Muhammad Shahbaz

Seasoned Sales & Marketing Professional Strategic Customer

Relationship Portfolio Management Corporate Trainer

+92-345-*******

ad1202@r.postjobfree.com

www.linkedin.com/in/m-shahbaz-

marketing/

PROFILE

An accomplished and results-driven professional with over 16 years of diverse experience, complemented by an MBA and BBA in Marketing, as well as a comprehensive background in various specialized courses. Proven expertise in strategizing and executing business development initiatives, building strong relationships with internal and external stakeholders, and driving revenue growth within the B2C & B2B enterprise sectors. Seeking new opportunities to leverage this wealth of experience and knowledge in a dynamic and challenging environment

ACHIEVEMENTS

• Successfully generated PKR 15 million in revenue through the Coca- Cola Voice Promotion Platform (VPP) campaign.

• Brought business of 10,000+ postpaid connections for Airports Security Force employees nationwide.

• Overachieved with 105% of the sales target at wi-tribe Pakistan Limited in 2011.

• Secured 1st position nationally at wi-tribe Pakistan Limited in October 2009 and January 2010.

• Achieved 2nd position nationwide at Colgate Palmolive Pakistan in sales vs. targets in 2008.

PROFESSIONAL EXPERIENCE

Assistant Manager Enterprise Solutions (South) Jan 2022 – Present Telenor Pakistan Pvt. Ltd

Stakeholder Alignment and Relationship Management:

• Establish effective communication channels with internal stakeholders to align business goals and enhance value.

• Cultivate and manage relationships with top-tier clients, including C- level executives within customer organizations.

Market Expansion and Penetration:

• Expand market penetration across all segments, with a focus on SMEs, large corporations, and new market opportunities to increase market share.

B2B Solution Development and Promotion:

• Develop a robust pipeline of B2B enterprise solutions, including HRM, EMDS, Odoo, Call Center software, WhatsApp Business API, Smart Teams, and VPP.

• Promote the brand and products through various social media platforms to enhance internal recognition.

Business Growth and Profitability:

• Concentrate on enhancing profitability through new business development efforts and economic modeling.

• Create and send technical and commercial proposals to existing and potential clients.

Value Chain Oversight and Collaboration:

• Oversee the entire value chain, from pre-execution planning to program launch, while generating revenue.

EDUCATION

2009

MBA (Marketing)

SZABIST

2007

BBA (Marketing)

SZABIST

COMPETENCIES

• Strategic Relationship & Partnership

Management

• Brand Activation & Promotion

• End-To-End Project Management

• Building And Managing a Strong

Sales Pipeline

• B2B Enterprise Business Solutions

• Market Insights & Analysis

• Proposal Drafting

• Portfolio Management

• Customer Service Excellence

• Team Leadership & Management

• Persuasive Communication and

Presentation

• Formulate value propositions for new and existing solutions, ensuring alignment and training of the value chain accordingly.

• Collaborate closely with cross-functional teams and strategic partners for special projects and operational streamlining.

• Work with the product team to define and enhance the product and content roadmap for the segment.

Business Account Manager (South) Jan 2020 – Jan 2022 Telenor Pakistan Pvt. Ltd

• Managed and grew a diverse B2B account portfolio, achieving set KPIs for revenue generation.

• Hunt for new business accounts, expanding the overall portfolio.

• Ensured timely collections for smooth business operations.

• Cultivated strong relationships with both existing and new accounts.

• Designed custom Business & Enterprise solutions for high-revenue customers.

• Maintained up-to-date records of customer feedback and inquiries.

• Developed a robust sales pipeline and enhance the company's presence in Strategic Accounts.

• Explored and capitalized on new market opportunities through consultative selling.

• Maximized profitable business retention with clients.

• Achieved monthly, quarterly, and yearly revenue targets across various product categories.

B2B & Enterprise Sales Specialist (South) Jul 2017 – Dec 2019 Telenor Pakistan Pvt. Ltd

• Achieved revenue targets through diverse offerings, including GSM, Devices, Enterprise Solutions, Mobile Advertisement Solutions, and Bizmine.

• Fostered strong relationships with Corporate Accounts, Government sectors, and Trade associations, understanding their ICT Strategy- related needs and value chains.

• Tailored Business and Enterprise solutions for high-revenue private and government clients, collaborating with cross-functional teams for pricing, Bid/RFP/Tender preparation.

• Engaged in market intelligence activities, encompassing competitor analysis, customer needs monitoring, and staying updated on ICT Sector developments.

• Explored new market verticals, identified opportunities, and capitalized on them through consultative selling, maintaining a strong sales pipeline and a high company profile within Strategic Accounts.

