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Digital Marketing Specialist

Location:
Seattle, WA
Posted:
December 18, 2023

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Resume:

Nagashree Agara Gopalakrishna

Digital Media Specialist

Seattle, Washington, United States

+1-206-***-**** · ad11va@r.postjobfree.com

Certifications

SEO Marketing,Google ads

with Pay-per-click (PPC),

Udemy 2023

Social Media Marketing,

Google Analytics, Digital

Marketing, Udemy

2022-2023

Skills

Facebook & Social Media

Google Ads

Pay Per Click (PPC)

Search Engine Optimization

(SEO)

Tableau

HTML

Google Tag Manager

Microsoft Excel

Google DCM

Google Data Studio

Google Display&Video 360

Google DFP

Microsoft PowerPoint

JIRA

Profile

Collaborative and result-oriented individual with 4 years of experience in Digital Marketing, Google ads, SEO, Pay-per-click advertising and Social Media Campaign Management. Proven track record of leveraging diverse ad platforms and reporting tools to optimize campaigns for maximum reach and engagement. Employment History

Digital Media Specialist, GALE Partners LLC, Bengaluru, India March 2020 — November 2021

• Worked with a diverse set of clients ranging from restaurant chains

(Red Robin, Chipotle, McDonalds), Telecommunication (Verizon, Comcast), Clothing and Apparel (Macy's, TJ Max) and Courier Services (UPS, Fedex).

• Managed large accounts averaging 80,00-100,000 USD per ad campaign

• Enhanced organic traffic by 40% and elevated search rankings by 15positions through impactful SEO strategies.

• Crafted and optimized PPC strategies on Google ad platforms, achieving targeted traffic, maximizing ROI, and meeting key business objectives.

• Utilized Google Analytics to analyze website traffic.

• Streamlined cross-functional collaboration, leveraging Google DCM and Google Display&Video 360 for a 15% increase in KPI goals.

• Launched Facebook campaigns, driving 15% increase in brand awareness and user engagement by performing A/B testing for improved engagement. Client Service Analyst, Theorem, Mysore, India

July 2017 — October 2019

• Efficiently handled third-party tags leveraging excel reporting for post-launch campaign performance reports.

• Leveraged Tableau for data visualization and reporting.

• Managed placement creation and ad trafficking with Google DFP, ensuring compliance and functionality through rigorous testing.

• Streamlined operations through comprehensive process documents and trained colleagues in campaign management best practices. Education

Bachelor's of Engineering, Visvesvaraya Technological University, 2012-2016



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