PROFESSIONAL SUMMARY
Self-motivated professional team leader with a strong interpersonal communication style, strives on strategic and creative thinking to find solutions. Experienced in B2B digital advertising, I’m looking forward to new challenges and rewarding opportunities. EXPERIENCE
NETSERTIVE INC. – BOISE, ID (REMOTE)
MANAGER, CAMPAIGN MANAGEMENT – FEBRUARY 2022 – APRIL 2023
• Hire, train and develop the client experience team; support digital creative development and platform support for premium publishers and media companies.
• Managed Netsertive’s national client campaigns, the company’s largest source of revenue, for B2B, retail, QSR, CPG, travel, and professional service advertisers from start to finish.
• Manage client accounts and up-sale products to deliver 98%+ customer retention and 95%+ positive CSAT score ensuring a 98%+ on-time product delivery annually for client specific SLA’s (1.8k deployments per year).
• Collaborate with design and product team leads to improve Netsertive’s production process utilizing Adobe Suite products to adhere with IAB, Google Ad Manager, TradeDesk and DemandBase standards.
• Manage the reporting QA process to ensure analytical elements provide accurate user performance metrics
• Created professional growth plans for direct reports and reviewed team improvements with leadership weekly. SENIOR CAMPAIGN MANAGER SEPTEMBER 2019 – JANUARY 2022
• Schedule kick-off calls with clients and agencies to establish KPI’s with asset collection, provide mid-campaign performance recommendations post launch then present final reporting and engagement data upon completion via our CRM
• Act as project manager for creative production scheduling and tag deployment across a variety of industries (B2B, retail, QSR, CPG, travel, tune-in, and professional services) on behalf of premium publishers and DSP’s.
• Establish strong relationships with subscription-based general sales managers, account managers, digital client specialists.
• Ensure code compliance with media partners (publisher direct and DSP’s such as TradeDesk and DemandBase).
• Assist advertisers in the acquisition of high quality digital assets and provide guidance to align with campaign goals. PRODUCT SUPPORT ANALYST JANUARY 2018 – AUGUST 2019
• Managed the support queue for the Creative Studio, Netsertive’s proprietary creative deployment platform.
• Partnered with engineering, development and product teams to prioritize, escalate, and see through issue resolution for customer escalations, product inquiries, and reporting discrepancies.
• Host platform and reporting trainings to accelerate faster time-to-value for self-service platform users. ADDITIONAL WORK EXPERIENCE
PSAV- SEATTLE, WA - LEAD TECHNICIAN MARCH 2017 - JANUARY 2018 KFYR-TV GRAY TELEVISION - BISMARCK, ND MULTIMEDIA JOURNALIST - MARCH 2015 - SEPTEMBER 2016 BULL COUNTRY 99.5 FM - MOSCOW, ID ON-AIR PERSONALITY JUNE 2014 - FEBRUARY 2015 EDUCATION
AUGUST 2010 – DECEMBER 2014
B.A. DIGITAL MEDIA & BROADCASTING, UNIVERSITY OF IDAHO - MOSCOW, ID
• Director/producer for Inside the Vandals, a student-run athletics show airing on KXLY and SWX
• Digital Media Correspondent - Sun Belt Athletic Conference
• Beta Theta Pi Fraternity - School Relations Representative 2011-2013 SKILLS
• Areas of Expertise - Digital advertising and marketing campaign management, customer service, product support
• Software - JIRA, Microsoft Office, FreshDesk, SalesForce, Adobe Suite, Google Ad Manager, TradeDesk, and DemandBase DANNY JEWELL
Boise, ID · 208-***-**** ad0p5y@r.postjobfree.com · LinkedIn Profile