SARAH MOFFATT
SOCIAL MEDIA & DIGITAL
ADVERTISING SPECIALIST
ABOUT ME
As a versatile advertising practioner with over
three years of experience in digital advertising
and social media, I believe in advertising that
honors people, brands, and ingenuity on the
edge.
EDUCATION
MS IN PUBLISHING-
Marketing emphasis, 2022
Portland State University
BA IN ENGLISH, 2019
National Univ., Suma Cum Laude
EXPERIENCE
SKILLS
• Large-scale digital advertising
• Paid and organic social media
management
• Strong consumer-facing
copywriting
• Graphic design
(Creative Cloud)
• Project management
• WordPress and web
development
• Budget management
ADS & PROMOTIONS ASSOCIATE
the MIT Press, August 2022-Present
I manage all digital advertising across social media
(Meta, Twitter, LinkedIn) for over 200 titles per year, and project manage up to five high-priority campaigns per season. I directly support all marketing and
advertising efforts across email marketing, social media, Google advertising, Google analytics, graphic
design, brand strategy, content creation, budget
management, and ad buying.
MARKETING MANAGER
Ooligan Press, May 2021-June 2022
I oversaw all marketing campaigns across sales, social media, and grassroots marketing, and spearheaded
targeted outreach to educators as part of formal backlist marketing strategy.
PROJECT MANAGER
American Marketing Association, probono
November 2021-June 2022
I led a team of marketing professionals to spearhead marketing infrastructure for MESO of Portland, OR, establishing best practices for email marketing, web development, and social media.
SOCIAL MEDIA & PUBLICITY INTERN
Colorful Cities Travel Guides
October 2020-April 2021
ad05bj@r.postjobfree.com
735 SW Saint Clair Ave
Apt 2208
Portland, OR 97205
CONTACT