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Senior Sales Director

Location:
Staten Island, NY
Salary:
150/150
Posted:
October 25, 2023

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Resume:

PAULINE NG

New York, 917-***-****

ad0l7z@r.postjobfree.com, https://www.linkedin.com/in/paulinengnyc/ Experienced sales professional with over fifteen years of proven track record in early stage, venture funded to late stage startups. Consistently driving new business quarter over quarter through a consultative sales approach. Work directly with Fortune 500 brands and agency holding companies across North America. Cluep, New York, NY 10/2021 - 12/2022

Sr. Sales Director

Cluep is an artificially intelligent mobile advertising platform that targets people based on what they are sharing and how they are feeling on social media and where they are going.

● Self generated $1.1 million in revenue in the first year with intuitive prospecting techniques.

● Sold 35+ new campaigns in key verticals within Entertainment, Pharmaceutical, CPG, Retail. Brands included Blue Buffalo, FanDuel, Harry Potter and The Cursed Child, Company the Musical, Briviact, Nayzilam, Dynavax, Nerlynx, Diacomit, Tlando, Kinetico, Summa Health, etc. Agencies include: OMD, Horizon Media, Havas, Spark, UM, Digitas, Starcom

● Developed strong relationships with clients, key media planning and buying decision makers to close business.

● Identified opportunities and developed compelling program recommendations during the RFP process to meet client’s goals and Cluep product capabilities.

● Worked collaboratively with internal cross functional teams to ensure program success and drive revenue growth.

Google, New York, NY 7/2021 - 10/2021

Channel Partner Manager, Waze (contractor)

Waze is where people and technology meet to solve transportation challenges.

● Acquired and grew 20+ resellers into the Channel Partner program.

● Onboarded and trained resellers to ensure their sales team have everything they need to gain more business with local SMBs.

● Provided performance recommendations to resellers to ensure campaigns delivered in full. Adikteev, Inc., New York, NY 9/2019 - 9/2020

Sr. Sales Executive

Adikteev is a mobile DSP and the leading app re-engagement platform for performance driven marketers.

● Sold to brands and agencies mobile app retargeting campaigns to drive higher revenue, engagement and retention.

● Worked on presentations, proposals and RFPs to close business and ensure a healthy pipeline.

● Collaborated closely with AM and internal teams to ensure campaign success.

● Traveled to meetings, trade shows and industry events to prospect and meet clients. Motive Interactive, Inc., New York, NY 11/2018 - 7/2019 Sales Director

Motive is a global app company offering customized solutions that empower app developers, brands and agencies with the tools and expertise to build lasting connections with high-quality users.

● First sales director in New York managing the entire Northeast region.

● Increased revenue by roughly 20% in less than a year.

● Closed 12 new advertisers in the first five months of 2019.

● Onboarded clients on a variety of performance marketing models: CPI, CPE, CPC, CPA.

● Increased advertising revenues via private marketplace deals and target moving open exchange clients to managed PMP buys.

● Built relationships with multiple layers of decision makers in the programmatic buying cycle including in-house marketers, agencies, agency media teams and programmatic trading desks.

InMobi, Inc., New York, NY 10/2017 - 8/2018

Sales Director

Mobile in app performance advertising platform.

● Exceeded sales quotas three consecutive quarters.

● Drove advertising revenues via private marketplace deals and target moving open exchange clients to managed PMP buys.

● Hunted, prospected and soldl performance/brand advertisers with potential to scale on InMobi's expansive network. Includes performance and brand campaigns.

● Worked with agency trading desks: Horizon HX, Xaxis, OMD, Precision

● Worked closely with account managers to successfully deliver results on client campaign objectives.

YellowHammer Media Group, New York, NY 11/2016 - 9/2017 Senior Director, Platform Sales

YellowHammer Media Group is a full-service digital agency that serves direct-to-consumer brands looking to grow and thrive in the digital world.

● Sold proprietary technology platform to brands direct across display, social, native and video. Advertisers KPIs are direct response focus in the retail and ecommerce space.

● Generated new business and upsell current clients.

● Advertisers include Jet.com, Velour Lashes and Simplisafe. Quantcast, New York, NY 12/2013 - 10/2016

Senior Account Executive

Quantcast is the real-time pulse of the Internet helping marketers and publishers understand their audiences through 1st party direct measurement.

● Responsible for driving new business, renewals and upsells to agencies and client direct. Communicate how our first party data can help advertisers find their ideal audience at scale through various products within the Quantcast portfolio.

● Consistent top performer selling over $4.1 million in revenue annually into Omnicom Media Group including OMD NY, Tribal Worldwide, ICON International, Doremus and Essence Digital. Grew revenue 10-15% year over year.

● Clients include Time Warner Cable, Monster Worldwide, Dick’s Sporting Goods, Lowe’s, Bright House Networks, Cigna, Columbia Business School, Grant Thornton, Royal Canin.

● Sold and maintained marquee client direct relationships with Time Warner Cable, Bloomingdales, Monster Worldwide and Bally’s Fitness.

Marchex, New York, NY 3/2011 - 12/2013

Senior Strategic Account Executive

Marchex is a digital call advertising and small business marketing company.

● Sold performance based text link (PPC) campaigns focusing on business, finance and IT verticals.

● Exceeded new business goals from 2011-2013.

● Agencies include: Resolution Media, Digitas, Neo@Ogilvy, Mindshare, Universal McCann, Starcom, Optimedia.

EDUCATION: University at Albany, State University of New York, Bachelor of Arts



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