Todd Blyleven

**** ****** ***** **.

Frisco, TX *5036

ad0zce@r.postjobfree.com

714-***-****

LinkedIn Profile

Summary

I am a seasoned sports marketing and business development professional with over 13 years of experience. My background as a former professional athlete and Major League Baseball scout has allowed me to build extensive global relationships across various industries. My approachable yet professional demeanor facilitates meaningful connections, and I excel in crafting innovative marketing campaigns using cutting-edge technology to drive revenue growth. Much of my corporate experience was gained at United Sports Brands, SKLZ, and Pocket Radar, where I refined my skills and delivered exceptional results. After navigating challenges in the business world through COVID-19, I am now seeking a long-term role where I can leverage my expertise to drive business development and growth. Key Qualifications

Sports Marketing, Global Business Development, Product Development, Strategic Partnerships, Digital Marketing, Team Leadership, Online Advertising, Market Research, CRM, SEO, B2B, Brand Development, Social Media Marketing, Professional Experience Professional Experience

Owner

The Scout Hub

Mar 2020 - Present (3 years 7 months)

● Spearheaded the design, creation, and execution of software and technology-based programs for scouting and player promotion.

● Managed all aspects of technology, web development, business development, and marketing.

● Leveraged extensive experience as a professional athlete, coach, scout, and sports parent to build a comprehensive scouting and evaluation platform. Director of Marketing and Business Development

Pocket Radar, Inc.

Mar 2020 - Jan 2023 (2 years 11 months)

● Directed marketing initiatives and formed strategic business development relationships, consistently driving year-over-year sales revenue growth.

● Provided high-level strategic business consulting, contributing to brand and company strategy, and overseeing product development.

● Spearheaded global partnerships and enhanced technology divisions.

● Established strong global partnerships: Successfully cultivated strategic relationships with notable organizations, including the NBA, MLB, NFL, NHL, and other global sports entities. This resulted in increased brand recognition, customer engagement, and substantial revenue growth.

Chief Marketing Officer

Factory Athletics

Oct 2018 - Feb 2020 (1 year 5 months)

● Redesigned creative messaging and tracking metrics, resulting in a 250% increase in conversion rates for a national direct mail advertising campaign.

● Revamped company sales strategy, increasing sales conversion rates by 20%.

● Led website redesign, boosting traffic and conversions by 150%.

● Drove over $500k in intro conversions through email marketing efforts.

● Established global partnerships with industry leaders such as Diamond Kinetics, Wilson Sporting Goods, Under Armour, Jaeger Sports, and Pocket Radar.

● Pioneered successful strategic partnerships: Crafted and executed groundbreaking collaborations with prominent industry leaders, including Diamond Kinetics, Wilson Sporting Goods, Under Armour, Jaeger Sports, and Pocket Radar. These partnerships contributed significantly to the company's growth and positioned Factory Athletics as a key player in the market.

Business Development Manager

United Sports Brands

May 2013 - Jun 2017 (4 years 2 months)

● Managed partnerships and athlete endorsements for United Sports Brands, which includes Shock Doctor Sports, McDavid Sports, Cutters Sports, XO Athletic, and Nathan's Sports.

● Instrumental in securing global partnerships with key organizations, including MLB, NBA, NHL, USA Hockey, USSSA, Little League, NFL, and numerous professional athletes and ambassadors.

● Negotiated deals with over 200 professional athletes and established partnerships with national and global sports organizations.

● Played a pivotal role in the company's digital media executions and content production involving athletes.

● Successfully led initiatives to create and strengthen online presence, increasing brand recognition and customer engagement.

● Championed impactful global sports partnerships: Played a central role in establishing and nurturing vital relationships with sports organizations such as MLB, NBA, NHL, NFL, and USSSA. Negotiated with over 200 professional athletes to secure endorsements, further enhancing the company's brand recognition and global reach. Business Development Manager with Emphasis in Baseball/Softball SKLZ

May 2011 - May 2013 (2 years 1 month)

● Oversaw all Baseball and Fastpitch operations, including corporate partnerships, new business development, retail strategy, product content, marketing efforts, and video content creation.

● Led the development of strategic alliances and partnerships for all sports, contributing significantly to brand growth.

● Fostered key sports partnerships: Developed strategic alliances and partnerships across various sports, including significant collaborations with entities like Little League, Major League Baseball, US Army All-American Bowl, Football University, and USSSA Sports. These relationships played a crucial role in SKLZ's brand development and market positioning.

Owner/Professional Baseball Instructor

Blyleven's Dugout

1993 - 2011 (18 years)

● Provided baseball instruction and mentorship to players of all levels, helping them achieve their dreams of playing in college.

Major League Scout

Major League Baseball (MLB)

Nov 2000 - Dec 2008 (8 years 2 months)

● Scouted and recommended amateur baseball talent for the MLB Amateur Draft.

● Wrote detailed reports analyzing prospects' strengths, weaknesses, and future potential.

● Negotiated with player agents and signed amateur players to their first professional contracts.

● Scouted professional players and teams to provide insights for MLB clubs. Professional Baseball Player

Major League Baseball (MLB)

Jun 1993 - Sep 1999 (6 years 4 months)

● Pitcher for Los Angeles Angels, Colorado Rockies, Pittsburgh Pirates, and Milwaukee Brewers organizations.

Education

California State University, Fresno

● Bachelor's degree in Business Administration and Management, General (1992 - 1995) Cypress College

● Associate's Degree in General Studies (1991 - 1992) Skills

● Strategic Thinking

● Budget Management

● Business Innovation

● Lead Generation

● Brand Strategy

● Sales Presentations

● Communication

● Licensing Agreements

● Account Management

● Product Development

● Social Media Marketing

● Partnership Management

● Communications

● Public Speaking

● Partnerships

● Marketing

● Business Development

Achievements and Awards

● Courage Award - First Pitch Baseball (Nov 2018)

● Most Inspirational Player - SKLZ (Dec 2012)

● Employee of the Month - United Sports Brands (Dec 2015)

● Scout of the Month - Colorado Rockies (Aug 2006)

● Courage Award - Internet Marketing Association (Oct 2018)

● Employee of the Month - SKLZ (Sep 2012)

● References are available upon request.

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