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Creative Director Digital Design

Location:
Cincinnati, OH
Posted:
October 11, 2023

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Resume:

EXPERIENCE

Raise

Creative Director, Brand & Product I September 2022–Current

• Served as Creative Director for an e-commerce company with

$37.6M in annual revenue and over $200,000 in daily transactions.

• Spearheaded the company rebrand while designing and launching a new B2C mobile app and a new B2B SaaS platform.

• Designed and directed all launch materials for new products, including landing pages, social channel posts, and emails.

• Partnered with engineering on an agile release schedule, reviewing designs while qualifying UX and UI patterns through user testing.

• Launched and maintained design systems for all digital product and marketing experiences through Figma while ensuring the quality of designs and collaboration in a remote environment. Mindtickle

Creative Director, Brand I January 2022–August 2022

• Joined the marketing leadership team focused on KPIs and OKRs, emphasizing omnichannel marketing, digital experiences, and brand awareness to enhance performance and market share.

• Doubled qualified lead volume by implementing new landing page designs and UX.

• Scaled brand and digital design team with new India and US hires.

• Led creative vision and design execution on all digital marketing.

• Established a unified design system in Figma and launched a brand portal through Lingo.

Atomic Robot

Senior Creative Lead UX/UI I October 2020–November 2021

• Established branding guidelines and design systems for clients.

• Led marketing research, customer journey mapping, and UX strategy on projects for clients like Oral-B, Gillette, and Kroger.

• Deployed production workflows using Figma, Sketch, Adobe XD, and Miro for agile-based development.

Workday

Creative Director, Web & Digital I April 2015–October 2019

• Effectively designed, supervised, and executed Workday’s relaunch of its web footprint, encompassing .com, blog, and landing pages— incorporating responsive design frameworks.

• Managed and mentored a team of seven designers at an enterprise-level business, emphasizing career growth and professional coaching while guiding strategic leadership in design.

• Led design partnership on launching and managing a new digital asset and content management system with Adobe.

ryanthomaswalsh.com

ad0a9g@r.postjobfree.com

703-***-****

EDUCATION

Bachelor of Fine Arts

Graphic Design–May 2003

The Corcoran School of the

Arts and Design, at The George

Washington University

SUMMARY

Creative leader with 20+ years

of experience specializing in UX

and UI design for web, mobile,

branding, and marketing.

Successfully completed the

rebranding of Raise in 11 months,

including sunsetting two products,

launching a new fintech mobile

product, launching a new sub-

branded B2B SaaS product,

and creating essential inbound

marketing campaign materials.

Held positions at Mindtickle,

Workday, and DocuSign, to

establish and lead in-house

design teams with a focus

towards producing and refining

design in support of all

marketing and product needs.

Produced creative solutions

for clients including, Adobe,

Apple, Cisco, Dell, Google,

Intel, Jim Beam, Keep America

Beautiful, Oracle, Regeneron,

Riverbed, Smithsonian, and

The Washington Post.

Ryan Walsh

• Branded and designed all associated materials for the annual user conference Workday Rising—attracting 3,000 yearly attendees.

• Ensured branding adherence in all marketing design efforts while partnering with the product design team on a unified design system. DocuSign

Creative Director, Web & Digital I June 2013–April 2015

• Led the company-wide goal to maintain and grow DocuSign’s interactive footprint ahead of a successful IPO exit.

• Directed all design for DocuSign’s website and inbound marketing— improving the marketing position as the leader of digital signatures.

• Branded and designed all marketing touchpoints and materials for a new annual user conference called Momentum.

• Managed and proposed brand and field marketing design strategies, spanning digital, print, video, and environmental design. SolutionSet

Art Director I October 2011–March 2013

• Designed and directed interactive solutions for multiple clients in a fast-paced agency environment.

• Conceptualized and developed client deliverables while adhering to client-defined objectives and branding guidelines. Zoomedia

Manager, Senior Designer I September 2010–October 2011

• Designed, directed, and managed website experiences for clients.

• Collaborated with engineering to produce interactive solutions for multiple clients.

Qorvis Communications

Senior Director I November 2005–September 2010

• Drove upwards of $20M in revenue over four years through new client acquisitions and retainers.

• Created client deliverables that included static and rich media websites, social media strategies, and mobile applications—core responsibilities included storyboarding, branding, illustration, and web and print design.

• Promoted from Senior Associate to Director in 2007 and Director to Senior Director in 2009.

ryanthomaswalsh.com

ad0a9g@r.postjobfree.com

703-***-****

SKILLS

CREATIVE STRATEGY

UX DESIGN

UI DESIGN

WEB DESIGN

BRANDING

MOBILE DESIGN

PRODUCT DESIGN

DIGITAL MARKETING

TEAM MANAGEMENT

ILLUSTRATION

INFORMATION ARCHITECTURE

ADVERTISING

AWARDS

2008 Addys Citation of

Excellence, Interactive Media

Kennedy Krieger Institute

Giving Website

“Q Award” Employee of

the Quarter

In recognition of exceptional

quality of service

Ryan Walsh



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