SYED MUHAMMAD RIAZ UL HAQ

Karāchi, Sindh, Pakistan

ad1c09@r.postjobfree.com 030********

linkedin.com/in/syed-muhammad-riaz-ul-

haq-27ab01126

Summary

Results-driven Sales & Marketing Professional with a passion for creating impactful campaigns and driving brand growth. Seeking a challenging Sales & Marketing Manager role to leverage 16+ years of experience in developing innovative strategies, fostering customer engagement, and delivering measurable results. Adept at collaborating cross-functionally to achieve organizational objectives and excel in fast-paced, dynamic environments." Experience

Country Sales Manger - Projects

ACL (Capital) Pvt. Limited

Oct 2016 - Jan 2023 (6 years 4 months)

Brand Expertise and Collaboration:

Successfully contributed to the growth and market presence of renowned brands, including Grohe and American Standard. Collaborated closely with brand teams to align strategies, resulting in effective product positioning and increased sales.

Sales Achievement and Performance:

Demonstrated a consistent track record of exceeding sales targets across diverse projects. Leveraged in-depth industry knowledge and brand recognition to drive substantial revenue growth and market share expansion.

Project Management:

Managed a range of projects across different product lines and campaigns. Oversaw end-to-end project execution, from market analysis and strategy development to implementation and post-campaign analysis.

Market Penetration and Expansion:

Spearheaded successful market penetration strategies, introducing new products and capturing untapped segments. Leveraged insights to identify growth opportunities and develop tailored approaches to maximize brand visibility.

Client Relationship Building:

Cultivated strong and lasting relationships with clients, architects, and contractors. Demonstrated exceptional client engagement skills, understanding their unique needs and providing solutions that resulted in long-term partnerships.

Product Knowledge and Training:

Developed a deep understanding of sanitary ware products, features, and benefits. Conducted training sessions for sales teams and clients, enhancing their product knowledge and enabling them to communicate value effectively.

Market Trends and Analysis:

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Stayed at the forefront of industry trends and conducted market analysis to anticipate customer demands. Utilized insights to recommend product enhancements Deputy Sales Manager

S. Abdulla&Co

Jul 2007 - Aug 2016 (9 years 2 months)

Team Leadership and Management:

Managed and led a team of 12 sales executives, providing guidance, mentorship, and coaching to ensure consistent performance and professional growth. Sales Training and Development:

Designed and conducted comprehensive sales training programs for sales executives, equipping them with in-depth product knowledge and effective sales techniques. Contributed to elevating the team's expertise and enhancing customer interactions.

Brand Representation and Expertise:

Served as the primary point of contact for renowned brands like Grohe, Roca, and others. Demonstrated an in-depth understanding of product features, benefits, and unique selling points to effectively communicate value propositions to clients. Client Relationship Management:

Built and nurtured strong relationships with clients, architects, designers, and contractors. Collaborated to understand their project requirements and deliver tailored product solutions, resulting in increased customer satisfaction and repeat business.

Sales Performance Enhancement:

Implemented strategies to improve sales efficiency and performance. Monitored sales metrics, analyzed trends, and provided targeted feedback to sales executives to optimize their sales approach. Merchandising and Display Excellence:

Orchestrated showroom layouts and displays to create visually appealing environments that showcased products effectively. Ensured products were presented in a manner that aligned with brand aesthetics and customer expectations.

Negotiation and Deal Closure:

Collaborated with sales executives to assist in complex sales negotiations and deal closures. Provided guidance on pricing strategies, contract terms, and client engagement techniques. Sr.Sales Executive

Jaffer Brothers (Pvt) Limited

Jul 2003 - Jul 2007 (4 years 1 month)

Sales Performance and Target Achievement:

Consistently exceeded sales targets by effectively prospecting new clients, cultivating existing relationships, and promoting household hygiene products. Demonstrated a strong ability to drive revenue growth in a competitive market.

Client Relationship Management:

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Built and maintained strong rapport with clients, understanding their specific hygiene needs and tailoring product solutions accordingly. Fostered long-term partnerships, resulting in repeat business and customer loyalty.

Product Knowledge and Consultative Selling:

Developed an in-depth understanding of household hygiene products, allowing for informed and consultative sales conversations. Advised clients on the most suitable solutions based on their requirements.

Field Sales Expertise:

Excelled in field sales activities, including product presentations, demonstrations, and negotiations. Effectively communicated the value proposition of hygiene products, addressing client concerns and objections.

Market Research and Analysis:

Conducted thorough market research to identify trends, competitor offerings, and emerging opportunities. Utilized insights to refine sales strategies and adapt to changing customer preferences. Sales Strategy Development:

Collaborated with sales and marketing teams to develop strategic initiatives for penetrating new markets and expanding the customer base. Contributed valuable insights for product positioning and marketing campaigns.

Lead Generation and Prospecting:

Leveraged a proactive approach to lead generation, identifying potential clients and initiating outreach. Demonstrated strong networking skills to expand the company's market reach. Education

Karachi University

B.com, Selling Skills and Sales Operations

1990 - 1994

Licenses & Certifications

IT Diploma - National Skill Development Corporation First Division

Skills

Project Management • Leadership • Sales Prospecting • Deal Closure • Data Management • Brand Furniture Specialist (Singways UK) • Sales • Sales Management • Marketing Strategy • Marketing SYED MUHAMMAD RIAZ UL HAQ - page 3

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