Manager Marketing

MICHAEL KURKO

CONTENT MARKETING STRATEGIST

512-***-**** / *******@*****.***

SUMMARY

Digital content manager with 12+ years of experience in content production and strategy, SEO and ecommerce, email and social media marketing TESTIMONIALS

Michael can explain technical aspects of products and deliver quality content under pressure. – Marly Yanaze, Marketing, Genesis Today Michael is flexible, responsive, and a thoughtful and talented content strategist and writer. – Mark Caddell, Partner, Collective Sales/Marketing Michael is a very detailed oriented and organized person. He is also dedicated to his work and always brings new ideas to the table. – Alicia Ward, VP of Marketing, TextureMedia

EXPERIENCE

SIMPLE [A]

2015 – 2016

CONTENT STRATEGIST

Increased ranking and site traffic for a major healthcare network with 60,000 monthly visitors through weekly rank tracking and content optimization Delivered SEO audits and content strategies for large-scale businesses and organizations using enterprise CMS platforms

G ENESIS TODAY

2013 – 2014

DIGITAL CONTENT SPECIALIST

Helped establish brand identity for two related nutritional supplement brands serving different and unique demographics

Increased online sales with on page SEO copy that improved product search rankings and customer traffic for highly competitive products TEXTUREMEDIA

2011 – 2013

INTEGRATED MARKETING MANAGER

Added 65,000 unique site visitors each month by managing the partnership with an innovative content exchange network

Assisted marketing director in creating a content production strategy to increase page views, search traffic and engagement. MK CREATIVE

2004 – 2011

INDEPENDENT COPYWRITER

Guided clients in creating clear and authentic brands and concrete and achievable marketing goals

Mentored and collaborated with writers and designers to ensure consistent messages across web and print materials

SKILLS

Adobe Acrobat, Adobe Creative Suite, AdWords, Google Analytics, Google Drive, Google Search Console, HTML, Microsoft Office, Moz Pro, WordPress

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