High School Management
Resume:
WORK EXPERIENCE
February **** - Present
Banesco Universal Bank
Senior Specialist Customer Experience
Monitor the behavior of the Customer Experience KPIs. To guarantee the application of the principles of Customer Experience in the definition and design of new products and services. Design and execute email marketing strategies. Coordinator of the Virtual program for service and customer experience. Content coordinator for teaching and training protocol and care service for customer experience. Coordinator of communication actions, culture and training to promote integrated management of customer experience.
Banesco Universal Bank
October 2011 - January 2015
Client Development Specialist III
Coordinating and monitoring commercial action designed to capitalize and targeted customer segments through the application of digital marketing strategies of financial products and services. Control and follow-up KPI's of clients by contact channel and financial goals of the commercial campaigns. Research and application of best practices of direct marketing, to extend offers of products and services to potential niches of clients.
September 2006 - Oct 2011
Business Segment III Marketing Consultant
Developing marketing strategies to promote corporate products and services: Design and track campaigns and promotions that leverage the growth of the corporate segment. Manage and control the operational and strategic marketing budget. Monitor the management indicators defined for the area. Review and evaluate the advertising proposals by means, designed for each campaign. Administrative control of the annual budget of the creative fee.
February 2001 - Aug 2006
Consultant II Events and Communications
Coordinating internal events and exhibitions for branding and corporate advertisement: Coordination of internal and external events carried out by the Organization. Evaluation and negotiation of sponsorship applications. Coordination of stand installation in events and exhibitions of business, branding or Corporate Social Responsibility. Support in writing content for publication in the internal media of the organization. Support to the business areas in the development of internal communication strategies. Coordination, control of purchases and distribution of advertising material (POP). Monitoring and control of donations and sponsorships. Own annual budget management.
Union Bank
October 1998 - Jan 2001
Corporate Communications Coordinator I
Coordination of communication actions Project Year 2000 (Y2K). Editor of the corporate magazine content for internal media:
Coordination of the internal communications related to the Project Year 2000. Coordination and supervision of the institutional information disseminated through the Call Center of the Organization. Drafting of contents for the different means of internal communication of the Organization. Articulist of the Corporate Magazine "Balance". Design and elaboration of triptychs, flyers, electronic messages etc. for internal use. Support and advice to different areas of the Organization in the area of communication. Area budget management.
“San José de Tarbes” High School
Sep 1994 - Sep 1998
Social Studies Teacher, Class Moderator and Academic Counselor.
General Geography General (7th. Grade).
Venezuelan and Universal History (8th grade).
Venezuelan Geography (9th grade).
Contemporary History of Venezuela and Research Methodology (11th grade).
Sociology (12th grade)
January 1991 - July 1994
Social Studies Teacher:
Citizenship Education (7th. Grade)
Venezuelan History (8th grade).
Geography (9th grade).
“Cristo Rey” High School
Sep 1992 - Sep 1994
Social Studies Teacher:
General Geography (7th. Grade).
Venezuelan History and Universal History (8th grade).
Geography (9th grade).
“St. María Micaela” High School
September 1993 - July 1994
Social Sciences Teacher:
General Geography (7th. Grade).
Contemporary History of Venezuela (11th grade).
September 1989 - July 1990
“Mis Primeras Notas” Preschool
Kindergarden teacher
ACADEMIC STUDIES
October 1996 – July 1999. Organizational Development Specialist- Associate Degree. Caracas. “Andres Bello” Catholic University.
October 1994 – May 1997. Group dynamics Specialist. Caracas. CIEDIS. Center for Research and Studies Social Dynamics
Octubre 1987 – Julio 1992. BS in Secondary Education: Social Studies. Caracas. Andres Bello Catholic University
Workshops
Venezuelan Marketing and Innovation Forum. Link Management Consultants. 2011
Advertising Management. Institute of Advanced Studies of Administration. IESA. 2008.
World Forum on Talent and Growth Management. “The National Newspaper”. 2008
World Leadership Forum and High Performance. “The National Newspaper”. 2008.
Organization of Public, Special and VIP Events: Vertex Consulting and Communicative Services. 2003
High Performance Teams: Cedin Consultants. 2000.
Effective communication. Introduction to Neuro Linguistic Programming. Awareness and Consulting. 1995.
I Group Dynamics Conference. International Association of Social Dynamics. 1994.
ABILITIES
Others.
Author of 7th Grade textbook: Geography General. “Santillana” Eidtorial Company.
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