Sales Marketing Department

AARON R. ALVAREZ

**** ********* *****, ***********, ** 30501 / 786-***-**** / ad03a0@r.postjobfree.com

OBJECTIVE: To become part of an innovative progressive innovative firm in which will allow me to effectively utilize my professional capabilities for a future growth and success. EXPERIENCE:

LP Sales Marketing & Promotions, Miami, FL -2012-2019 Artist Development

· Managed selection and payments of all outside vendors and other departments within the

· Developed company marketing plans with sales department to ensure a successful launch for each

· · · · Booked Strategically Registered Developed upcoming and projects Copywriters, & managed placed managed media artist’s marketing Edit buys and promotional to proofread budgets be used schedules for by all sales each printed staff, artist and and promotional in calendars online label and material to distributed & ensure marketing for a each successful indie department project. labels album

· Created release. exposure during promotional and concert tours and various contest for promotional

· · Worked Assisted opportunities closely as sales for with coordinator artist. media to for maximize upcoming artist products exposure and to events national with & buyers international and sales networks and

· · · · Coordinated Developed Maintaining In media charged representatives in marketing and in creating scheduling replenishing sales special daily strategies promotional company activities to products achieve with seasonal department monthly through events regular and managers within yearly and companies goals to potential accomplish & clients buyers accounts & media

· · Maintaining Trained quotas new sales personal and for upstanding department credit duties goals and for goals monthly and reports customer and care goals SONY Music Entertainment New York, NY, Miami Beach, Fl. 1997-2012 Label Manager

· Responsible for tropical & urban Latin department as label manager / Marketing & Promotions

· In for charged the US and of revising Puerto designs Rico Region sales and book Latin-catalog America layout in both English and Spanish for

· Managed distribution marketing to the entire process, sales inclusive department of meeting and clients agendas, scheduling of promotional

· · Provided Monitored production sales creative pieces & marketing of schedules video or information phonograph and deadlines for material upcoming for each market promotional and regions tours within for upcoming the US and releases Latin

· · Responsible Coordinating America and for Caribbean schedules placing media for daily advertisements activities with on other TV, departments Radio and social and media managers outlets in the region ad03a0@r.postjobfree.com

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470-***-****

Effectively utilize my professional capabilities for a future growth and success.

· · · Managed In Created charged and selections in maintained generating and creative payments sales reports, schedules of all sales outside and programs deadlines vendors and and and handling other routed departments the to sales all departments within the

· Developed company including marketing indie plans distributed with sales labels department to ensure a successful launch for each

· · · · Developed Booked projects Strategically Served as and copywriter and managed placed managed media and artist and edit buys promotional tracked and to proofread be used marketing schedules by all sales printed budgets staff and calendars and and for online tropical promotional to material ensure & urban departments a for department successful each project. album

· Created release. various contest and promotional opportunities for artist for each region according to

· Worked local markets closely with media to maximize artist exposure during promotional tours including events for each region

WCAA 105.9 FM Latino Mix, New York, NY 2003-2005

Sales Representative, producer & host of weekly radio Show

· Producer and host of weekly radio show ͞ LatiŶo hits Top ϭϬ͟ (Spanish Pop & Alternative music

· · & Served Acted weekly as as office magazine liaison manager between radio for show) Latino the NY America Office carrying offices and out NYC all administrative headquarters in duties informing CEO off all

· · · Organized Scheduled Prepared ongoing activities expense major and conducted events reports including weekly and budget update performance for meetings Music at & Madison program in each markets Square director Garden, Radio City Music Hall for artist release presentation to company executive including media and

· · Directed clients Maintain within travel sales the representative arrangements region for and artists customers and managers services departŵeŶts’ and other traveling up-to-date personal in upcoming products and releases in a national and international level WSKQ SBS Spanish Broadcasting System, New York, NY 1998-2003 Sales Representative, Producer and host of weekly radio

· · Producer Created database and host for of weekly music video radio promotions show ͞ Pop organized International͟ by sub-Weekly genre ŵagaziŶe within the radio overall show Latin

· · Assisted Compiled genre in and creation distributed and maintenance artist and producer of company press database kits to press updating and prospective all current contact partners

· Made information follow up calls with clients/partners to maintain consistent progress and relationships

· · In Prepared within charged industry marketing in creating proposals special promotional for prospective seasonal clients events within companies & buyers & media WBAI 99.5 FM Pacifica Radio Network, New York, NY 1996-2019 Producer and host of weekly magazine show ͞ La Nueva Alternativa͟ and co-producer of daily radio show ͞ Democracy Now with Amy Goodman͟

· · · · · Responsible Worked Assisted Coordinated In charge closely as of in coordinating for interviews organizing with travel program arrangements with yearly weekly artists director events, program for for and radio concerts personalities with general show staff to promote manager a participating target and to demographic maintain market in yearly radio year audience radio goals show events and station &

· · · Develop Organized concerts In charged marketing, in radio the in creating metropolitan program promotional special daily area promotional topics, strategies personalities seasonal to obtain and events speciatioŶ’s celebrities within of companies participating daily rating & goals in buyers air & media Bloomingdales, New York, NY-2000-2003

“ales RepreseŶtative aŶd custoŵer’s services departŵeŶt

· · · · · Coordinated Develop Maintaining In-Assisted charged as marketing in Sales and in creating scheduling replenishing Coordinator Sales special strategies daily for company promotional activities upcoming to achieve products with seasonal products department monthly through event and and events regular within manager yearly companies and goals to potential accomplish clients clients accounts

· Trained goals new personal for department duties and goals EDUCATION:

Queens · · Associate Minor borough in Ancient Community in Communication History College, Studies Queens, NY 1999-2001-Graduated Borough · · Bachelor Minor of Manhattan in Modern in Media Community Languages Arts & Technology College, Studies New 2002-York, 2005-NY Graduated NYU · · University-Professional Cinematography, Cinematographic Certificate Digital (2001-Video Studies 2002) Production, Documentary Production, Editing and Entertainment Media management, filmmaking, Producing

Lucia De Burgos School of the Performing Arts of New York City Dramatic · · Professional Arts and Speech Certificate Studies (2000-2004) Relevant · · · Co-Producer, Phenomenon Experience: producer Director, and at Fusion, host and of Editor, short weekly independent 2005 TV music Show documentary ͞ Akatta Rock͟ and short films

· Made a 25 minutes short film based on the history of Latin Pop Rock Culture in The US and Latin

· And America Afro included Caribbean jazz influences and Hip-hop in modern and Urban Latin Alternative Culture. The movement film describes how jazz influenced

· Demonstrates hip-hop within how the US each the genre Caribbean of music and is Latino used in America Hollywood films, and the misconceptions of

· the music within today’s society and pop culture Technical · · · · · · Knowledge Knowledge Knowledge Knowledge Microsoft Apple Skills operating Office in in of of Pro-Final HTML, Avid systems. system Tools/Xpress Cut Java Pro Cubase script DV. & Languages: · · Knowledge English & Spanish in Italian, fluent Portuguese, reading, writing German, Hebrew Proficient to have a dialog

References: Furnished upon request

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