Sam Cooper

361-***-**** ad1a9o@r.postjobfree.com

SALES AND MARKETING

Results-driven Sales and Customer Service Executive with over 20 years of sales in multiple sectors. Directed teams to improve business performance and strategy creation. Demonstrated skillful leadership managing accounts and creating strong teams to support results. Delivered high profitability and return on invested capital.

PROFESSIONAL EXPERIENCE

LeQen Marketing and Management, Corpus Christi, Texas 2020-Present Digital Marketing Sales

Delivered marketing for Surepoint ER for 14 sites over Fort Worth and Dallas metroplex and other small to large businesses over South Texas.

• Delivered campaign design specific to the client’s goals

• Developed OTT with cross device matching and addressable Geo Fencing

• Monitor Analytics daily to measure monthly performance KRIS Communications, Corpus Christi, Texas 2018-2020 Sales Account Executive

Developed advertising revenue by locating churned and underperforming accounts. Cultivated my skills by addressing difficult and unmanageable clients/agencies. Diversified account base to include large accounts and remote accounts.

• Cultivated accounts (Financial, Automotive, Retail, Legal, O&G, Chemical, Healthcare)

• Sought additional revenue streams outside our area promoting OTT opportunities

• Managed agency clients over $1MM, Exceeded budgets by 2x LeQen Marketing and Management, Corpus Christi, Texas 2014-2018 Digital Marketing Sales

Created a new company in the digital marketing and advertising space within Texas geography which focused on SMB financial and service-based industries in Texas. LeQen’s strategy was grounded on providing performance and tactics of client’s results, not key performance metrics.

• Campaign design is specific to the client’s goals and industry

• Provided clients with technology, marketing, and process consulting services

• Established positive relationships providing diverse supporting roles to LeQen E.W. Scripps Company, Corpus Christi, Texas 2013-2014 Sales Accounts Executive

Created demand for digital multimedia services within the healthcare, professional services, oil and gas, transportation, and professional sports industries. Engaged companies beyond the South Texas geography creating new value and market share. Consulted VP and President levels designing client engagement. Maintained decision and control at VP and C levels.

• Designed advertising campaign addressing gaps and inconsistencies

• Full accountability for the successful completion and delivery of new target solutions

• Exceeded annual quotas and recaptured high value clients listed as unattainable CTC Consulting Group, Kingsville, Texas 2011-2013

Vice President

Delivered consulting services for SMB clients. Designed and built networks for financial applications.

• Delivered consulting expertise in the gas industry that surpassed project goals

• Completed integration of networks and financial software in a compressed timeframe

• Provided Microsoft Certified management and clustering expertise, completing deliverables 4 months ahead of schedule for Waste Management Texas A&M University System, Kingsville, Texas 2009-2011 Business Professor and External Projects Manager

College of Business

Texas A&M University System, Kingsville, Texas 2004-2008 MBA Student

iLogistix, Houston, Texas 1999-2004

Manager of Operational Development

Led new business development in an 18-state region, overseeing national accounts in the medical, computer manufacturing, and OEM markets.

• Developed territory and metrics to achieve a $25 million quota

• Sold 10mm software copies over 3 Microsoft OS in 46 languages for Dell global rollout

• Boosted annual revenue by $5 million with the highest profit margins in the company

• Organized strategic teams cultivating new business in central US and National accounts PricewaterhouseCoopers, Houston, Texas 1998 – 2000 Sales Director

Member of management addressing business requirements, financials, consulting utilization, and partner management.

• Managed distance learning Siebel rollout, generating $1 million in cost savings for BMC Software

• Sold engagement of a financial system for automobile maker with 73% profit at VP level

• Leader in cross-functional sales and extended sales

• Directed sales in the manufacturing, energy, and finance markets

• Mentored sales and marketing teams, assigning key people to engagements.

• Managed partnerships with Microsoft and BMC Software Cap Gemini Ernst and Young, Houston, Texas 1995 – 1998 Global Business Development Manager

Led multiple engagements, 3 directors, and 40 consultants. Regional practice management profit/loss, business development, financials, consulting requirements, and contracts.

• Managed 18-month application development with 80% margins for Compaq

• Achieved 120% of quota with highest profit margins in the region

• Technical, business development, and manager for project analysis and 83% margins EDUCATION COMMUNITY SUPPORT

BBA, Business Management Prison Ministry Outreach

MBA/Finance/Marketing/Management God Behind Bars

Texas A&M University – Kingsville 2016 - Present

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