STEVE AGLOSOLOS

Career Summary

A FMCG Professional mostly under Food and Beverages Industry, a well-rounded Sales and Marketing expert, with various Channel experiences such as Traditional (Off Premise) and Non-Tradition Channels (On Premise, HoReCa, Institutional and Industrial) – Food Service, Retail and General trade. Sales and Business Development, Key Accounts and Distribution Management, with Category, Trade, & Customer Marketing experience. Also with I.T. business solution, Pharmaceutical – Nutritional (Ethical), Retail Store background, and Business/Sales and Trade/Customer Marketing Consultancy.

Industry and Job Position Summary

IT Industry – Sales and Marketing Director: Systems Development and Integration, Web & Mobile App Development, Consulting and Outsourcing.

Business Management Consultancy - Sales and Trade Marketing Consultant, and Training: - Beverage, Food/Non-Food/Frozen Foods, & Poultry, Premium Rice.

FMCG - Food & Beverage Industry

oFood Service Channel Manager: Beverage, Fruits, & Sauces - Package Foods

oCustomer/Distributor Development Manager: Food Service – Beverage, Culinary, & Fruits

oCustomer Marketing Manager: Beverage

oCategory Manager – Trade Marketing: Beverage

oUnit Sales Manager: Beverage

oArea Sales Manager: Beverage

Pharmaceutical (Ethical) – Nutritionals: Territory Manager – Field Marketing: Infant & Adult Nutrition – Beverage

Retail Store – Store Supervisor: Department Store

Work Experience

I.T. Solutions & Consulting

As Sales and Marketing Director

Innovalynx Inc.

SALES & MARKETING DIRECTOR: September 2014 – Present

A company base in Australia focusing on IT business products, consulting and solution services. IT product includes (1) Cloud base solution w/ Amazon Web Service, (2) Customize business solution – Distribution Management System – InterLynx, Real Estate Availability System - iRAS, Hospitality (Hotels & Resorts) - Fiesta, (3) Web design and development, and Mobile Apps, (4) Others – CRM, Payroll & HRIS, Budget Management System, etc.

Develop and execute Annual Business Strategy - Publicity Campaigns, Scorecards & Scoreboards, Sales process and Client progress monitoring. Build up customer database for new accounts pipeline. Target/Budget setting, forecasting. New Accounts Management, and Software System Product Development – Features and Functionalities, P&L Management, Contract Agreements, Project Management, and Aftersales Sales Service Support.

CONSULTANCY PROJECTS: Project Diagnostic, Recommendation, Execution, and Evaluation

FMCG – Non Food Industry (Tableware & Kitchenware Products – Omega Brand)

As Sales Consultant

Much Prosperity Trading International, Inc.

SALES TRAINING CONSULTANT: September 2016, at Present

oAs a Consultant – on Field Sales Training covering Key Accounts, Area Management for Omega Brands, Character and other Brand at Retail & Department Stores - Category & Merchandising Display, Placement and Product Dominance, Prime Areas, thru specific Trainings on:

VDMP (Volume, Distribution, Merchandising, & Promo/Prime)

ORLN (Objectives, Results, Learnings, & Next Steps)

BCP (Basic Call Procedure) Classroom and Field Training & Coaching

Store Check Process & Call Execution and Routine

FMCG – Food Industry (Commodity Products – Premium Rice Brand)

As Sales and Trade Marketing Consultant

SL Agritech Corporation

BUSINESS SALES CONSULTANT: June 2016, at Present

oAs a Consultant – on Trade Marketing and Sales Management (covering both Key Accounts, Distributor, and Food Service) for Dona Maria and Willy Farms Premium Rice Brands.

Business Strategic Planning Process - Visioning, SWOT, OGSM

Trade Marketing Structure Development, Roles and Functions, Operation and Management.

Area Distributor selection & recommendation for Sales - Gen Trade and Food Service Channels.

