Marketing Manager Digital Media
Resume:
Marissa Alejandra Armijo Suazo
Magnolia TX, 77354
ad0udz@r.postjobfree.com
Skills
High development in problem solving, critical thinking. Orientation and commitment to results. High degree of responsibility and customer satisfaction. Good personnel management in the creation and maintenance of competitive and efficient work teams. Experience
JUNE 2012- To date
UNITEC /CEUTTEC - University Professor
● Content development and design of virtual, face-to-face and e-learning classes.
● Chair of Virtual, Face-to-Face and Telelearning Classes DECEMBER 2012-JULY 2021
BANHCAFE, Honduras - Marketing Manager
● Define, implement and supervise integral marketing and brand communication strategies.
● Plan, prepare and manage the marketing budget under the standards of efficiency and optimization of the allocated resources.
● Develop creative campaigns and digital media.
MARCH 2011-AUGUST 2012
UNITEC /Laureate International Universities, Honduras - Marketing Manager North Zone
● Adapt and implement communication strategies in the northern zone for the UNITEC and CEUTEC brands.
● Development of creative projects for the engagement of the university community. MARCH 2009-DECEMBER 2010
COLBY NOLK ADVERTISING, Honduras - Creative Director
● Development of campaigns and creative activities for different international brands.
● Supervision and implementation of the development of advertising materials, print, digital and spots.
● Research on advertising campaigns, pretests, posttests and results measurement. 2
Training
JANUARY 2000- SEPTEMBER 2004
UNITEC, Honduras - Bachelor's Degree in Communication and Advertising Creation and development of content for traditional and digital media and has skills related to the management of intangible assets of the company (brand, reputation and corporate image), in addition to skills in media management and organization of events to strengthen and grow the brands of companies, both national and international. JUNE 2009- DECEMBER 2011
UNITEC, Honduras - MASTER'S IN BUSINESS MARKETING MANAGEMENT General knowledge of business development and brand management, advertising and corporate image.
JULY 2020- MARCH 2021
UNIVERSITY OF ILLINOIS /ONLINE - DIGITAL MARKETING AND DIGITAL ADVERTISING
Creation and development of marketing and advertising strategies in the digital environment. Management of digital tools for the development of the marketing mix and successful advertising campaigns through new technologies. Knowledge
- English language, intermediate level
- Knowledge of design programs, Illustrator, Photoshop, etc.
- Knowledge and administration of Social Networks
- CRM and Digital Marketing management and implementation
- Television and Radio Production
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