Product Manager

Asti Chandrakar

Santa Clara, CA *****

****.**********@*****.*** 650-***-**** linkedin.com/in/astichandrakar PROFESSIONAL SUMMARY

Cross functional experience driving product requirements, priority and quality of large scale software products.

Expertise in market research, product management, agile framework, requirement analysis and product launch.

Professional knowledge of market and user research techniques, marketing strategy and go-to market planning. PROFESSIONAL EXPERIENCE

Samsung Research America Mountain View, CA

Product Manager for Samsung Knox Mobile Enrollment June 2016 - Present

Led three major releases of Knox Mobile Enrollment portal leading to a substantial growth in device enrollment rate.

Conceptualized two major enterprise bulk enrollment features for the latest series of Samsung devices.

Drove product requirements by capturing the voice of customers and minimized product defects. Sony Electronics Inc. San Jose, CA

Market Research for Component Solutions Business Unit Oct 2015 – Jan 2016

Conducted market research for the data centers industry to find new market opportunities for Sony’s Li-ion battery business and made recommendations to achieve 30% growth in revenue of the company’s component solutions.

Demonstrated ability to explain technical concepts to a non-technical audience using visual storytelling techniques. Sponsored Projects Office at Santa Clara University Santa Clara, CA Software Implementation Project Manager March 2015 – May 2016

Managed the implementation and rollout of InfoEd electronic administration (ERA) system for the university. eBay India Product Center

MTS-1: Product Lead for Quality and Customer Experience Chennai, India

2011-2012

Spearheaded the launch of Instant Sale program on eBay’s consumer focused textbook business platform Half.com

Managed user stories, product backlog and product requirement document with successful execution of SCRUM.

Drove cross-functional collaboration across Business units, R&D, UX, Sales and Customer Service teams.

Managed live site quality enhancements that resulted in improving Half.com web user adoption by 30%.

Conducted onsite training for warehouse partners and Customer Support teams in the United States. Oracle India Development Center

Project Leader for OBIEE, BI Publisher Reporting

Hyderabad, India

2005-2011

Technical Project Management of Oracle's flagship reporting solution BI Publisher.

Defined product quality goals, test plans and certification matrices for Oracle BI Publisher Enterprise.

Led the integration QA of BI Publisher with Seibel Analytics for the first version of OBI Enterprise Edition. Hewlett Packard Bangalore, India

Technical Support Engineer Summer 2005

Analyzed customer issues and provided online production support for HP All-in-One (AIO) devices. EDUCATION

International Technological University San Jose, CA MS in Engineering Management Current Student

Relevant coursework and projects:

o Management of IoT: Submitted a paper on IoT - enabled smart shoe sole, due for publishing in Summer 2017. o Business Process Improvement of Product Requirement Gathering and the fuzzy front –end of Innovation. Santa Clara University, Leavey School of Business Santa Clara, CA Master of Business Administration (MBA) September 2015

VP of Marketing for SCU Net Impact Network: Organized panel discussions and workshops on impact investing.

Academic Sustainability Intern: Data analytics for measuring and reporting academic sustainability of departments.

Project Manager at Sponsored Projects: Implemented electronic research administration software for the university.

Relevant coursework and projects:

o New Product Introduction: Product analysis of Amazon Echo, uncovered issues with product positioning, target market and recommended new product strategy for a 20% increase in adoption rate. o Integrated Product Development: Conducted customer interviews, observation based user research and built product prototypes.

o Marketing Analysis: Created a marketing strategy and execution plan for Logitech K480 product line. o Consumer Behavior: Conducted survey and interview based market research to test the idea of ‘Adopting a Child Educationally’.

o Integrated Marketing Communication: Designed a marketing communication strategy for the NFL targeting millennials market.

o Brand Leadership: Performed a brand audit and analysis of Tesla and delivered the brand report card. XLRI Jamshedpur Jamshedpur, India

Executive Post Graduate Certification in General Business Management

Executive post graduate certification while working full time for Oracle India Development Center. St. Thomas College Bhilai, India

Master of Computer Science

Academic Project: Automation of Payroll System for the Income Tax Department of India, Bhilai Branch. ADDITIONAL INFORMATION

Voluntary Positions:

VP of Marketing for SCU Net Impact Network, Executive Member of Oracle Volunteers Club

Technology Volunteer for ASHA academy for Severely Handicaps

Communication Track Lead for EWIT - eBay Women in Technology

Project Lead for Employee-NGO engagement programs like “Adopt a Child educationally”

Full time Volunteer for ASHA – Academy for Severely Handicapped and Autistic in Bangalore India (Spring 2012). Awards & Recognition:

Secured runner up position in Venture Capital Investment Competition 2015

Winner of Silicon Valley Innovation Challenge (SVIC) 2013 Social Innovation category

Runner up in eBay Technnovate Event 2011 for the Idea of Bidding based Shipping technology

Blue Moon award for execution excellence in eBay India (2012). Personal Interests:

Volunteering for Corporate Social Responsibility, Shared Value Business Practices and Impact Think Tank.

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