FMCG - Food/Non Food and Beverage Consolidator for (1) Exports: Middle East, Asia and Other Countries (2) Imports and Local Brand/Product Development – Marketing, Sales and Distribution

As Business Sales Consultant

Market Reach International Resources

BUSINESS SALES CONSULTANT: May 2016, at Present

oAs a Consultant – on Sales covering both the SMART and the HEALTH aspect of the Business Organization. Also includes: (1) Export Sales Structure and Operational Development, (2) Local Product/Brand Development Projects – Toll Manufacturing/Packing for Nutraceutical products, (3) Branded Consumer Goods: Food and Beverage brand/product development for Local and International Market – Structure and People recommendation for Startup Phase (Marketing - Brand/Product Concepts, R&D - Formulation and Product Development, Technical & NPD – Product Development Systems, and Sales - Sales Management, Selling Systems, and Training).

Export Business Unit:

oSales Organization Chart or Structure Development, Sales Processes, KPI set up, Business Planning, Basic Call Procedure, Objective and Target Setting, CRM, Account Management, Sales Best Practices, Sale Presentation, SOP, Brand Marketing.

Consultancy and Trainings on – Leadership and Management Development, Communication and Task Skills, Business Strategic Planning – Visioning, SWOT, OGSM.

Bed-Mattresses, Foams, Plastics Market – Businesses are in Retail (National Accounts and General Trade), Institutional and Industrial

As Sales and Trade Marketing Consultant

Uratex Philippines, Inc. (RGC Group of Companies)

SALES AND TRADE/CUSTOMER MARKETING CONSULTANT: July 2015, at Present

oAs a Consultant – on Sales and Trade Marketing groups covering, (1) Uratex Phils, Inc., (2) RGC Textile Manufacturing Corporation, and (3) Uratex Retail Store Business for Training.

2 Sales Groups: Includes Training, Operational Best Practice, and Management Principles.

Basic Call Processes, KPI set up, Call Frequency/Routine/Coverage Plan, Objectives, Execution, etc.

Trade Marketing Group: Includes Training, Operational Best Practice, and Management Principles.

Trade, Customer, and Shopper Marketing Overview combined together. New Structure recommendation, & set up (including job recruitment & position/assignment), execute group and individual Job Functions and Roles, Train Manager and entire members on Trade Marketing Operations. Functions Includes: Category Management, Channel Management Promo and Merchandising Operation – POS, Visual & Display Merchandising, and Merchandiser Management – CAT & SPACE MAN, Selling Systems and Training, Sales Information and Demand. Build Standards like – Retail Performance Standards (RPS) – Brand Availability& Visibility Standards, Promo Activity Menu, Business Planning Process, Benchmarking, Distribution Strategy, Channel Development, etc.

FMCG (Fast Moving Consumer Goods) – Food and Beverage

As Associate Sales Consultant – currently engage with BOMCI

Best Option Management Consultant, Inc. (BOMCI)

ASSOCIATE SALES & TRAINING CONSULTANT: April 2012 to June 2012, June 2014, and at Present (on-Call)

oAs a Consultant – Classroom/Group and Field Sales Training

Del Monte Phils, Inc.

As Beverage/Food Service and New Channel Development Consultant for Del Monte Philippines,.Inc. – Food Service Group for GMA/NCR and South Luzon Area. Target Channels are Call Centers, BPO, Manufacturing, and other FS accounts.

Coca Cola Bottlers Philippines, Inc.

As Beverage Sales Training Consultant

Coca Cola Bottlers Philippines: Sales Training Program: Sales Force Effectiveness Management.

Nestle Phils, Inc.

As Distributor Auditor/Consultant on both Nestle Grocery & Nestle Professional (NP) for North, Central, South Luzon, and Southern Region Areas. Nestlé DCAR (Distribution Capability Assessment Rating) which includes KRA on:

Human Resources – Legal Compliance, Compensation & Benefits, Recruitment, Performance Management.

Finance & Sales System Management.

Supply Chain Management – Warehouse Building Infrastructure, Warehouse Operation Competency, Maintenance, Cleanliness, & Safety.

