Jasmine N. Price

**** ****** ***** *****

Dallas, TX 75241

214-***-****

acz99s@r.postjobfree.com

Main objective would be to obtain longevity with a company, whose main objective is to service those who can longer sufficiently provide for themselves.

EMPLOYMENT:

Kindred @ Home- Staffing Coordinator/ Field Supervisor-3/2016-2/2017

Renaissance @ Kessler Park –PRN CMA- 4/2015- 11/2015

Williamsburg Nursing / Rehab-CMA-7/2014- 5/2015

HealthStar Medical- CNA/ HHA -5/2013- 1/2016

Ashford Hall Nursing - Director of Marketing /PRN CMA-8/2012- 3/2015

Jackson Hewitt-Seasonal-Experienced Tax Associate-11/2000- current

South Haven Nursing /Rehab- Director of Marketing & Admissions/ Staffing Coordinator-8/1998- 8/2013

Director of Marketing Performance:

● Coordinated execution of email broadcast campaigns, public relations, marketing trade shows and events, outbound calls, media advertisements, field promotions, customer communications, and other marketing plans.

● Represented companies in different branding activities – Corporate events, trade shows, marketing conferences, and industrial meetings.

● Frequently managed online marketing campaigns successfully and published write-ups on social networking websites and blogs.

● Assisted company marketing managers in coordinating and integrating various marketing and communication activities.

● Developed various marketing materials such as brochures, white papers, product descriptions, standardized sales scripts, proposals, presentations and newsletters – Personally supervised production and implementation marketing materials.

● Wrote, maintained, and updated web content on a monthly basis.

● Achieved a greater audience through newsletters by effectively using latest technology.

● Created a scoring system to evaluate optimized quality opportunities.

● Developed strategies with clear objectives, targets, and effective measures.

● Interacted with colleagues and marketing suppliers to build close working relationships.

● Maintained open lines of communication with organizations while providing satisfying answers to their requests.

● Worked together with customers to develop testimonials, case studies, and references.

● Analyzed the results of company advertisement and marketing campaigns – Tracked campaign results, prepared reports on performance analysis of past campaigns and offered corrective recommendations regarding concurrent programs.

Admissions’ Coordination Performance:

Hold full responsibility and accountability for wide range of activities driving patient admission/retention, business development, and market share growth in highly competitive market. Coordinate all issues surrounding resident admission to the facility for long-term or rehabilitation care. Advise families regarding long-term-care insurance, Medicare, Medicaid, and private payment options. Establish and maintain win-win marketing contacts with area medical professionals. Responsible for screening physical and fiscal appropriateness of all potential residents. Challenged to jump-start occupancy rate growth by developing marketing strategies to outdistance competition and position facility as #1 service provider in area.

● Grew occupancy rate to 98%, representing highest rate among major facilities in surrounding area (up from previous average of 87-92%) through strategic marketing contacts and relationship-building strategies.

● Boosted Medicare patient average from 6-7 to 18-19 by addressing needs of skilled patients and using educational forums to sell potential clients on facility program.

● Negotiated favorable service rates with insurance companies for physical and occupational therapy programs, resulting in enrollment increase and bottom-line growth for facility.

● Introduced marketing communications initiatives that educated patients and families about complicated financial, legal, and medical options and facilitated decision-making, leading to steady stream of repeat and referral business.

● Played key role in facility receiving "zero nursing violations" during 2002 state survey of facility conducted by state surveyors and HCFA representative. Apprised patients and families of healthcare options regarding hospice and the terminally ill. Conducted presentations to healthcare professionals, physicians, and the general public. Negotiated contracts with administrative bodies of long-term healthcare facilities and area hospitals. Developed and implemented short-term and long-range marketing plans/goals.

● Increased business and referral growth by 30+% with physicians/discharge planners, targeting Irving and the surrounding areas.

● Facilitated transfer of hospice patients to long-term healthcare facilities, working jointly with hospice/primary care physicians, patient care managers, CNAs, and other industry professionals to expedite process.

● Maintained excellent record of compliance with JCAHO, state laws, and federal regulations.

Staffing Coordination Performance:

Develop work schedules for the Nurses, Caregivers, Private Caregivers and Escorts.

● Prepare daily assignment sheets for Caregivers, Private Caregivers and Escorts.

● Review and obtain approval of schedules and daily assignment sheets from the DRCS and Memory Program Coordinator (MPC).

● Contact staff or post open shift notices to arrange coverage for call outs, scheduled time off, open shifts or leave of absence time off.

● Timely communicate any changes to schedules or daily assignment sheets to the Nurses, Caregivers, Private Caregivers and Escorts.

● Track and report status of open positions to DRCS and MPC.

● Assist in scheduling departmental in-service training of new staff.

● Actively support good health and safety practices within area of responsibility as follows:

o Know and follow established facility wide health and safety procedures and Rules to Maintain safe work area through good housekeeping and keeping safety

equipment in good working condition. o Actively participate in health and safety training and demonstrate competency based on training received. o Actively participate in accident, injury and illness prevention activities:

Identify and correct hazards and unsafe conditions.

Participate in accident investigations.

● Take call-offs, track and report status of Late, Tardiness and Absenteeism. OTHER DUTIES:

● File resident monthly Medical Administration Records (MAR) and monthly approach chartings.

● Assist in thinning resident medical records.

● Gather and store charts of discharged residents.

● Update Resident CPR and DNR code status.

● Assist as needed in resident care duties.

● Other duties as assigned.

EDUCATION:

17 years exp. Sales and Marketing (Admissions Process) LTC and Skilled Nursing Facility

15 years exp. Staffing Coordinator LTC and Skilled Nursing Facility Nurse Aide Academy- CNA/ CMA- 8/2000- currently certified in both Texas Southern University -Business Administration-1998

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