Janie Amoia New York, NY 646-***-**** ad14yx@r.postjobfree.com

CREATIVE DIRECTOR FOR MULTI-MILLION-DOLLAR BRANDS

Accomplished Chief Designer and Creative Director for multi-million-dollar brands who excels at creating results and establishing immediate and long-term brand capital. Skilled at using extensive knowledge of product categories, customer behaviors, and trend forecasting to ensure revenue boosting products are delivered while staying true to the voice of the brand. Adept at communicating across cultures and building relationships with key stakeholders and customers. Experienced at continually innovating the balance between operations and creative direction. Product Development Design Direction Brand Awareness Market and Trend Insights Sales Growth Costing Perimeters Customer Focus Revenue Generation Customer Relations Relationship Building Trend Analysis Global Vendor Markets Fabric Research and Development Print Development and Design Color Direction Strategic Agility Communication Time Management Troubleshooting Influencing Skills Calendar Management CAREER EXPERIENCE

Casey Park New York, NY 2020 – present

OWNER

Trend driven capsule brand and consult house for startup brands.

• Launched Casey Park brand with two consecutive sold out drops

• Generated investments and managed design and production for emerging brands Joan Rivers Worldwide New York, NY 2010 – 2020

VP OF DESIGN AND PRODUCT DEVELOPMENT

Oversaw designs, colors, trends, and creative direction for 15-million-dollar product lines sold on QVC, including Joan Rivers, LOGO by Lori Goldstein Jewelry, and Attitudes by Renee Greenstein Jewelry. Forecasted business operations by sourcing and designing new products, identifying product trends, and working with operations team on the financials. Ensured deadlines were met by prioritizing daily projects and hiring team members to assist as needed. Acted as a key cross-functional partner for Design, Merchandising, Materials, and Technical Teams.

• Maximized profitability by growing the apparel business by 44% during peak.

• Boosted revenue with LOGO accounting for 40% of all jewelry sales.

• Developed an abundance of new and relevant products seasonally that was highly rated by customers.

• Improved SKU plan by working with the team to review past data on top selling items.

• Eliminated white space and created more sales opportunities at QVC by designing a capsule collection independent of Joan Rivers Worldwide (JRW).

• Maintained brand integrity by reviewing fashion forward, trend-setting pieces with the design team to ensure quality specs fell within the cost structure and met design specifications.

• Bridged the gap between departments by bringing operations into product development allowing everyone to work more efficiently and solve problems quickly.

• Created a necklace with Joan Rivers that sold out in the first night of QVC launch, subsequently ordered in 14 colors, and became overall bestselling necklace to date.

• Managed and mentored junior staff into higher level of professional competence, paving the way for promotions and other career advancement.

• Aligned cross-functionally on the execution of development and implementation of strategies to drive decision-making. ADDITIONAL WORK EXPERIENCE

Project Manager, Merchandiser, Buyer - Who.a.u 2008-2010 Spearheaded the launch of an inaugural US retail venture (New York) for an international company with 40+ locations in Seoul. Utilized lifestyle trends and concepts to source and purchase clothing line for US demographic. Trained staff to specialize in product presentation and closing the sale. Optimized store space and layout with revitalized floor plans. Raised brand awareness with in-store and digital marketing, promotional items and events. Janie Amoia New York, NY 646-***-**** ad14yx@r.postjobfree.com CREATIVE DIRECTOR FOR MULTI-MILLION-DOLLAR BRANDS

Director of Denim Product Development - VPNY Inc. 2002-2008 Increased sales from $5M to $35M while designing denim lines, providing trend and color direction for accounts, and consulting on branded goods, including women’s, men’s and kid’s private label denim. Oversaw products from initial concept through to completion, including sourcing fabrics, submitting samples, overseeing fittings, and costing through overseas communication. Led and directed a team of five individuals while managing design integrity, quality, and product delivery. Ensured quality standards and timelines were met and exceeded. Executed buying and design team needs staying within style, brand and monetary parameters. Visited the China factory four times a year and communicated with Hong Kong and China counterparts. Creative Director and Sales Manager - Krome Class 2000 - 2002 Generated $1M+ in sales for the premier debut of a men’s high-end fashion collection. Maximized presentations to expand the customer base to 12+ states while managing a team of five reps and educating them on design trends, concepts, and direction. Ensured products met quality standards by coordinating details, specifications, and expectations between the manufacturer, design, and production. Identified trends and competition, promoted product lines, and attended trade shows. Boosted sales by educating the customer at sales shows across the country. Sales Representative and Regional Manager - Sean John 1999 - 2000 Propelled revenue from $0 to $6M within nine months. Maximized sales by creating and maintaining budgets for product and program giveaways and promotions.

EDUCATION AND TRAINING

BS in Marketing and Merchandising,

Canisius College, Buffalo, NY