Nestle Way of Selling – Call Book, DSR, Training Logs and Coaching Count.

Execution Excellence – Reach, Core SKUs.

San Miguel Pure Foods Inc. (SMPI) – (1) Purefoods – Processed Meats, Hotdogs, etc., & (2) Magnolia – Poultry (Live, Dressed, and Branded, Whole and Choice Cuts Chickens) Brands. Chilled & Frozen Products.

As Sales Training Field Consultant for Qualified Seller’s & Trainer’s Program (QSTP) on Basic Selling Systems and Procedures (BSSP) for North/Central Luzon Territory Sales Managers (TSM).

Dole Philippines, Inc.

FOOD SERVICE MANAGER – Non Traditional Channels: June 2012 – May 2014

Under Package Food Division on National Distribution (Placement/Distribution) and National Key Accounts (Ingredient/Food Solution) coverage: (1) National Distribution Management and Development of 2 National Distributors. Sales and Distribution/Census Expansion Programs. (2) National Key Accounts like Restaurant Food Chains for All Category and other Food Ingredient Solution. A B2B and B2C engagement and Account Management. Plan and Execute Account Specific Programs. And (3) other task: Product Sourcing and New Product Development (NPD) for Philippine market.

As Food Service Channel Manager – for National Distribution for All Categories – Fruit, Beverage, and Sauces and other Food Ingredient Solution. Management and Development of 2 National Distributors:

RFM for Food Service DMC structure and Placements,

QFI Food Service for Ingredients or Food Solution and Machines – Juice Dispensers and Chillers.

Brand Building - Field and Sales Activation Programs thru Expo & Exhibits - FAP and SAP program executions like: Chefs on Parade Expo, WOFEX – World Food Expo, Food & Drinks Expo, Grand Culinary Challenge 3, AFEX – Asian Food Expo

Brand Building and Volume Generation thru Food Service Channel Activation: Execution includes - 10 Schools (High School, College and Universities), 3 Restaurant Chains, 1 Food Court Operator (Food Parks/Rain Tree Inc. - operating in 7 Office Buildings in Makati City Central District), 1 National Meat Shop (Monterey which has 240 stores nationwide), 4 Food and Culinary Expo/Exhibits (World, Asian, and Local Food & Beverage Expo participation at World Trade Center, SMX and Cebu Convention – Chefs on Parade, WOFEX), 1 Top Hospital (St. Luke’s’ Medical Center BGC – on Dole fruit cup exclusivity), 2 Airline Companies (Cebu Pacific and Philippine Airline/PAL – on fruit cups exclusivity).

Other task:

oProduct Sourcing and New Product Development (NPD):

oIncludes P&L process and Management, Pricing, Opportunity Briefs, and Forecasting, Sample/Technical Specs coordination for testing, Product approval and Certificates (ex. CPR - Certificate of Product Registration), FDA & other regulatory product registration, Alignments with NPD, QA, and Central Logistics groups, etc.

As Food Service Manager – for both National Key Accounts and National Distribution for All Category and other Food Ingredient Solution (contributing 15% share of business for Dole Package Foods).

2012 Food Service Sales Performance: 201% sales growth achievement (Key Accounts: 144%, Distribution: QFI FS - 124%, Initiatives from DMCs, Non-Trad – CBO/House Labels: incremental value of 40.7M (Sept-Dec period).

Training and Coaching Management: (1) Field Coaching for National Distributor’s Sales Force, and (2) Training and Field Coaching for DMC (Dole Market Consolidators) Sales Force as extended support group for National Distributor.

Del Monte Philippines, Inc.

CUSTOMER/DISTRIBUTOR DEVELOPMENT MANAGER – FOOD SERVICE CHANNEL: April 2009 to February 2012

CUSTOMER MARKETING MANAGER – BEVERAGE CATEGORY: November 2007 to April 2009

oRetail - General Trade & Key Accounts

oFood Service Distributor Development

As Distributor Development Manager for Food Service – Beverage, Culinary, & Fruits Category (handing a mega Distributor for Metro Manila and Rizal Province which shares 50% of the national business).

