NATIONAL SALES DIRECTOR LIAISON DIRECTOR
Area of Focus: Pharmaceuticals, Biotechnology, and Medical Devices
Business Development Operations Management Strategic Planning and Analysis Sales Training and Development
Contract Negotiations Market Trend Personnel Supervision Cross-functional Leadership and Collaboration
QUALIFICATIONS PROFILE
Award winning, strategic leader, and goal-oriented professional, equipped with 21 years of experience in managing national sales operations, initiating training and marketing programs, and developing effective market strategies to drive high-volume sales and revenue growth; with background in driving sales, expansion and profitability in established pharmaceutical companies, start-ups that encompass turnaround and growth environments. Armed with advanced skills in strategic and tactical planning, resource allocation and management, change management, product development, and launch. Skilled at building and maintaining rapport with customers as well as developing teams within highly competitive markets.
PROFESSIONAL EXPERIENCE
CONFIDENTIAL, EXTON, PA
National Sales Director 2012–Present
Managed the day-to-day leadership and support for the National Sales Force of Aqua Pharmaceuticals, responsible for contributing both the tactical and strategic planning and execution with a keen focus on delivering the highest quality of distribution services to target healthcare providers. Also, lead and managed the creation, administration, and implementation of customer development initiatives designed to maintain and grow company/client business.
- Hired 15 Regional Sales Managers and 108 sales representatives, who had a minimum of 4-10 years of leadership/sales experience. These professionals had rich backgrounds in Orphan Drugs, Biologics, Dermatology and "Buy and Bill" experience
- Exceeded monthly, quarterly and annual sales goals - Consistent Double-Digit Growth
- Successfully managed a $1.5 million dollar Travel/Entertainment and Marketing/Promotions budget
- Established KOL strategy that paved the way for our Liaison Department
- Developed and successfully launched the trade strategy for the distribution of the company’s products. This included the successful negotiations and execution of distribution contracts with, ABC, McKesson, and Cardinal for distribution through Specialty Pharmacies/Distributors
- Obtained recognition as (2x) National Sales Director of the Year, Pinnacle Club Winner, (3x) Impact Award Winner, and MVP awards for top 1% to 10% National sales performance
Director, Training, and Leadership Development & Marketing 2012-2013
- Introduced and executed Top Tier product and skill-based training through eLearning, live meetings, and virtual and on-demand training
- Directed the development of training and development function of Aqua Pharmaceuticals, such as disease, product, and customer interaction capabilities training
- Developed marketing tools for Sales Force
- Initiated comprehensive strategic and tactical plans to achieve short and long-term objectives of the sales, marketing, and patient educational services which included implementation of the following initiatives:
> New hire training programs and curriculum; Continuing education with ongoing learning programs;
> Manager for ongoing education of product and disease knowledge, as well as customer interaction capabilities; and
> Field advisory teams and learning champions
NOVARTIS PHARMACEUTICALS INC., EAST HANOVER, NJ
Senior District Manager 2005–2012
- Responsible for designing, building, and leading the East District Field Sales Team with the primary responsibility of product launch and promotion to targeted hospitals and healthcare providers
- Obtained selection by the regional director, general manager, and vice president of Ambassador Committee, NEOU advisory board and leadership initiative participant; as well as incentive expert for the Philadelphia region
- Earned recognition in achieving President’s Club status and promoting four sales representatives into Oncology, Cardiovascular, and Neuroscience divisions
- Accomplished District Manager of the Year award – Two-Time Winner
- Accomplished top 10% North East Operating Unit sales ranking in 2009 and 2010 while significantly boosted sales team performance by 5% in 2009 to top 10% sales ranking in 2010
Senior Cardiology Metabolic Specialist
- Promoted cardiovascular products and services within central Pennsylvania market with focus on cardiology, nephrology, and endocrinology
- Received the President’s Club award in 2005, 2006, and 2007; obtained recognition as the sole specialist to achieve more than 100% of target for all promoted brands in 2005 and 2006
- Initiated strategic sales plans that turned around a bottom of 25% national territory ranking to top 1% national sales ranking within eight months
EARLIER CAREER WITH HIGHLIGHTS
BIOVAIL PHARMACEUTICALS INC., BRIDGEWATER, NJ
Senior Sales Consultant 2002-2005
• Successfully achieved top 10% sales producer in 2003, 2004, and 2005
• Initiated strategic sales plans that overturned a bottom of 25% national territory ranking to #1 national sales within one year
DUPONT PHARMACEUTICALS AND BRISTOL-MYERS SQUIBB, PHILADELPHIA, PA
Senior Hospital Specialist 1996-2002
• Demonstrated outstanding sales performance; thus earning the leadership council award in 1998, 2001, and 2002 for being the top 20 sales performer and winner of four straight sales achievement awards
• Obtained the following professional awards:
- Business team of the year;
- Commitment to excellence;
- Shared value;
- Circle of excellence;
- Coumadin and Cardiolite Blitz award winner
• Surpassed monthly revenue objectives by 119% for four consecutive years; obtained #1 ranking out of 250 sales representatives during the Cardiolite and Coumadin contest
EDUCATION
Widener University, Chester, PA
Business Management