Barry Gernstetter
* ******** ****, ***** *****, AR 72714 l ****************@***.*** l 314-***-****
Professional Summary
Inspiring leader, who creates innovative business solutions, achieves sales, profit and market growth objectives, identifies areas for improvement, influences major change, achieves operational excellence, develops strong relationships and collaboratively evaluates decisions from customer’s point of view.
Championed new $250M apparel business in 7 categories
Achieved $28M in supply chain cost savings
Increased top line sales 13%
Reduced inventory $1M
Managed and achieved $200M sales budget
Skills and Expertise
Process Improvement / Retail & Wholesale Buying / Inventory Management / Strategic Sourcing / P&L
Vendor Management / Supply Chain Logistics / Project Management / Problem Solver
Servant Leadership / Strong Business Acumen / Measured Decision Maker / Analytical Proficiency
Entrepreneurial Experience
Real Estate Sales and Wine Accessories
Coldwell Banker Premier Group – St. Louis, MO 3/2011 – 9/2016
Recognized as the top individual sales associate Feb. 2012
Produced $2M in referral sales 2013
BGK Wine – St. Louis, MO 6/2009 – 1/2011
Designed and developed unique product line of wine accessories
Developed packaging, marketing strategies and e-commerce
Professional Experience and Achievements
President – Commercial Division
Propper International, Inc. – St. Charles, MO 1/2008 – 4/2009
One of the largest defense contractors of military uniforms and official suppliers to the U.S. armed forces. Division services 3500 retail doors in commercial military and public safety markets. Recruited and hired to develop strategy, increase sales, provide leadership and implement business organization. Areas of responsibility include sales, marketing, customer service, accounting, product development, sourcing, and E-commerce. Reported to President and CEO, managed 11 direct reports.
Increased top line sales 13% through improved product and targeted marketing
Eliminated $1M nonproductive inventory and improved turn .8%
Generated $3M additional revenue through development of new distributor financial model
Vice President Global Account Manager, Walmart and Sam’s Club
DDK International – Montreal, QC 2/2006 – 7/2007
DDK is $100M outerwear and swimwear manufacturer / wholesaler of men’s department store national brand apparel marketed under Caribbean Joe, Havana Jack, Stonecast and private label. Recruited to take sales to new level, provide organizational leadership, retail link training and provide sku analysis.
Boosted sales revenue from $6M to $9M in 15 months
Lead customer product selection, pricing, negotiations, strategic planning and communication
Laid off due to reduction in workforce July 2007, unemployed July 2007 – January 2008
Men’s Apparel Buyer, Outerwear, Swimwear, Headwear and Gloves
Walmart – Bentonville, AR 8/2003 – 1/2006
Increased top line sales $13M growing gross profit 3.5%
Launched 2 new headwear brands producing $3M new business
Increased direct import volume from 58% to 87% and improved margin 2%
Awarded Buyer of the month May 2013
Strategy Manager – Apparel
Walmart – Bentonville, AR 3/2001 – 8/2003
Lead Levi Strauss Signature cross-functional team
Co-developed strategy and project plan with Levi Strauss
Successfully delivered a new $250M family apparel business
Supported 2 GMMs, 7 DMMs and 13 Buyers
Promoted to Buyer August 2003
Strategy/Project Manager, Apparel – Global Supply Chain
Walmart – Bentonville, AR 3/2000 – 3/2001
Developed strategic vision, implemented major changes in assortment
planning processes, systems and distribution achieving supply chain efficiencies.
Scoped, piloted and implemented Fashion Express saving $11.2M
Developed Buyer Assortment Planning Tool saving $9.3M
Achieved $7M in annualized savings implementing changes to DSDC
Promoted to Strategy Manager March 2000
Professional Memberships
West St. Louis County Chamber of Commerce
St. Louis, MO 3/2011 – 12/2015
Chairman of the Board / Chair Elect / Vice Chair Government Affairs
Vice Chair Ambassadors / Board Member / Chamber Member
Nominated for Don Essen Heart of the Chamber Award
Education
Associates, Business Management, Three Rivers Community College
Studied at Southeast Missouri State University