Head of Events
Resume:
Jenn Van Burkleo
About Me
Experiences
Events Production
Social Media Marketing
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I'm an innovative, data-driven leader
seeking a new opportunity to utilize
my skills, experience, and expertise
in event management and social
media marketing to drive growth
and engagement for a dynamic
organization.
2017 - 2023
Head of Events & Social Media
eXp Realty, eXp World Holdings Remote, Seattle
Develop and execute event strategies and plans,
ensuring alignment with objectives from company
start-up phase with less than 5,000 agents in the
U.S. to more than 85,000 agents across 23
countries and post-NASDAQ
Manage all aspects of event planning and
execution, including multi-million dollar budgets, contract negotiations, scouting locations, vendor
management, logistics, content, speakers,
entertainment, registration and post-event
analysis
Oversee social media campaigns, including
account and content creation, and community
management across 100+ social channels
Collaborate with cross-functional teams to ensure
successful execution of campaigns and initiatives
Analyze and report on event and social media
performance metrics, including attendance,
engagement, and ROI
Successfully launch the company's DE&I initiative
Transition through rebranding and acquisitions
2016 - 2017
Social Media Manager, Multimedia Producer
KING/KONG-TV: NBC Affiliate Seattle
Manage production, including a team of
videographers, editors, reporters and writers to
deliver high-quality videos on tight deadlines
Establish and execute social media strategies
Monitor and lead coverage for breaking news,
delivering reliable, and real time information
across web, mobile, social media and on-air
Manage king5.com website by assigning, writing,
editing and publishing original online content
Led creation of RE: 5, KING’s weekday newsletter
Professional Summary
10+ years of experience in event
and social media management
Proven track record of success
in developing and executing
strategic marketing campaigns
that drive engagement, increase
brand awareness, and drive
event registration
Exceptional leadership, and
project management skills
Strong ability to work
collaboratively with cross-
functional teams, including
marketing, sales, creative, and
technical
Two-time Emmy nominated
producer and 2022
HousingWire Rising Star
Contact
ad0jtu@r.postjobfree.com
@jennvanburkleo
Jenn Van Burkleo
Experiences
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3
2012 - 2016
Audience Development Manager, Print & Online
Editor, Social Media Manager
PennWell Publishing Tulsa, Okla
Build and maintain an engaged defined audience
base through planning, development, budgeting
and sales
Serve as strategic leader of the audience lifecycle through new, innovative campaigns utilizing
website, social media, mobile, barter trades,
newsletter, magazines, and lead-gen opportunities
Review and report effectiveness of campaigns to
maximize results, as well as monitor industry and
brand trends.
Write feature articles for Powergrid International, Electric Light & Power, and Power Engineering
brands, focusing on the energy sector across print and digital, including website, e-newsletters, and social media
Lead as the anchor and content producer for a
weekly newscast for power-eng.com.
Served on the advisory committee for PennWell's
DistribuTECH Conference & Exhibition; and the
Electric Light & Power Executive Conference,
researching and organizing applications for
awards and certifications, as well as working with potential advertisers, writers, and speakers
Determine content strategy and map out editorial
calendars
Grew social audience for a product-based brand
from 86 to 15,754 (an increase of 18,218%) in four months
Field Producing
Management: Events, Teams,
Projects, Social Media
Critical Thinking
Creative Concepting
Marketing: Email, Social Media,
Broadcast
Skills
Event Design & Production
Events Production
Social Media Marketing
Problem Solving
Media Relations
Technical
Communication
Leadership
Collaboration & Teamwork
Analytics & Reporting
Education
2010
Bachelor's Degree of Arts -
Communications / Media Studies
Wichita State University
2007
Associate's Degree of Arts -
Criminal Justice / Police Science
Butler County Community College
Jenn Van Burkleo
Awards & Certifications Experiences
Hobbies & Interest
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V
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OF
3
Travelling Outdoors Photography
2022
HousingWire 2022 Rising Star
HousingWire
Certified in Event Design
Event Design Collective
Emmy-nomination: Writer /
Producer for Morning / Daytime
Newscast - Large Markets
KING 5 / 54th Annual Emmys
2013
Best Single Article Award
PennWell Publishing / The Conny's
2017
Emmy-Nomination: Producer
Daytime Newscast - Medium
Markets
KJRH/ Heartland Emmy Chapter
Crime & Safety Reporter, Multimedia Journalist
KTKA-TV: ABC Affiliate Topeka, Kan.
On-air talent and video journalist: shooting,
editing and producing news stories for television
and online platforms, for local and national news
Investigate, conduct interviews and work closely
with the Topeka Police Department to generate
story ideas
Enrolled, attended and graduated the Citizen's
Police Academy, building stronger relationships
with key contacts
2011 - 2012
Producer
KJRH-TV: NBC Affiliate Tulsa, Okla
Manage information gathering, writing, and editing news stories for multiple platforms including, on-air, online, and mobile
Collaborate with NBC and CNN affiliates; and
reporters on assignments
Monitor for ground-breaking stories, developing
local angles, as well as writing compelling stories and teases
Enhance newscasts with eye-catching graphics and
station branding; and coordinated live shots while meeting daily deadlines.
2010 - 2011
Events Production
Social Media Marketing
Ordained Minister
American Marriage Ministries
Cvent Superstar
Cvent Excellence Awards
2019
Contact this candidate