Gerardo R. Alpizar

ad167i@r.postjobfree.com • Gables, FL, 33146 • 231-***-**** • www.linkedin.com/in/gerardo-alpizar-2739606

Director of Sales

A seasoned executive with an unwavering focus on results, I bring a wealth of expertise in sales, business development, and revenue growth to the table. Throughout my career, I've cultivated a reputation for crafting and implementing sales strategies that empower teams to achieve remarkable results. My ability to identify untapped business opportunities, devise actionable solutions, and foster strong customer relationships has been instrumental in transforming underperforming businesses into thriving enterprises. I am skilled in preparing and executing strategic sales plans, adept at resolving potential issues, and committed to delivering exceptional customer service. My leadership style is characterized by a blend of strategic thinking, operational excellence, and a deep-rooted passion for driving sustainable business growth.

Consistently performed as top revenue generator throughout career.

Instrumental in improving bottom line and enabling the achievement of full business potential by delivering strategic sales leadership.

Proven expertise in leading and managing cross-cultural, multinational teams.

Track record of organizing calculated campaigns with proven infiltration by using multilingual skills, CRM, and site visits.

An out-of-the-box thinker and creative problem solver with expertise in generating new business and understanding customer needs to accomplish corporate objectives.

Equipped with exceptional communication, leadership, negotiation, relationship building, interpersonal, creative thinking, and decision making, problem-solving, and organizational skills.

•Strategic Planning & Execution

•Customer Relationship Management

•Turnaround & High Growth Strategies

•Product Development Lifecycle

•Business Development

•Customer Service

•Revenue & Profit Growth

•Team Building & Leadership

•Sales Planning & Forecasting

•Performance Optimization

•Operations Management

•Market Expansion

Selected Achievements

Recognized for 10+ years of extraordinary sales maximization performance in the Americas and Europe.

Penetrated Apple premium resellers and B2B in Latin America, which resulted in boosting sales from $1.5M to $6.2M i.e. an increase of 327%.

Created a large distribution agreement for North America with Future Graphics, LLC.

Implemented best practices and augmented sales by $20M for PowerVip, Inc., Traverse City, Michigan.

Built and maintained professional relationships in LATAM with Apple, Pemex, Ford, Fiat, Volkswagen, Petrobras, Gamesa, Grupo Carso, Palacio de Hierro, Falabela, Ripley, B2W, Lojas Americanas Brazilian Federal Government, DOD, Microsoft, and Ingram Micro.

Career Experience

Business Development Manager Associa Association Services of Florida Miramar, Florida 2022 to Present

With over three years of experience in the community association management industry, I am a Business Development Manager at Associa, the largest and most respected leader in association management worldwide. My mission is to help communities achieve their goals and enhance their living standards by providing them with the best solutions and services in the market.

Developed and implemented successful marketing strategy.

Implemented educational webinar series generating constant flow of prospects.

Achieved 142% of goal and key contributor to branch growth.

Top revenue generator and market grow in South Florida Tri-County region.

Senior Living Counselor Arbor Company Mirabelle Miami, Florida 2021 to 2022

Served on the community’s leadership team and responsible for community sales and marketing. Assessed the local market to develop a strategic marketing plan tailored to the region. Advanced leads through the sales process with the objective of reaching and maintaining budgeted occupancy and revenue goals. Served as the sole sales leader in the community and as part of a sales leadership team.

Created and implemented successful sales and marketing strategy

Strived to meet or exceed targeted occupancy and sales

Managed department budget and coordinated necessary resources

Generated leads and move-ins from targeted referral sources

Built customer focused relationships by advancing the lead through the sales process and gaining customer commitment

Provided marketing and sales leadership and training to all team members in the community and ensured that they understood their responsibility in community sales

Sales Manager, Americas Panzerglass Arhus, Denmark 2018 to 2020

Directed and developed distribution channels across North America with a keen focus on enhancing sales. Fostered long-term professional relationships with Microsoft surface products online and North American flagship stores.

Led the development of screen protection in retail and B2B.

Established B2B relationship with Big Four Firms, such as Deloitte and KPMG.

Developed B2B opportunities in education, government, and enterprise accounts by collaborating with Microsoft Direct Field Sales team.

Sr. Hearing Practitioner Beltone, Traverse City, Michigan 2016 to 2018

Strategically positioned as a Licensed Practitioner and delivered expertise in the medical device industry. Provided exemplary healthcare performance for organizational development in terms of coaching, sales, medical devices, cold calling, and sales operations. Successfully achieved growth through execution of robust strategies. Facilitated patients through counseling and top-notch customer service.

Played a key role in increasing sales and territory growth.

Leveraged leadership skills to manage three offices.

Created Senior outreach programs and in-home visits for homebound patients

Enhanced outreach and sales for Beltone’s northwestern Michigan offices by 75%

Developed in-home and testing services for homebound patients.

Commended for exceptional performance and achieved 97% patient satisfaction rating.

Director of Sales, LATAM Incipio Group Irvine, CA 2014 to 2016

Grew distribution sales and training network for an umbrella of consumer electronics brands. Ensured participation in country visits, meetings, and shows to improve brand image and maximize business opportunities. Executed a series of tasks, such as identifying key players in the region, negotiating pricing, overseeing marketing programs, and creating B2B relationships.

Realized 400% territory growth ($3.4M) through successful development and effective management of distribution channels across Latin American countries.

Built a network of premium retail resellers, including events, social media, and marketing for LATAM.

Placed premium luxury brands like Kate Spade, TUMI, Trina Turk, Burton, TAVIK, Griffin, Incase, Incipio, and Braven speakers.

Identified the need to improve distributors and sales staff skills and conducted training sessions to enhance overall performance.

Regional Sales Manager OTTERBOX, Fort Collins, CO 2013 to 2014

Established and sustained key relationships for business and sales productivity growth throughout Latin America. Developed a network of distributors to penetrate Apple premium resellers and business-to-business across Latin America, including Falabella, Liverpool, Palacio de Hierro, America Movil, Telefonica.

Surpassed set goals and generated annual department growth from $1.5M to $6.2M through strong strategic planning and implementation.

Led successful enhancement in growth by 327%.

Director, International Sales PowerVip Inc., Traverse City, MI 2003 to 2013

Increased market share of worldwide distribution channel for electronic sensor manufacturing through formulation and implementation of impeccable marketing and sales strategies.

Generated $20M in sales by creating and deploying growth strategies.

Successful penetrated European, Asian, South American, and North American markets.

Utilized leadership skills to steer a global sales team located in Europe and South America with a keen focus on ensuring seamless operations.

Additional Experience: Sales Manager, Latin America at Tally Printer Corp. Director of Sales Latin America at AP Enterprises, Inc. Vice President of Sales at Micro America Royal Oak Senior Sales Manager Latin America at AmeriQuest/C2000 Group Communications Chief E-4 at United States Marine Corps.

Education & Credentials

Bachelor of Science in International Business

Marine Corps University

Associate in Electronics; US Marine Corps Electronics & Communication

Technical Skills

Microsoft 365 and Teams CAD Systems Experience CNC Router Systems - 3-D Print Technology – work and repair

Vinyl Cutters and Plotters Laser and Continuous Form Printing

Zoom, Skype, Microsoft Teams Virtual Training Delivery Customer Relationship Management: Salesforce, Sugar, and Welcome Home

Firearms Instruction Training, Security Details, and Special Screening Security

Languages

Fluent in English, Spanish, and Portuguese

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