Syed Kamraan

ad0ku7@r.postjobfree.com

630-***-****

Glendale Heights, IL 60139

Syed Kamraan LinkedIn

Summary

A strategic business and technical thinker with 10+ years collaborating in product and business strategy looking to apply my personal and professional skills to a high-profile position in product or business strategy. I rely heavily on the customer and associate experiences to deliver best-in-class solutions serving customers by applying a forward thinking, innovative, and strategic approach to creating a product roadmap focused on both growth and retention.

Skills

●Business Development

●Passionate Creativity

●Marketing Strategy Development

●Product Life Cycle Expertise

●Cross-Functional Collaboration

●Digital Product Management

●Competitive Market Analysis

●Product Roadmaps

●Agile Methodology

●Stakeholder Negotiations

●Verbal and Written Communication

●Vendor Management

Experience

Sr. Product Manager (Contract)

Verizon/Tracfone Remote, IL Jan 2023-Current

●Supported the Total by Verizon Prepaid program by increasing nationwide store distribution by 30 stores on average per month, created 5+ plan promo programs specific to Total by Verizon, and 4 device refreshes, developed impactful GTM strategies, set up appropriate merchandising, and ensured system enhancements were implemented in a timely manner to deliver the best customer experience.

●Built and managed OEM relationships with Google, Motorola, and Nokia to develop device training on NPIs to increase device sales by 24%, plan for dealer rally events with 80% Vendor attendance, and to develop sales strategies to enhance their Gross Adds KPI by 30+%.

●Collected and assessed device sales data and broke it down into a consumable format to share with OEMs and stakeholders. This analysis led to accurate forecasting with 25% reduction in variance on the supply chain side.

●Delivered to IT system enhancements that needed to be made to support the POS systems or demo devices in the locations. This included building accurate business cases and developing a short and long-term roadmap based on those results.

●Managed the accessory portfolio by working with the vendor AlphaComm making sure that the proper accessories were positioned in stores by analyzing sell-in and sell-out data from each location to see who is buying what accessories and layed out the planogram based on our analysis.

Marketing Product Manager

UScellular Chicago, IL Nov 2020-Dec 2022

●I drove the overall product roadmap for our Prepaid base, with an extra focus on Digital (created our mobile app and activation portal) and NPI distribution, and collaborated cross-functionally with business teams (Marketing, Digital, Sales, Promo Design, Ops, Finance, Supply Chain, Accounting) and IT (Architecture, Web, Enterprise Data Warehouse, Data Integration, Performance, and Security) to grow and retain the Prepaid channel leading to a 4.6% reduction in churn,

●Assessed profitability of initiatives by building accurate business cases with Finance after calculating costs and ROI of the initiative making sure that the ROI was worth it.

●Collaborated with strategy teams to collect and analyze consumer insights, market trends, and competitive research to ensure we were driving in the right direction making sure our products trumped the competition’s.

●Based on an analysis of 30+ data sets, we identified customer needs by branding 15 segmentation models helping identify user personas used to send 10+ messaging marketing campaigns, 5+ price plan refreshes, and 10+ promo programs per year.

●Led two Scrum teams (15 people) for products in the digital space (Mobile App, Activation Portal) participating in heavy upfront UX/UI design work, user story creation, backlog management, and team management to ensure our products were released on time and delivered with strong GTM strategies.

●Presented the positives and negatives of the roadmap of the Digital products and other initiatives across the enterprise to create a concise story to present to executives on a monthly basis so they remained informed and were able to adjust their strategy, if needed.

Lead Business Analyst/Product Owner

UScellular Chicago, IL Sep 2019-Nov 2020

●Led a team of 4 direct reports through an Agile transformation to help facilitate cross-functional alignment and provided strategic guidance to business owners to find faster ways to deliver key initiatives across the enterprise.

●Worked on several high-priority enterprise initiatives including enhancing messaging systems, building out promo design tools, 5G network enhancements, and bot technology

●Owned and implemented Business Architecture as a tool to bridge the divide between the Business and IT teams during ideation activities leading to less project variance and faster delivery by driving alignment across the VP level which was misaligned in the past.

Sr. Business Analyst

UScellular Chicago, IL Oct 2017-Sep 2019

●Facilitated the implementation of highly-visible projects by applying innovative, strategic guidance on various product implementations including market analysis, prioritization, requirements development, and user story creation while adhering to cost-guidance.

●Served as the main point of contact for multiple projects while using mind-mapping workshops, process mapping, and other methods to solicit requirements from project teams.

●Helped walk teams through Agile transformation by implementing its practices and holding all necessary Agile meetings to deliver faster and smarter.

Solutions Product Manager

Verizon Wireless Chicago, IL Oct 2012-Sep 2017

●Managed a $750k regional budget funding IT solutions mitigating major gaps in the retail stores including workforce management enhancements, POS enhancements, and retail kiosk implementation.

●Delivered functionality using a Kanban methodology to make sure the team was always in sync and able to deliver on time.

●Established and managed a group of 19-22 associates (Experience, Sales, Ops) in creating and operating the first “Smart Store” in Chicago.

EDUCATION AND TRAINING

Bachelor of Science: Educational Leadership

Benedictine University Lisle, IL May 2009

CERTIFICATIONS

●Received ICAgile Marketing Agile Certification (ICP-MKG) via Agile Sherpas in early 2022.

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