• Retained existing accounts by establishing strong ties with key decision- makers and resolving customer complaints as per SLAs and KPIs.

• Kept management well-informed with updated customer data and statistics.

Key Account Manager-Enterprise Solutions Mar 2015 – Jun 2017 Pakistan Telecommunication Mobile Limited (Ufone)

• Generated and nurtured corporate customer relationships, ensuring revenue targets were met.

• Developed and maintained a robust sales pipeline, expanding market exposure.

• Drove new business growth in marketing and voice solutions.

• Cultivated strong corporate, government, and trade association relationships.

• Explored diverse revenue streams within the corporate sector. CERTIFICATIONS

LinkedIn Learning Courses:

Launching Your Creative Business

Consumer behavior Trends: Meet the

Postmodern Consumer

Entrepreneurship: Bootstrapping

Your Business

Personal Finance Tips and Tricks

Transform Your Personal Brand

Mastering Communications as a

Leader

Marketing on LinkedIn

Staying Positive in the Face of

Negativity

Marketing Tools: Social Media

Virtual Selling for Sales Professionals

Outlook: Time Management with

Calendar and Tasks

Strategies to Improve Self-

Awareness

Artificial Intelligence for Business

Leaders

CURRICULAR ACTIVITIES

• Delivered Corporate Training on

personal selling skills, time

management, teamwork, and

communication skills.

• Conducted Training sessions in

wi-tribe Pakistan on 'Critical Selling

Skills.'

• Completely memorized the Quran.

• Successfully made the Karachi Zonal

Under 19 Cricket team.

• Efficiently managed and implemented assigned projects.

• Exceeded customer expectations through effective complaint resolution and superior service.

• Sustained profitable customer relationships while conducting regular market intelligence activities.

Key Account Manager (South) May 2013 – Mar 2015

Multinet Pakistan Pvt. Limited

• Led the corporate solutions team for the SME market and cultivated strategic corporate accounts in the South Region.

• Headhunted new business opportunities in strategic accounts related to Connectivity, Data Center, and Voice Services.

• Conceptualized and implemented tailored business strategies, adapting existing products for unexplored markets.

• Analyzed customer IT infrastructure and proposed cost-effective networking solutions within set timelines and budgets.

• Built and managed strong internal and external relationships with customers, prospects, stakeholders, and influential bodies.

• Developed business cases to demonstrate Return on Investments (ROI) for each customer opportunity.

• Crafted proposals and negotiated various connectivity deals, including One Time Cost (OTC) and Monthly Recurrence Cost (MRC).

• Compiled weekly forecasts and provided updates on current opportunities to the EBU South Regional Manager.

Supervisor /Area Sales Manager (South) Aug 2009 – Apr 2013 Wi-tribe Pakistan Limited

• Cultivated and sustained profitable business relationships.

• Managed a team of 20 sales executives, ensuring target achievement.

• Oversaw recruitment, training, and development of the sales team.

• Collaborated with the marketing department to plan and executed Brand Activation.

• Conducted training sessions for the sales team.

• Worked closely with the Regional Sales Manager to develop marketing and business strategies.

• Identified and nurtured sales leads and market opportunities in the designated area.

• Identified potential clients, segments, and business opportunities aligned with the company's strategy.

Sales Executive (Institutional Sales- South) Jun 2007 – Apr 2009 Colgate Palmolive Pakistan

• Oversaw merchandising, distribution, and order generation for Utility stores and CSD sales.

• Managed accounts for USC, CSD, VSD, Agha Khan, Mehran Welfare, PNSC, Karachi Gymkhana, Pizza Hut, Marriot, and Avari Towers.

• Handled sales for Clover Pakistan Limited and Tetley Clover Pakistan Limited within assigned accounts.

• Planned and executed Brand Activation initiatives.

• Collaborated with Brand Managers to create sales promotion offers.

• Provided market insights to Senior Management.

• Conducted regular visits to Utility Stores, Canteen Stores Department, and other key accounts.

Internship - 2006

Dewan Motors (Sales, Technical and Marketing Department) Internship - 2005

Galileo Pakistan (Sales, Technical and Marketing Department) ADJUNCT FACULTY

• Adjunct Faculty in Management

Science

-PAF KIET University (2014 – Present)

-Indus University (2020 - 2022)

-BIZTEK University (2011 - 2012)

• External Project Evaluator

- PAF KIET University

- Bahria University

• Guest Speaker

- IBA

- PAF KIET University

- Indus University

- BIZTEK University

LANGUAGES

• English (Fluent)

• Urdu (Native)

REFERENCES

References will be furnished on demand.

Contact this candidate