Channel Strategy & Brand Development Drives:

SVO - Street Vendor Operation for Del Monte Fit & Right Juice Drink at EDSA (Hi-way)

Office to Office Selling Activation for Del Monte Fit n Right Juice Drink (under third party Agency).

“Pay Day Selling” a Sales activation for various Company Offices (Private& Government) during OND (QTR4) – for Del Monte

Account Specific Programs (ASP): ex. Value meals promo for Gas/Petrol Station & CVS (Convenient Stores), various trade deal programs for beverages, etc.

Brand Development Programs

oChristmas Basket Operation thru Area Market Consolidators (AMCs)

oMulti-Purpose Coop Expansion and Other Non-Trad/New Channels – like Call Centers/BPOs.

oTrade Deals and Volume Incentives programs per product/brand

Distribution Strategy:

AMC Engagement and Expansion Program for Food Service Area Market Consolidators Food Service (FS) / On Premise and Non-Traditional Channel Extended Distribution System.

FS Distributor’s new Sales Structure Program.

Training and Coaching Management: (1) Field Coaching for National Distributor’s Sales Force, and (2) Training and Field Coaching for DMC (Dole Market Consolidators) Sales Force as extended support group for National Distributor.

Sales and Distribution Management and Non Traditional Channel Development:

As Customer Marketing Manager for Beverage – National scope driving beverage business for Food Service, Retail – General Trade and Key Accounts Channels..

PROGRAMS INITIATED at National Level – Distribution Operation:

FnR tie up with SMART Telecoms

Building on Del Monte Fresco Juice Cups - NPD

Gen Trade- Project Dynamite (Distribution Expansion Program)

GT Beverage Market Stall Census Expansion Program:

PROGRAMS INITIATED at Distributor Level – General Trade/Retail:

Top/Key Account Supermarket – NCCC Group: a) VIP – volume incentive program, b) Placement drives, and c) Christmas basket promo.

Basic Call Procedure (BCP) Training for Distributor Sales Personnel (DSP).

Organize and Initiate change in Distributor’s internal operation – Sales Scoreboard (visuals), salesman’s salary standard, Operation Manager’s tools for the trade, etc.

PROGRAMS INITIATED at National Level - Special Projects:

Field Activation Program (FAP) on the following categories/segments:

Regional Festivals, Sports, Schools, Groups, Del Monte Marketing (Beverage Team) Major Activity for 2008 – Del Monte Fit n Right Got 2 be fit Challenge 2 (Boracay).

FAP KIT Design & Deployment, Beverage Team shirt jack uniform.

Food Service FnR On-Premise Expansion Program

Development of Beverage Business, Model Structure for Del Monte Sales and Distributor.

FnR Chiller Deployment to National Key Accounts

Other initiatives and inputs: School Universe/Census for distribution expansion reference, Competitor’s Distribution level, Channel and Distribution Strategies, Sales and Distribution Structure, etc.

Beverage Category Management and Channel Development:

2008 Beverage Performance: 138% sales growth achievement (actual achievement: 11.82M cases vs. Target: 8.76M cases).

Training and Coaching Management: For both Distributor and Agency (TPA) Sales Force Training and Field Coaching for Food Service and Gen Trade Channels. Conducts and executes the following for the Distributor: (1) Training the Trainer for DSS - Distributor Sales Supervisor, (2) DSS and DSP Training Logs, (3) Field Coaching for both DSPs and DSS during set Work With coverage schedule. And for Agency on specific Non-Tradition Projects and Sales Campaign: (1) Product and Sales Orientation, (2) Training, & Role Playing, (3) Field Coaching with Trade Checks and Validation.

