Keith D. Opp

*** ******** ****, *********** ** 14559 585-***-**** aczjrr@r.postjobfree.com http://keith-opp.branded.me

Metrics driven Senior Leader with a passion to win. A team player that has opened new markets and penetrated existing markets to deliver top line revenues and growth for the company I serve.

SUCCESS:

NCR Corporation – Built an Eastern US IT/Cloud Sales field team that drove 160% to plan growth.

Gatehouse/Propel Business Services – (M&A) Helped reduce a list of 300 potential companies down to 2 key strategic acquisitions for Gatehouse to launch their new IT Services division.

Zuppler Technology – Built a start up E-commerce sales team and grew the US markets by 267% to plan

Restaurant.com – Built a 100+ Eastern US sales, training and support team that helped grow company acquisitions to over 19,000 clients driving $66 million in annual sales.

SYSCO VP Marketing – Supported the division’s growth of 200% in 3 years and awarded Director of the year

SYSCO Director of Merchandising (Purchasing) – Reduced cost, increased margins and earned Director of the year

SYSCO Sales – Awarded Presidents Club award for growth in sales and profits.

CORE ACCOMPLISHMENTS:

Senior Leadership Sales Business Development

Marketing Strategic partnerships Distribution

Recruiting Hiring Training and Mentoring

Telesales Territory Deployment Broker Networking

Strategic planning CRM Development CEM – Voice of the Customer

Cross department liaison Goal planning Budgets

P&L management Purchasing/Merchandising Turn Around Companies and Team

Entrepreneur Start-up F500 Companies

EXPERIENCE:

Founder/Advisor – Next Success Consulting

Industry: Technology, Telecommunications, Marketing, Sales and Software

April 2015 - Present

We work with companies looking to expand their sales organizations, structure CRM applications, build out training and recruiting processes and/or building compensation and incentive programs. Assisting companies with strategic mergers/acquisitions. Uncovering the big opportunities and streamlining the process to get there more effectively.

Advisor Soleo Communications - Sales/Marketing strategy and process. - Rochester, NY.

Advisor Gatehouse Media/Propel Business Services (M&A) acquisition of key strategic IT service companies. - Quincy, Ma.

Advisor Expand Your Brand - Sales, Marketing and Recruiting strategy - Philadelphia Pa.

Advisor - 7shifts Restaurant Scheduling – Sales/Marketing strategy and process - Toronto, Canada

VP/CRO – Head of National Sales – Zuppler Technology

Hospitality Industry: Software and Marketing

February 2014 – April 2015

Zuppler Technology provided an ecommerce solution through a mobile responsive website and App. Building the client’s brand through SEO/SEM Strategy. Driving new and repeat business for our clients.

Accomplishments:

Successfully launching hyper-local market portals 150% to plan

Acquisition of 525 clients in under 6-months with a small start up staff driving overall sales by 267% to plan

Director of Field Sales – NCR Hosted Solutions

Hospitality Industry – Software and Security Systems

August 2012 – January 2014

NCR Hosting Services transforms your business by lowering cost, accelerating deployment and increasing efficiencies. Through cutting edge SaaS technology NCR is able to help provide our business partners with faster and more efficient connections to their data. Hosted supports the business partner in areas of security, marketing, operations and mobility.

Vice President Sales – Restaurant.com

Privately held – Internet industry marketing for over 19,000 restaurants nationwide

February 2000 – June 2012

Responsible for senior management of multiple teams across the US markets. For over 12 years we were able to help the company quickly ramp up in new markets/territories and build out existing markets as we continued to grow. Per the CFO we had the division that drove the highest sales revenue while maintaining the lowest acquisition cost.

Performance:

Consistently grew market(s) by over 25% each year for 12 consecutive years.

Awards:

Top Achiever Award – Top Division (Company reward trip) 2006 -2012 – trip program began in 2006.

Top ranked division from national stack ranking reports 2001 – 2012.

Director/VP Marketing – SYSCO Food Services

Hospitality Industry

Feb 1995 – January 2000

Oversaw a team that was responsible for all digital and print media, trade shows, training, sales meetings, customer incentive programs and employee incentive program. Traditional 2-day trade show would drive $10 million in new business. Overall annual budget of $10 million.

Performance:

Awarded Director/VP of the year 1994 and 1995

EDUCATION

Rochester Institute of Technology – Saunders of College of Business

Graduated; Bachelors of Science

Major: Business Administration and Operations

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