Tyson Deal

ad0x4y@r.postjobfree.com • 714-***-****

LinkedIn • Corona, CA

Sales Management Executive

Results-driven and accomplished executive leader with extensive experience in strategic product development, C-level relationship-building, innovative marketing, and business growth optimization.

Proven success in developing innovative sales strategies, leading diverse sales teams, and achieving aggressive revenue and profit goals. Expert at analyzing market conditions and customer needs, identifying potential opportunities, and securing high-profile clients. Adept at navigating operational challenges, elevating marketing efforts, and driving customer engagement. Instrumental at overseeing pricing for products, managing trade spending budget, recognizing potential risks, and ensuring adherence to brand policies. Possess strong knowledge of industry trends, consumer preferences, and market dynamics.

Areas of Expertise

Strategic Marketing Initiatives

Advertisements/Promotions

Profit & Revenue Generation

CRM Engagement

Business Development

Sales Planning & Execution

Market Trend Analysis

Sales & Budget Forecast

Team building & Leadership

Career Experience

Experienced Freelance Consultant Leveraging a Year of Family Sabbatical 2022 – Present

Planned Career Break

Successfully realized a personal dream of living and working abroad while passionately pursuing freelance consulting. Notable projects include.

Led a six-month engagement in Vietnam, optimizing market strategies for the largest tin packaging company.

Crafted an Amazon go-to-market strategy and executed cost-effective solutions to eliminate non-compliance.

Conducted a comprehensive US competitive landscape analysis, delivering tailored insights to enhance client market position and profitability.

While living abroad for 13 months, exploring 23 diverse countries, providing my 10 and 11-year-old children with invaluable experiences by exposing them to new people, cultures, places, languages, perspectives, and lifestyles.

Niagara Bottling, Diamond Bar, CA 2014 – 2022

Regional Sales Manager, Omni Channel (2018 – 2022)

Commanded all-encompassing operations across Amazon business divisions, integrating Marketplace, Non-Inventory, Fresh, GO, Disaster Relief, and Employee Usage channels. Amplified customer satisfaction via environmentally friendly and cost-effective procurement. Oversaw P&L, accounting, carrier engagement, stock control, and quality assurance. Administered freight and 3PL tracking, documentation, negotiations, and expenditures. Prevented operational discontinuation by ensuring steady availability. Initiated industry-wide inclination towards environmental conservation. Met and retained full compliance with Amazon's stipulations by demonstrating exceptional contract negotiation skills. Managed supply chain, geo-fence, and pricing deviation setbacks integral to marketplace limitations.

Raised gross sales by over 245% YTD to accomplish exceptional YOY increase in gross sales.

Increased per case pricing by $.72 to enhance overall profitability.

Bypassed Spartan Nash agreement and avoided stricter terms and conditions.

Placed Niagara to vend bulk water in pallets to Amazon and other B2B consumers.

Substituted gel packs with frozen water bottles for Amazon's perishable consignments to reduce procurement expenses and enhance customer satisfaction.

Led frozen program to pre-chill bottles in line with Amazon's stringent food safety standards.

Launched range of five novel private-label water items in 2021 by harnessing data-driven decision-making.

Attained 145% of planned YTD objectives by collaborating with Amazon across multiple business segments.

Surpassed competitors by capitalizing on optimal pricing by securing prestigious top spot in Amazon's brick & mortar GO and Fresh concept store sets.

Augmented business growth by 270% YOY in 2021 by establishing solution as critical component in Amazon's "Shipment Zero" scheme to realize net zero carbon emissions for half of all deliveries by 2030.

Regional Sales Manager, Alternative Channel (2014 – 2018)

Identified and secured fresh opportunities to significantly grow customer base across diverse sectors including; Amazon.com, AMPM/British Petroleum, Mavericks, Jacksons, My Goods, United Pacific Oil, Wynn, Stations, Viejas, Graton, Red Rocks, Angel of the Wind, Thunder Valley, Peppermill, Doyles’ Sheehan, DPI, Fastenal, Fresco Foods, Mather Brothers, Northern Chemical, and Spartan Dairy. Utilized value-centered and solution-oriented approach with lack of prior beverage knowledge to reinvent corporate functions and workflows during rapid expansion phase. Shepherded numerous new clients through initial stages by influencing long-term prosperity. Leveraged comprehensive insights into Niagara operations to derive actionable data.

Enhanced communication and service quality for 7-11 and Circle K by coordinating with McLane and Core-Mark.

Completed 100+ PLM projects, including initiation of HEB in Mexico by leveraging exemplary managerial abilities.

Improved operational capabilities and developed effective strategies to address present challenges and future forecasts.

Boosted long-term earnings by $12M+ and expanded existing client base by annual rate of over 30% through innovative business enhancement.

Promoted from Sales Development Manager position to RSM Alt. Channel position by receiving recognition for delivering exceptional services in five months.

Reengineered core operational processes and optimized inventory management for 3rd party items (DS and Music Mountain) by enabling company to efficiently assemble mixed loads.

BSH Bosch & Siemens Home Appliances Corporation, Irvine, CA 2002 – 2014

National Accounts Sales Manager, Consumer Products (2012-2014)

Executed progressively intricate tasks by consistently outperforming expectations in simultaneous control of product management to grow North American Mini Domestic Appliances sector. Transformed corporate configuration from self-contained hierarchical to flat cross-functional team approach for amplifying output, effectiveness, and interaction. Fostered and solidified enduring customer affiliations for strengthening partnership with Kraft Foods on Tassimo collaborative project. Maintained price stability and prevented interruption to traditional national accounts by setting up digital platforms like Amazon and Overstock & Buy.

Obtained five merit-bound promotions for delivering exceptional services.

Increased gross sales by 155%+ and ignited $3M+ ascend in EBIT from previous year by enhancing subsidy blueprint.

Introduced two new Tassimo models and augmented customer brewer usage by adding starter pack to online offerings.

Reduced returns by 10%+ after leading product marketing responsibilities, while serving as captain of cross-functional teams in U.S. and Europe.

Yielded 150%+ gross turnover from previous year, increased EBIT 129%+ over projection, and reached total accomplishment of 119%+ over projection.

Additional Experience

Senior Product Manager, Category Manager Consumer Products, BSH Bosch & Siemens Home Appliances Corporation, Irvine, CA

Manager, Consumer Products, BSH Bosch & Siemens Home Appliances Corporation, Irvine, CA

Consumer Products Administrator/Coordinator, BSH Bosch & Siemens Home Appliances Corporation, Irvine, CA

Education

Bachelor of Science in Business Administration

University of Phoenix, AZ

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