Marketing and Global Business

Catalina Restrepo

*** ******** ****, *****, ** **083 • *****************@*****.*** • 201-***-**** • linkedin.com/in/catalinarestrepoo/

EDUCATION

William Paterson University - Cotsakos College of Business Wayne, NJ

B.S. of Science in Marketing and Global Business January 2017

Study Abroad ISA, Unversitat Auntonoma de Barcelona – Barcelona, Spain September 2015 - December 2015

oConcentration on global competiveness and implementation of strategies in order to gain a sustained competitive advantage

EXPERIENCE

Century 21 Picciuto Realty August 2014 – Present

Marketing Administrative Assistant

oAdministrative Assistant to the Marketing Director

oManage an active calendar of apppintments; file expense reports, prepare and compose confidential correspondence

oOrganize, analyze, and prepare direct mail marketing leading to an increase of 300+ leads/ potential clients

oParticipate and provide feedback in marketing focus groups held once a month

oPromote Century 21 events and programs on all social media platforms

oManage marketing through Excel and Percolate

Indeed.com May 2016 - August 2016

Account Executive Intern

oTop performing rep; sold 4 PPC (Pay-Per-Click) Advertising Campaigns during Internship

oCold-called 100+ new client accounts

oMaintained in-house CRM system and established relationships with target of 70+ cold calls per day and consistent follow-ups

oProspected and qualified legitimate leads to build a strong pipeline by utilizing strategic and creative prospecting methods

oInfiltrated C-level, VP-level, and Director-level contacts to book and conduct demonstrations in order to close business

oEducated prospective advertisers on why they should shift their marketing strategies from traditional media to digital

oSoftware’s used: Salesforce, E-club, Engage, Outlook, Gmail

Victory Terrace September 2014 - January 2015

VIP guest Relations Coordinator

oProvided a variety of services to build value on a brand new event space at the Meadowlands Racetrack in preparation for Hard Rock Hotel’s acquisition

oAfter display of my work ethic and leadership skills, quickly promoted to help launch and manage Victory Night Club on the first floor of the venue. Worked with E-Rock Entertainment and the Meadowlands Racetrack to sell out 30 tables for bottle service every weekend during our operating seasons. Educated/ Managed staff

oOrganized private parties, furnished and decorated the rooftop/ nightclub and restaurant space

oBuilt rapport with returning customers and used knowledge and genuine service to maximize sales

VOLUNTEER September 2014 - May 2016

Programmer, Residence Hall Association

oPlanned and coordinated student programs based on safety, diversity, sustainability and wellness

oImplemented and allocated monthly 7,000 dollar budget for student events on campus

oLaunched bi-monthly barbecues for 100 attendees and schedule different DJs and performers

oOrganized monthly intramural soccer games, in which we would have approximately 25 attendees each game

oCreated 20 study sessions per semester where students can meet one on one with tutors

CERTIFICATES & ACHIEVEMENTS

oWilliam Paterson’s EOF program Certification

oWilliam Paterson’s Cotaskos Business School Dean’s List

SKILLS

oProficient in Microsoft Office (Word, PowerPoint, Excel, OneNote, Keynote)

oAble to manage and implement social media platforms like Instagram, Twitter, Facebook, Tumblr, Reddit

oBilingual: English/ Spanish

oCommunication: Organizational, Cultural, Interpersonal, Crisis Management, Education

oAble to adapt well in fast paced environments

REFERENCES *Contact Information Furnished upon Request*

Luis F. Clavijo, Finance Director of NBCUniversal, Inc.

Max Pierson, Partner of The Locals NYC

Luis Pacheco, Unix/ Storage Developer at Nomura Group

Melissa Chiale, Social Media Manager at HS Ad North America

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