Norma Leticia Mijares Arredondo

Phone: +1-424-***-**** / +52-55-104*-****

Email: ad18ii@r.postjobfree.com

Languages: Bilingual Spanish-English (90%)

PROFILE

A project manager, SCRUM Master certified, with a commercial focus with over 10 years’ experience in e- commerce, marketing and sales in various industry sectors. With an MSc in Digital Marketing, an MSc in E- commerce, AGILE’s (SCRUM) and Project Management’s Certifications, I am looking to work in a company with the objective of sharing my knowledge and, having a continuous learning and growth in the Project Managing and E-Commerce areas.

SKILL PROFILE

• AGILE methodology

• E-commerce and marketing strategy

• Team player

• Quick and On-going Learner

• Excellent Customer Service

• Market Research and Planning

• Event Planning and commercialization

• Sales and Forecast

• Data Analysis

• Leadership

• Coaching skills

• Excellent oral and writing communication

• Results-oriented and proactive

• Microsoft Office

• Acrobat Design programs

• Use of SAP, Prezi, SPSS, HTML, CMS,

AGILE tools

• Kotlin coding (basic)

EDUCATION & QUALIFICATIONS

SCRUMstudy Scrum Developer Certification (SDC) Aug' 23 SCRUMstudy Scrum Agile Master Certification (SMAC) May 23 SCRUMstudy Scrum Product Owner Certification (SPOC) Aug' 19 Leader Woman Corporate U Oct’ 18

SCRUMstudy Scrum Master Certification (SMC) Aug' 16 Tecnológico de Monterrey MSc in E-commerce Sep’ 09 – Dec’15 London School of Business and Finance MSc in Digital Marketing Apr’ 12 – May 13 The Manchester College Employability and Personal Development Oct’ 12 Boston University Project Management Certification Sep’ 10 – Dec’ 10 Escuela de Graduados en

Administración de Empresas Best employee Aug’ 09 – Dec’ 10 Tecnológico de Monterrey BSc in Marketing Aug’ 04 – May 09 Tecnológico de Monterrey Retail Certification Jan’ 08 – May 09 PROFESSIONAL EXPERIENCE

Project Manager, Americas Sep' 18 - to date

The Mobile Life

Website and apps development

Responsibilities:

• Increase the customer portfolio in Latin America

• Lead our customers’ Mobile Apps (iOS, Android, and Kindle versions) development and improvements

• Lead our customers’ website pages development and improvements

• Develop a strategy to manage and prioritize the development requirements (AGILE methodology)

• Plan, manage and follow-up sprints for different clients (AGILE methodology)

• Improve communication between development team and our customers Achievements:

• Position Volaris app for iOS as #1 and Android as #2 of Free Apps in the Travel Category Norma Leticia Mijares Arredondo

Phone: +1-424-***-**** / +52-55-104*-****

Email: ad18ii@r.postjobfree.com

Languages: Bilingual Spanish-English (90%)

Digital Products Leader Sep’ 16 – Jun’ 18

Volaris, Mexico City

A Mexican ultra-low cost airline

Responsibilities:

• Lead the development of the e-commerce website (www.volaris.com)

• Manage the pipeline and prioritization of the development requirements (AGILE methodology)

• Project manager of the Mobile Apps (iOS, Android, and Kindle versions) development and improvement

• Create an User Experience strategy for Website and Mobile Apps to share and train others in the company

• Evaluate new products and services to add to the Website and Mobile Apps, to improve Digital and User Experience

Achievements:

• First business area using the AGILE methodology for development Web/Mobile Specialist Aug’ 14 – Aug’ 16

Volaris, Mexico City

A Mexican ultra-low cost airline

Responsibilities:

• Lead the development of the e-commerce website (www.volaris.com)

• Manage the pipeline of the development requirements

• Update the content for the website

• Project manager of the Mobile Apps (iOS, Android, Kindle and Windows versions) development and improvement

