Marketing Project
Resume:
HONEY MEHTA
Mob: +91-989*******,
E-mail id: ************@*****.***
CAREER OBJECTIVE
In quest of assignments in the domain of Software Development to deliver solutions for complex technical requirements through my sincere & dedicated efforts and my never-ending thirst for emerging technologies that would benefit the company as well as me, mutually.
Currently working with Nagarro Software Pvt Ltd.
Professional Summary: Marketing Automation Certified
6.0 years of experience in Demand Generation as Deputy Manager in HCL Technologies– Marketing Strategies using Eloqua.
Hands on experience in Marketing Function, CRM integration, cloud connectors. Build and execute marketing campaigns End to End Delivery in Eloqua
Deliver automated programs such as personalized CRM integration, lead scoring, cloud connectors and advanced registration processes.
Monitor, analyze and report on campaign performance
Hands on Experience with Eloqua, Pardot & Hubspot Fundamentals blocks (Emails, Forms, Landing Pages, Segmentation, Campaign Canvas)
Development of POCs (including conversations with key parties, research and conceptualization)
Able to advice client’s appropriate solution based on clients Business requirements.
Able to compare Eloqua with other competitor products features and usage.
Able to create and modify assets, campaigns, objects/entities as well as Generate Reports
Able to develop custom data model in Eloqua for different verticals
Perform basic troubleshooting and maintenance.
Able to extend Eloqua functionality by use of external applications.
Able to create and push/pull data from/to Eloqua using custom
Experience in CRM Consulting, Marketing Automation, CRM Integration, Email Marketing, Web forms and landing pages, lead scoring, CRM-Integration Profiling & Segmentation, Data Management and Website Analytics.
Sound knowledge in IT Project Handling, good understanding of processes involved in project initiation to closure.
Experience in handling global clients like Amex, Morgan Stanley, and Bright Cove.
PROFESSIONAL CREDENTIALS
B.Tech (Bachelor of Engineering and Technology in CSE) from MDU, Rohtak .
TECHNICAL EXPERTISE
Eloqua Oracle, Pardot, Marketo
Eloqua – E10, Eloqua – E9, cloud connectors, Marketo, Pardot & Hubspot.
CMS
CRM Integration – Auto sync, External Calls
Scripting Languages
JavaScript and JQuery
Web Technologies & Team site
HTML and XML
Insight
Reports & Target Audience
Professional Experience: 5.8 years of experience Nagarro Software Pvt Ltd in Demand Generation.
As a Software Developer and 2 months As a Software Trainee.
Presently working as Deputy Manager with HCL Technologies., Noida
Projects Details with Aon Hewitt
Demand Generation
Deliver automated programs, Cleansing Eloqua Data, Cleansing Eloqua Fields, and Lead Scoring
Eloqua: Eloqua: Creation Demand through Campaigns, Landing Pages, Tracking & email marketing. I manage marketing campaigns for various global clients. Responsibilities involve analysis, design and implementation of marketing strategy using Eloqua (emails, forms, Landing Pages and Integration with CRMs) to help clients reduce/remove the divide between Marketing and Sales by generating, scoring and delivering quality leads to CRM systems, and measuring metrics of campaigns (emails, websites and forms) to help calculate ROI.
My Role:
Analyzing requirement,
Implement business logics
Implement Eloqua Functionality,
Integration Syncs.
Reports
Project Details with Edynamic Softech.
Domain:
Eloqua – E10, Eloqua – E9, cloud connectors
Project involves the delivery of emails, forms, Landing Pages and Integration with CRMs.
Environment
Eloqua – E10, Eloqua – E9, cloud connectors
Description
Project involves the delivery of emails, forms, Landing Pages and Integration with CRMs.
Responsibility
Team Member
Responsibilities involve analysis, design and implementation of marketing strategy using Eloqua (emails, forms, Landing Pages and Integration with CRMs) to help clients reduce/remove the divide between Marketing and Sales by generating, scoring and delivering quality leads to CRM systems
1- Manage multiple clients to ensure they receive maximum benefit from their marketing automation systems
2- Deliver automated programs such as personalized email campaigns, lead nurturing, lead scoring, cloud connectors, CRM integration, and advanced registration processes
3- Provided custom training to our team member.
Experience in handling global clients like Amex, Morgan Stanley, and WP Cary etc.
My Role:
Email Marketing – General Communication Emails, Events, etc...
Implement business logics
Campaign – Package Campaign.
Program Builders
CRM integration
Project Details with Apex Technologies
Environment
Eloqua – E10, Eloqua – E9
Implementation of marketing strategy using Eloqua (emails, forms, Landing Pages, Eloqua Migration E9 to E10.
Experience in Email Marketing, Web forms and landing pages, lead scoring, CRM-Integration & Segmentation, Data Management and Website Analytics.
• Sound knowledge in IT Project Handling, good understanding of processes involved in project initiation to closure.
• Programming Skills: Eloqua 9 & 10, HTML, Java Script.
Personal Details
Father’s Name : Mr. Atam Parkash Mehta
Date of Birth : 19th Sep, 1989
Nationality : Indian
Gender : Male
Marital Status : Unmarried
DATE:
PLACE: HONEY MEHTA
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