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Writer, Publicity, Creative, Educator, Social Media Development

Location:
Los Angeles, CA
Posted:
April 12, 2017

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Resume:

MINDY JOHNSON

*****.*******@*****.***

Mobile 213-***-**** / Home 323-***-****

EXPERIENCE

BCE / HLC Properties - Los Angeles, CA

Production Management / Social Media Development

§ Creative content and event development cultivating sales and awareness across multi-media platforms, in support of the films, music and legacies of iconic Hollywood legends including: Bing Crosby, Danny Kaye, Rosemary Clooney and Louis Armstrong. Event, Exhibition & Show Production – Global

Producer / Writer / Curator / Designer for International Media Events and Exhibitions

§ Walt Disney’s Peter Pan / London, England – global premiere event featuring city-wide events, art exhibition and interactive recreation of film’s location for audience participation

§ Walt Disney’s Pinocchio / Collodi, Italy – international press presentation and exclusive exhibition bringing Disney’s original Pinocchio puppet and concept animation artwork to the birthplace of Carlo Collodi’s timeless character

§ Animation Exploration Event – immersive ‘behind-the-pencil’ experience exploring pivotal 2D animation developments

§ NOMA / Jazz At Lincoln Center – developed concert series and jazz education workshops supporting New Orleans

§ Boston Museum of Art – produced regional film event featuring world-renown filmmakers

§ Destino – Dali Museum and private residence / Figueres, Spain – global exhibition and press event exploring details of the early Disney/Dali collaboration and later completion of the Academy Award nominated film, Destino

§ Pirates Bootcamp – international press event: journalists shipwrecked on a beach, trained to become pirates-for-a-day for international release of Walt Disney Studios Pirates of the Caribbean – At World’s End

§ Pixar / ILM / Skywalker Ranch – multiple global press tours with filmmakers/talent supporting various Pixar / WDS titles Walt Disney Studios Home Entertainment Global Publicity – Burbank, CA Publicist / Writer / Producer / Media Relations / Art-Director / Project Development

§ Creation and execution of Global Publicity strategies for consumer-facing efforts supporting key tent-pole titles

§ Development and implementation of publicity guidelines and content for title-specific global initiatives

§ Writer/storyteller of social media content, feature articles, press releases, corporate communications, newsletters and support materials for worldwide media/press efforts

§ Management of budgets, staff, world-renown talent, vendors, projects, material development, events and key Disney personnel ensuring success in all aspects of project development and completion, as well as daily departmental operations

§ Virtual Roundtables - originated and integrated this newly standard approach to press junkets, now a successful and cost- efficient practice within WDS global publicity efforts. The success of this model is now replicated by other studio divisions Buena Vista Pictures Marketing/WD Studios – Burbank, CA Coordinator, Domestic Theatrical Publicity

• Coordinated press, talent travel and strategies for theatrical film releases with Buena Vista, Touchstone and WD Pictures

• Talent and guest relations handling travel and events with high-profile actors, filmmakers and studio executives

• Writing of press materials for broadcast, print and online press efforts worldwide, including production notes and filmmaker/talent bios and presentations

• Execution and support of domestic press efforts for junkets, premieres, phone interviews and events

• Child Labor Specialist – managed all governmental paperwork and specific work/labor requirements for minors SUPPLEMENTAL SKILLS / ACCOMPLISHMENTS

Production – solid experience in all creative & technical aspects of film, television, animation, photography & music production Publishing – award-winning and critically acclaimed author / contributor of three internationally successful books EDUCATION

The American Film Institute – Center for Advanced Film & Television Study – Los Angeles, CA M.F.A. – Creative Film / Television Production

Metropolitan State University – Minneapolis, MN

B.A. – Film / Television Production & Music Performance PROFESSIONAL AFFILIATIONS

§ American Film Institute – Alumni Association

§ Hyperion Historical Alliance – Vice President

§ Walt Disney Studios - Contributing Expert

§ Walt Disney Family Museum – Contributing Expert

§ ASCAP/NARAS – Performer/Publisher

§ Musicians Union/Local 47 – Hollywood/Los Angeles



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