• Evaluate new products and services to add to the Website and Mobile Apps, to improve Digital and User Experience

Achievements:

• Position the iPhone and Android Apps in the Top 10 for Free Apps in the Travel Category Marketing Manager Nov’ 13 – Aug’ 14

Tecnológico de Monterrey, Mexico City

In the Business School of one of the biggest and recognized Universities of Mexico. Radio show producer and broadcaster Jan’ 13 – Oct’ 13 Migrant voices from the North, Manchester

A radio show in partnership with Migrants Supporting Migrants, Commitment in Communities and All FM 96.9 Marketing Manager Jan’ 10 – Apr’ 12

YO + YO, Mexico City

A small business focused on selling gifts. For example bags, wallets, didactic and soft toys. National Marketing Executive Sep’ 10 – Sept’ 11

Tecnológico de Monterrey, Mexico

In the Rectory of National Graduate Schools of one of the biggest and recognized Universities of Mexico, that consists in a Business School and a School of Government and Public Policy. Students’ Service Coordinator May 09 – Aug’ 10

Tecnológico de Monterrey, Mexico City

In the Business School of one of the biggest and recognized Universities of Mexico. Norma Leticia Mijares Arredondo

Phone: +1-424-***-**** / +52-55-104*-****

Email: ad18ii@r.postjobfree.com

Languages: Bilingual Spanish-English (90%)

Retail Internship Feb’ 09 - Apr’ 09

Mario Hernández, Mexico City

A Colombian Luxury Leather Retail Store with presence in Latin America, which manufactures and design all the Leather items they sell, being always at the design vanguard. VAIO Marketing and Market Research Internship Jul’ 08 – Jan’ 09 Sony Comercio de México, S.A. de C.V., Mexico City Consumers Electronic Company with offices around the world and with more than 10,000 employees. Marketing and Sales Internship Feb’ 08 – Jul’ 08

Hercules México, S.A. de C.V., Mexico City

Company that import and distribute Chemical Products to the biggest manufacturers of Mexico. For example Henkel and PepsiCo.

Direction Assistant of Key Accounts and Marketing 2002 - 2005 MARCAS Y PRODUCTOS MUNDIALES, S.A. de C.V., Mexico City Company that imports and distributes beers of around the world in Mexico, some brands are Guinness, Löwenbräu and Heineken.

Sales – Purchases 1998 - 2001

TOFETE, Mexico City

A small business focused in selling all kind of items for parties and services like catering and magic shows. EXTRACURRICULAR ACTIVITIES

Udemy Android Kotlin Developer Course In progress

Digitever Web Design Diploma Nov’ 13 – Apr’ 14

The Wharton School Gamification Course Jan’ 14 – Apr’ 14 Manchester Volunteer Sport Bureau Volunteer May 12 - Sep’ 13 Mexican Chamber of Commerce Volunteer Nov’ 12

London 2012 Olympic and Paralympic volunteer Jul’ 12 – Aug’ 12 Walk the Plank /Manchester Council Manchester Day Parade volunteer Jun’ 12 Category Management Association First Latin-American Congress of Category Management May 11 Foro Mundial de Negocios 2011 Business conference May 11 IFE (Instituto Federal Electoral) Scrutineer on the Election Day Jul’ 09 EduMac Web Design Course Dec’ 08 – Jan’ 09

Frankfurt (restaurant) Promotional strategies proposal Jan’ 08 - May 08 Taankab (interior/exterior designers) Corporate Image proposal Aug’ 07 – Dec’ 07 INTERESTS AND HOBBIES

Reading: I enjoy reading fiction novels in English to improve and grow the vocabulary, also enjoy reading Marketing and E-business books to get information of the new trends and developments in the market. Triathlon: I enjoy doing exercise and during 2017 I started doing triathlons and Half Ironmans as a hobby. Movies: I enjoy watching movies in English to improve understanding and have a good relaxing time.

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