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ARETHA L. LIST

An experienced and productive professional with a positive attitude and collaborative work ethic seeking to obtain a position that continues to expand on existing experience, knowledge, and skills. Professional characteristics entail an organized self-starter with a proven track record of working independently as well as with co-workers, senior management, and cross-functional teams to meet company objectives. An effective communicator, multi-tasker, and problem solver with a keen sense of discretion and diplomacy. Adept at leading contract negotiations, managing project and departmental budgets, and developing efficient workflows to provide maximum productivity and performance to support specific projects or initiatives within an organization’s guidelines and specified goals.

EXPERIENCE

Director of Operations

TLC Sitters, LLC - Duluth, GA November 2012 – Present

Schedule and coordinate group events, meetings, appointments, and travel arrangements for client service engagements.

Manage back office operational systems, processes, and the flow of information between management, staff, clients, and vendors.

Conduct prelim candidate interviews, process background checks, and assist with new hire onboarding and training.

Develop and maintain online systems which grant management on-demand access to customer and employee data and files.

Manage ongoing client service requests and schedule contractors to support clients’ needs.

Address client service concerns and contractor performance issues.

Develop and manage client and contractor referral and reward programs.

Manage client invoicing and contractor payroll processes.

Prepare quarterly and annual budget reports and tax statements for clients and contractors.

Manager of Online Marketing

Rocket Software - Waltham, MA April 2007 – October 2012

Executed website creation, redesign and maintenance, email campaigns, lead generation programs and promotions.

Designed and maintained Rocket’s external websites and presence.

Supervised developers and graphic designers in the creation of website, newsletter and email templates, landing pages and web development projects.

Managed a diverse and international staff of web marketing coordinators, designers and developers.

Collaborated with content creators and subject matter experts to support multiple brand websites, online campaigns and promotions.

Managed the editorial process and publication of the customer newsletter.

Created, edited and published the monthly internal employee newsletter. SOFT SKILLS

Collaborative

Organized

Flexible

Dependable work ethic

Customer-centric

Strong self-initiative and go-

getter attitude

Effective communicator &

multi-tasker

Strong leadership skills

Detail-oriented

Keen sense of discretion

Customer service oriented

Typing Speed: 70 WPM

SYSTEM SKILLS

Microsoft Office Suite

Google Docs

SharePoint

Outlook

DocuSign

QuickBooks

SnagIt

Pardot

JIRA

Adobe Acrobat

LeadLander

PROGRAMMING SKILLS

HTML 4.0

Fairburn, Georgia 30213 PH: 404-***-**** Email: ad0jf4@r.postjobfree.com 2 of 2 P a g e s

ARETHA L. LIST

Web and Online Marketing Manager

Seagull Software - Atlanta, GA October 2005 – April 2007

Led corporate website redesign in October 2005 and launched new website in February 2006.

Managed the editorial process and publication of the customer newsletter.

Created, edited and published the monthly internal employee newsletter. Client Services Contractor

TLC Sitters, LLC - Roswell, GA August 2003 – October 2005

Provided private care services on an as needed basis for TLC Sitters’ clients. Internal and Multimedia Communications Manager

Witness Systems - Alpharetta, GA February 2002 – July 2003

Led a team of 10 individuals and five departments through a 12-month redesign of the corporate website.

Worked with the IT department to implement new functionality on the corporate website that increased visitor activity and enhanced the number of sales leads generated by online marketing campaigns.

Collaborated with executive team as project management lead to implement communication processes and protocols that transitioned over 900 employees through a corporate acquisition.

Marketing Communications Specialist

Witness Systems - Alpharetta, GA January 2001 – February 2002

Guided a cross-functional team through redesign of the corporate intranet site.

Planned and directed internal launch communication plans and programs for new products.

Developed and published employee and customer newsletters. Request for Proposal (RFP) Coordinator

Witness Systems - Alpharetta, GA April 2000 – January 2001

Supported four regional sales directors and 35 sales representatives with the compilation of proposal responses.

Compiled over 40 business proposal responses that supported the sales process and generated over $1.6 million dollars in revenue.

Developed RFP protocols that efficiently leveraged internal resources and assisted sales representatives in meeting intense proposal deadlines.

Designed an online version of the customer newsletter that significantly reduced printing costs and increased timeliness of delivery.

Created and deployed an internal communication campaign that increased employee awareness of the organization’s non-profit contribution efforts.

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EDUCATION

Oglethorpe University,

Atlanta GA:

Master of Business

Administration

Bachelor of Arts,

Communications

TRAINING

WebTrends:

Webtrends for Business

Professionals

Webtrends for Technical

Professionals I & II

Human Factors International:

The Science and Art of Effective

Web Design

How to Design for Persuasion,

Emotion and Trust (PET Design)

Jeff Harrington Seminar:

Crafting Content for Intranets

and Websites

CERTIFICATIONS

Marketing Experiments:

Certified Paid Search

Management Professional

Certified Online Testing

Professional

Fairburn, Georgia 30213 PH: 404-***-**** Email: ad0jf4@r.postjobfree.com

Contact this candidate