Universal Robina Corporation

CATEGORY MANAGER – BEVERAGE (Trade Marketing Group): March 2007 to November 2007

UNIT SALES MANAGER – General Trade / Off and On Premise: January 2006 to March 2007

As Category Manager for Beverage (TMG – Trade Marketing Group) (March 2007 to November 2007). 5 Brand Categories:

RTD & Powdered Milk (Swiss Miss, Cream All),

RTD and Powdered Coffee (Great Taste & Blend 45),

RTD Tea (C2 and Teazz Cola),

RTD Functional & Energy Drink (Rush and Bull Fighter),

RTD Juices & Water (Refresh, Nature’s Harvest, Nestle Purelife, and Hidden Spring).

oHandles 2 TMG Beverage Specialists as team members.

oBeverage Budget and Program Management

oNational Trade Marketing – Field and Sales Activation

Beverage Category and Channel Management

As Unit Sales Manager - General Trade (January 2006 to March 2007). Area Coverage: (1) North Luzon Area - Pangasinan, La Union, Baguio City - Benguet Province, & Mt. Province. (2) GMA - Quezon City.

PROGRAMS INITIATED:

Area Market Consolidator Structure Set Up – North Luzon Area

Field Activation Programs in North Luzon Area execution: a) Festivals, and b) Schools.

On Premise Business Development Programs – Visibility and Availability Campaign

Sales and Distribution Management: On and Off Premise Channel Development:

URC National Sales Convention 2006

Best Beverage Unit Sales Manager of the Year - General Trade FY 2005-2006

Training and Coaching Management: Field Coaching and Training for Regional Distributor’s Sales Force, and Area Market Consolidators (AMCs – Extended Distributors). A Selling Skills Development thru Weekly Coaching during Work with schedule per DSPs – Distributor Sales Persons (Key Accounts, and Gen Trade Channels), and AMC owners. Includes Trade Checks/Audit/Validation with Supervisors/Manager and Ops-Man (Operations Manager)

Nestle Waters Philippines, Inc.

AREA SALES MANAGER – General Trade: June 2004 to January 2006

DISTRIBUTOR SALES SUPERVISOR: February 2002 to June 2004

As Area Sales Manager for North-West Luzon (June 2004 to January 2006). Tarlac, Pangasinan, Baguio City/Benguet Province, La Union, Abra, Ilocos Sur, & Norte (Region 1, CAR, & 3) Managing 2 Nestle Waters Sales Supervisor.

oManage Sales People, Key Accounts, and Distribution Management and Development

oNestle Water Brands: Nestle Pure Life, Vittel, Perrier, & Hidden Spring

As Sales Supervisor (February 2002 to June 2004). For Pangasinan & Baguio City – Benguet Province. Managing 2 Regional Distributors.

Training and Coaching Management: Sales Training and Coaching for Distributor’s Sales Force thru (1) Basic Steps of a Call Orientation and Role Play execution, (2) Weekly work with schedule, and (3) Project Dynamite Campaign – Target Base Call Execution, with daily Text messages (NC, PC, and V), and debriefing/review at the end of the day, and morning/before route Role Play practice for 24 days.

Sales and Distribution – General trade and Key Accounts Management.

Pepsi Cola Products Philippines, Inc.

ACCOUNT DEVELOPMENT MANAGER: October 2001 to February 2002

As an Account Development Manager (MT) under Sales & Distribution Department, managing an EDS Operation – Entrepreneurial Distribution System

Sales and Distribution Management – Bottling Division.

I.T. Solutions & Consulting

Fil-Mosaic Data Systems, Inc.

SENIOR ACCOUNT MANAGER: September 2000 to May 2001

As Senior Account Manager - Heading 3 different Sales Groups; Supervise 13 Sales People.

C3 Consulting Corporation

ACCOUNT MANAGER: July 1999 to September 2000

As Account Manager - Marketing & Sales - Software Division for (1) Solomon Software - Flexible Business & Accounting Applications (A Financial Software made in the US - includes: accounting, distribution, service, manufacturing, e - commerce, and other series). And also for (2) HR 2000 Software - A locally developed Human Resources and Payroll System.

Pharmaceutical - Nutritionals (Infant & Adult Nutrition - Ethical)

United Laboratories, Inc.

