Vanessa Fernandes

Contact: ad1dmr@r.postjobfree.com +1-431-***-****. Location: Winnipeg. Willing to relocate Education:

*-**** **** ****** *******: Marketing, University of Winnipeg, Winnipeg Earned a First Class with Distinction in Post Degree Diploma with a specialization in Marketing. Trained for Professional Sales: University of Winnipeg. Bachelor's in Management Studies, University of Mumbai, Mumbai Work Experience:

Midnight Front Desk Agent: Fairmont Winnipeg (March 2022- Sep 2023)

● Major Achievement: Second highest upseller for 2022 and 2023. 1. Performing entire nightly audit and verifying different accounts and guest transactions. 2. Expert proficiency in using Opera Property Management System, perform entire nightly audit. 3. Efficiently managing calls, guest requests, night audit as well as front desk duties independently at night with minimal supervision.

4. Using verbiage in engaging guests and enhancing every guest’s experience by treating them as a unique individual.

Marketing and Media: Campus Ambassador- The Indian Institute of Technology (Mar2019- Dec 2019)

● Achievement: Represented the event in my city (Mumbai). I was the Marketing and Media representative at the Indian Institute of Technology (IIT). My task was to market the event to gain views and to encourage participation from students across India via digital platforms as well as offline. 1. Promoted Techniche online and offline and representing it in my city. 2. Conducted Technothlon throughout Mumbai, India. 3. Created online marketing presence of Techniche

4. Organized and conducted workshops and presentations in colleges and towns under the guidance of Techniche.

5. Through digital and social media marketing promoted one of the biggest Educational Institution in India. 6. Contacted media agencies for publishing media articles of Techniche and Technothlon in newspapers offline.

Sales: Business Development Executive- FairGrowth Mumbai (Jan 2018-Dec 2018)

● Sales: One of my major achievements was attaining many new customers for the firm. 1. A significant portion of my responsibilities included researching, planning, and implementing new target market initiatives and acquiring new clients.

2. Initiating and maintaining meaningful communications with current and potential clients via a variety of outreach methods, including in-person meetings, phone and email. 3. Information management and maintenance in the firm's CRM and other information systems. 4. Monitoring, analyzing, and reporting on key performance indicators and simultaneously worked on improving current portfolios by analyzing company’s expansion potential. Sales & Marketing: Campus Ambassador: Indian Institute of Management (IIM)- (Oct 2018-Mar 2019)

● Sales: More than 35000 people attended. This is the Second largest Educational Institute for MBA in India. I also received best performer award for my team. 1. I extensively worked in Unmaad’s promotional activities, both online as well as offline. 2. My role comprised of connecting the event to major stakeholders of the event. 3. To regularly update about Unmaad's events and competitions. Strategically plan and implement social media Vanessa Fernandes

marketing.

4. Emailing and in-person meetings, negotiations with potential investors/ sponsors of the event. 5. I received best team player recognition and award and was responsible for sales and sponsorship. Internship:

Marketing Specialist – Intern: Downtown Community Safety Partnership Winnipeg (Nov 2021-Dec 2021) 1. Responsible for Digital Media Marketing strategy for DCSP. 2. Designed the entire intranet for DCSP for internal communication. 3. Worked on Social media pages to create a strong online presence for DCSP. 4. Created collaboration posts for DCSP's Partner Companies and their events on social media pages. 5. Designing Events Calendar as a part of the Social Media Strategy. 6. Video creation to showcase brand image, create brand awareness and community engagement. Events and Training Conducted:

Team Leader: National Seminar, Mumbai (5 months contract) Team Leader for a University Grants Commission proposed National Seminar on Enhancing Employability through Effective Communication and Life Skills. Pitched the event for sponsorship and successfully got funding. Promoted the event in 35+ colleges.

Trainer and Facilitator: Pehla Jobs, Mumbai (5 months Contract) Conducted training on communication skills, writing skills, and presentation skills through in-person sessions. Certifications:

● Fundamentals of Digital Marketing, Google

I am Google certified for Digital Marketing. Mainly learnt to work on Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics and Affiliate Marketing

● Advanced Google Analytics, Google Analytics Academy Completed Advanced Google Analytics Certification and learned how to track website activity. Used the same to track the blog & statistics and create strategies for social media channels and the blog’s growth.

● Google Adwords Training

● Google Tag Manager Fundamentals

Extra-curricular activities:

Assistant Corporate Magician, at Vency Fernandes Magic Show, Mumbai D E C E M B E R 2 0 17 — D E C E M B E R 2 0 1 9

Assisted a magician for multiple events in Mumbai in the year 2019. Performed small tricks (card and rope tricks). Performing magic is one of my hobbies. Learning since the age of 6. Volunteer, Greenpeace Canada (NGO), Winnipeg

A U G U S T 2 0 2 0 — P R E S E N T

Constantly working to help build a better environment by being a part of different events under Greenpeace Canada through panel discussions with a team of 12 members in Winnipeg. Volunteering with Greenpeace focuses on addressing climate problems through campaigns, submitting petitions to the concerned authorities, promoting awareness about environmental problems and organizing all campaigns of the NGO.

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