Elizabeth Sawyer

Email: ad05ky@r.postjobfree.com - Cell: 704-***-**** - Address: 4426 Simsbury Rd, Apt K Education:

The University of North Carolina at Charlotte: Belk College of Business B.S. Marketing & Data Analytics - August 2016 - May 2020 The Sant’Anna Institute - Sorrento, Italy

History of European Art Program - May 2018 - August 2018 Work Experience:

Coles of London, Charlotte, North Carolina

Social Media, Marketing & Events Manager: June 2021 - June 2022

- Responsible for managing 3 brands on social media using Instagram, Facebook, & LinkedIn.

- Overseeing tradeshow events for management and myself to attend. In charge of all booking including event set-up and travel, social promotions, influencer meet-ups in various cities across the country, photography, public relations, digital/print advertising, & more.

- Tracking social media and digital advertising growth over a bi-weekly & monthly period.

- Manage email marketing campaigns through Mail Chimp, with over 20,000 subscribers, in regards to new launches across 3 brands, event planning, influencer partnerships & more. American City Business Journals, Charlotte, North Carolina Client Success Manager: September 2019 - June 2021

- Responsible for supporting Local and National sales efforts through digital advertising across 7 markets, working directly with outside clients and sales representatives daily.

- Creating click-worthy advertisements of various dimensions to be used on behalf of clients on our company sites. Creating in-depth campaign reporting to demonstrate growth and effectiveness in a visual way, then presenting results to clients all over the country.

- Ensure positive growth for all clients by managing up to 50 campaigns at one time.

- Providing marketing consulting services to clients in order to assist them in creating powerful & successful digital advertisements, email campaigns, and written content. Rodger’s Builders, Charlotte, North Carolina

Accounting Assistant, Summer Intern: May 2019 - August 2019

- Responsible for reviewing various statements, receipts, invoices, contracts, & more to ensure all checks and balances were on point. Then filing and recording each accordingly.

- Maintain relevancy of all files on hand by matching them to those in the company database.

- Work closely with the accounting team to support them in their efforts to keep all files up-to-date in terms of incoming and outgoing statements on a daily basis. House Account, Charlotte, North Carolina

Social Media, Email & Marketing Intern: August 2018 - January 2019

- Work closely with the Director of Marketing to create impressive email marketing campaigns in regards to Back to School Fashion, Black Friday Doorbusters, Holiday Gift Guides & more.

- Manage branded Instagram, Pinterest & Facebook accounts, posting daily on all platforms.

- Meet weekly with the Director of Sales to present successful social media performance metrics, discuss paid digital advertising, upcoming sales, events, pop-ups, & more.

- Work with the 100+ Luxury Fashion brands the company has signed with to seek relevant & new product content for social media posts, email campaigns, and on-site advertising. Activities & Honors: Alpha Delta Pi Sorority, Philanthropy Board Member, Dean’s List Student.