updating with current research, new techniques, and latest findings to improve relevancy.

• Facilitated workshops, tutorials and seminars with opportunities to stimulate students' critical thinking and analysis.

• Organised seminars to share latest insights with professionals in field. Vice principal

The Smart school - Lahore, Pakistan

• Instructed small groups of teachers and students. 02/2015 - 02/2016

• Reviewed and selected curriculum and technology resources.

• Enforced disciplinary policy for both students and faculty.

• Monitored student behaviour and enforced discipline policies.

• Performed diverse human resource activities, including hiring, training, disciplinary and termination in compliance with legal guidelines and requirements.

• Modelled excellent leadership skills to promote positive interaction between teaching staff and students.

• Met with parents to discuss student performance and behavioural issues.

• Verified adherence to regulatory funding sources across programmes and outcomes.

• Oversaw scheduling, orientation and other support areas.

• Planned and implemented professional development programmes.

• Led meetings to convey policy changes, gather information and assess employee thoughts.

• Worked with teachers to evaluate policies and enact improvements.

• Encouraged interdepartmental collaboration to develop and support student activities, programmes and lessons.

• Oversaw schedule management, orientation and registration protocols and other administrative functions.

• Administered standardised tests to evaluate student performance and progress.

• Administered school budget and tracked expenses.

• Interpreted district mandates and translated into actionable policies.

• Built productive relationships with parents of students facing difficult situations at school or at home.

• Performed classroom evaluations to assess teacher strategies and effectiveness.

• Collaborated with head campus to develop functional budgets within allocated funds.

• Maintained records for school, district and national requirements.

• Established instructional practices driven by statistical performance data.

• Helped educational programmes achieve greater performance objectives and standards.

• Defined and enforced student academic achievement standards in line with goals and objectives.

• Administered personnel policies and procedures, approving any professional staff additions.

• Acted as head teacher as needed for day-to-day running of school as well as key decision-making.

• Coordinated yearly budget, tracked expenses and documented actions.

• Expanded quality curriculum training to facilitate continued educated for teaching staff.

• Developed subject and grade leaders to advance oversight and improve instruction.

Vice Principle

The Educators - Lahore,

Pakistan

01/2013 - 02/2015

• Planned and implemented professional development programmes.

• Administered personnel policies and procedures, approving any professional staff additions.

• Trained teachers on effective teaching techniques, classroom management strategies and behaviour modification.

• Reviewed and selected curriculum and technology resources.

• Expanded quality curriculum training to facilitate continued educated for teaching staff.

• Oversaw schedule management, orientation and registration protocols and other administrative functions.

• Enforced disciplinary policy for both students and faculty.

• Maintained records for school, district and national requirements.

• Administered school budget and tracked expenses.

• Established instructional practices driven by statistical performance data.

• Verified adherence to regulatory funding sources across programmes and outcomes.

• Defined and enforced student academic achievement standards in line with goals and objectives.

• Helped educational programmes achieve greater performance objectives and standards.

• Encouraged interdepartmental collaboration to develop and support student activities, programmes and lessons.

• Developed subject and grade leaders to advance oversight and improve instruction.

• Collaborated with head campus to develop functional budgets within allocated funds.

• Performed diverse human resource activities, including hiring, training, disciplinary and termination in compliance with legal guidelines and requirements.

• Coordinated yearly budget, tracked expenses and documented actions.

• Performed classroom evaluations to assess teacher strategies and effectiveness.

• Modelled excellent leadership skills to promote positive interaction between teaching staff and students.

• Led meetings to convey policy changes, gather information and assess employee thoughts.

• Acted as head teacher as needed for day-to-day running of school as well as key decision-making.

EDUCATION

Bs of electronics and telecommunications : Electronics and communications, 03/2013

University of Lahore – Lahore, Pakistan

• Monitored student behaviour and enforced discipline policies.

• Interpreted district mandates and translated into actionable policies.

• Instructed small groups of teachers and students.

• Worked with teachers to evaluate policies and enact improvements.

• Oversaw scheduling, orientation and other support areas.

Contact this candidate