Jason J Ellison

*** ******** **. ********, ** ***41

*Cellular 616-***-**** *Email: aczkfl@r.postjobfree.com Professional Summary

Highly experienced leader with extensive background in team development and performance management

Goal oriented problem solver with a focus on creating a positive, rewarding work environment for all employees

Effective relationship management skills, allowing diverse teams and multiple individuals to deliver desired results

Dynamic communicator capable of enrolling and aligning teams to corporate vision and direction

Creative and innovative executive with strong experience in resource management and sales development, with exceptional capacity to manage through change

Strong sales leader with proven ability to execute large, complex projects

Expert in Microsoft Office suites, most notably in Excel Professional Work Experience

GH Improvement LLC Sept 2014 – Current

General Manager

Manage day to day front office operations for a Home Improvement company.

Hire sub contractors and manage all projects, costs and profits

Created sales tools, including demos, sales programs and in home pitch book to increase net sales

Responsible for all marketing budgets. Investigated and tracked all programs and results, cost per lead, per sale, ROI, etc.

Responsible for outside advertising; i.e. Home shows, displays, and events

Successfully created and deployed Lead Tracking System supporting reductions in cost and time to produce metrics, creating consistent processes throughout the company

Track P and L for all jobs, including materials, labor and sales pay Snyder Roofing / All American Remodeling, Grand Rapids, MI Sep 2010 – Mar 2013 Marketing Director / General Manager

Manage day to day front office operations for a Home Improvement company, increasing sales by over $1.5 million dollars in one year. Generated over 2600 leads in that time and created the website that is #1 in Google searches on roofing. Responsible for marketing decisions, budgeting, hiring, training, installation, lead generation and distribution, while ensuring continued growth.

Hire sub contractors and manage all projects, costs and profits

Created sales tools, including demos, sales programs and in home pitch book to increase net sales

Responsible for all marketing budgets. Investigated and tracked all programs and results, cost per lead, per sale, ROI, etc.

Responsible for outside advertising; i.e. Home shows, displays, and events

Hired and trained a staff of canvassers to generate leads

Managed creation of a best in class website, email campaign and customer follow up database

Successfully created and deployed Lead Tracking System supporting reductions in cost and time to produce metrics, creating consistent processes throughout the company

Reported directly to the Owner on necessary business changes and updates including staffing, environment, legal issues, customer relations and lead generation programs

Set up and managed SEM and SEO programs including expenses and distribution, improving the ranking of website to the first position in the “Organic” and “Paid” sections

Coordinated scheduling and installation of projects including materials and crew

Created and designed new company name and logo, set up new business with licensing, lead certification, marketing and sales materials

National City Mortgage PLC, Grandville, MI Sep 2004 Jan 2010 Branch Manager – Originations / Operations May 2007 – Jan 2010 Management of a 30 member team that was accountable for all lead generation activities, including diverse channels, products, operations functions and origination of all loans in the EzSaver division producing in excess of $1 billion annually in total sales

Successfully created and deployed Lead Tracking System supporting reductions in time and cost to produce metrics, creating consistent processes throughout the division and enhancing customer and employee satisfaction

Transformed Lead Generation Unit from paper to a functional electronic model supporting metrics driven performance management and improving resource utilization within division

Revamped unit from manual to predictive dialer by investigating business needs, cost savings, securing funding, project coordination and implementation of software on necessary equipment

Successfully created and implemented a cost effective bonus program, minimum production policy, monthly sales synergy session and monthly sales scorecards to monitor, critique, coach and improve the team members’ sales abilities

Developed productive working relationship with vendors, Operations, Training, IT and Corporate Support entities, providing Sales teamwith appropriate tools and training to perform efficiently and deliver required results

Prime Outbound Loan Originator Sep 2004 – May 2007 Originate mortgages for home purchases, refinance, and new home construction. Customize loan programs tailored to meet the financial needs of individual clients. Review credit reports, analyze income statements and perform underwriting of income versus debt and combined asset worth.

Instrumental in the initiation and growth of PLC Internet Lending Center business after being one of the top two selected to create new department

Achieved “Top Notch / Above Average” status on 98% of monthly customer satisfaction surveys Berghorst Food Service, Grandville, MI M ay 2002 – Jul 2004 Shipping and Receiving Manager

Designed innovative warehouse strategy achieving a time saving and simplified floor plan

Established long term customer relationships presenting them with a one stop point of contact for services and fulfilling emergency needs with exceptional customer service ITM, Grand Rapids, MI M ay 1998 – May

2002

Mold and Die Repair

Tool Room repair in production aluminum injection field

Preparation and repair of molds and dies for Ford, Honda and other large customers Professional Training / Affiliations

Rick Grosso

Sales Management Training – Dec 2010, Mar 2011

Dennis Black and Associates – Training, Development, Solutions

Successful Selling Skills – Jul 2007

T elexpertise Jim Garrey

Sales Synergy Training

Peak Performance – Sept 2007

C orporate Banking Training

Executive Management

Behavioral Interviewing

Bank Secrecy Act

Fraud Awareness

Reg. B, Z and HDMA

Complementary Banking Courses

References

Joe Napieralski 616-***-****

Andy Feuerstein 616-***-****

Jon Skillman 616-***-****

Recommendations on LinkedIn

Branch Manager

“In my experience working with Jason Ellison at National City Mortgage, Preferred Lending Center, I consistently found him to be a determined, results oriented, problem solver. His hard work, dedication and ability to effectively manage both people and processes, caused him to become a "go to guy" for myself and my management team. I would welcome the opportunity to work with Jason again and whole heartedly recommend him for any management position, or sales role he may choose to pursue. “January 22, 2010” S usan Skillman, Director of Fulfillment Services, National City Mortgage Company managed Jason indirectly at PNC Financial Services Group

“Jason is a focused and motivated results oriented manager. He has a knack for finding and implementing solutions to challenges as they arise. He is creative, determined, knowledgeable, and dedicated. He is an effective leader, and is successful at teaching and inspiring his staff to achieve and exceed their goals. Jason would be an invaluable asset to any team, both as a member, and as a leader. “November 12, 2008” J on Skillman, Lead Generation Unit Manager, National City Mortgage managed Jason at National City Mortgage

“Jason is an approachable, make sense manager, with extensive knowledge and experience in effective call center management. He ran a very productive call center team of 20 30 people with the flexibility to assist wherever they were needed (i.e. sales calls, document chasing, customer follow up, etc.). Jason drives for results and would be an asset to any organization. “November 30, 2010” J eff Ditmar, Consumer Direct Sales Manager, AVP, PNC Mortgage

worked with Jason at PNC Financial Services Group

“Jason is a hard worker, trust worthy, reliable, and motivated. I worked with Jason as one of our clients and enjoyed working with him and his team. Jason displays high integrity, a great personality, and leadership skills.

“January 29, 2010” M ichelle Galinetti hired Jason as a Professional Services in 2010

“Jason is a well organized, intelligent colleague. I consider him a valuable asset to the company as well as someone I would look forward to working with again. National City/PNC is lucky to have such a devoted employee. “May 27, 2009” J ohn Bevilacqua, ESP Dialer Strategist, National City Bank worked with Jason at National City Mortgage

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