TERRITORY MANAGER: May 1996 – January 1999

Field Marketing, Medical PR

As a Territory Manager (TM) - Marketing Division, assigned for North Luzon Area - Benguet, Baguio City; Pangasinan, Dagupan City: and La Union, San Fernando City. A pioneering job experienced for an infant milk formula products made from Holland/The Netherlands.

oDemand generation & Rx (Prescription) build up, Ethical - Medical Field Management and Development:

Brand Awards: Grand Slam Award

Mylac TM of the year 97

Hinulac TM of the year 97

Company Award:

PhilHealth’s (UniLab Nutritionals) Territory Manager of the Year 1997 (Grand Slam Award)

Retail Store Industry

Plaza Fair, Inc.

STORE SUPERVISOR: June 1995 – April 1996

As a Store Supervisor. Responsibilities includes: Conduct meetings with Department Heads, Supervisors, Regular and Casual Employees and Security guards; signatory of papers and documents; orientation and training of newly hired employees; serve incoming memos; In charge of employee attendance; counseling of staffs & employees. Warehouse and Merchandizing procedures

Corporate Trainings, Seminars

United Laboratories, Inc. (UniLab Nutritionals)

oBasic Nutrition Training (Infant/Adult).

oManagerial Excellence.

Pespi Cola Products Phils. Inc.

oBasic Training Course on Sales & Distribution Management.

oEDS Entrepreneur Distribution System.

Nestle Waters Phils. Inc.

oNestle’s Field Management Best Practices (FMBP)

oNestle’s Distributor Management Best Practice (DMBP)

Universal Robina Corporation – Beverage (Trade Marketing Group).

oAC Nielsen’s Advisor Interactive / Eyesight

oCoaching for Effectiveness and Management Skills

Del Monte Phils., Inc.

oA. Customer Marketing Group:

Nielsen Eyesight

Nielsen Category Management

BCP/PSF/Training the Trainer

oB. Customer Development Group – General Trade and Food Service:

Distributor School 1

Culinary Foundation Course - at Enderun Colleges

DDI Essentials of Leadership and Coaching for Success

DMPI LEAD 2 - Systems Thinking and Strategic Planning

Del Monte Way – Distribution Management Training Program

DMPI Finance 101 Training: “Finance for Non-Finance Workshop”

DMPI LEAD - Building the Leadership Difference

DMPI CDG Forecasting/Demand Review

Dole Phils., Inc.

Effective Management of Dealers and Distributors for Better Performance.

Innovalynx,. Inc.

oAmazon Web Service (AWS) - Training and Certification:

AWS Business Professional

AWS Partner Educate: Business Development Best Practices

Skills and Software Knowledge

MS Office – PowerPoint, Word, Excel

Lotus Notes

Cognos Cube

Salesforce.com

Trello

Academic Background

JASM-PWU QC

BA Industrial Psychology (Human Resources) 1990 – 1994

Practicum & On the Job Training (OJT)

1.Industrial Psychology. Philippine Airlines (Makati City) Fleet-Planning Department. PAL Bldg.1, Legaspi St Legaspi Village, Makati City.

2.Clinical Psychology. Clinic of the Holy Spirit (a private mental institution). No. 4 Los Angeles St. Cubao, Quezon City.

3.Educational Psychology People’s Christian Academy (A.C.E Curriculum – Accelerated Christian Academy). Maysan Rd., Valenzuela, Metro Manila

Personal and Contact Details

STEPHEN MAMUAD AGLOSOLOS

Nick Name: STEVE

Date pf Birth: April 17, 1970

Philippines: Unit 514, Kyoto Bldg., Mayfield Park Residence Condo Corp., Rosario, Pasig City Philippines 1600

Tel No. 632-***-****

Cell Nos: +639*********, +639*********, +639*********,

E-mail Address: aczlg1@r.postjobfree.com and aczlg1@r.postjobfree.com

Macau: Avenida Do Colonel Mesquita No. 11-O Caravella Court 26-HAvenida, Macau.

Tel No. (853-********

Pass Port No.: EC3917579

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