Management Project

Raúl Diaz, User Experience & Program Management

I collaborate with businesses to create or improve a product's user experience. During my career I've been an individual contributor and managed teams for companies such as Studio Archetype, Frog Design, Method, Inc. and IAC Interactive. I’ve held multiple positions, including Project Manager, Executive Producer, Director of Client Services, UX Practitioner, UX Manager as well as roles that intersect Product Management and UX. I know how to motivate teams and provide guidance without being burdensome. I understand the processes, roles and deliverables that are instrumental in any initiative. Most importantly, I know how to deliver a project on time, on budget and on target.

Experience

Smart UX Principal, UX Program Lead

April 2015 - Present

User Experience and Program Management consultant. Services include:

• Program Management: Development of project plans. Inventory of deliverables and anticipated roles, identification of risks and interdependencies.

• Product Management: Development of user stories, product requirements and functional specifications.

• Product Analysis: Product Design and User Experience Assessment.

• Research: Qualitative Research (respondent profiles, test plans, ethnographic, one-on-one sessions, user groups, usability testing) and Quantitative Research (site and product analytics).

• User Interface Design: Information design, interaction design, visual design, prototype development, design and functional specifications.

Clients have included Wells Fargo, Credit.com, Backroads.com and Einsights, Inc. InsideView, Inc. User Experience Manager

November 2013 - April 2015

• Team Management: Managed five-person User Experience team located in San Francisco, CA and Hyderabad, India. Responsible for UX budget research and front end development agencies and contractors.

• Program Management: Responsible for development of project plans, UX resource allocations, budgets and overall capacity report. Identified interdependencies and risks and ensured communication to team and executive staff. Projects ranged in size and scope from feature updates on existing site, to development of large enterprise-level web and mobile applications. Managed projects from inception through implementation incorporating research and usability feedback as well as executive team and engineering team input. Incorporated UX discipline within engineering-centric Agile methodology defined strategy, tasks and deliverables to ensure process efficiencies.

• Product Management: Worked with cross disciplinary team (off-shore engineering, product management) on development of user stories, product requirements and functional specifications. Responsible for UX Project backlog and roadmap.

• User Experience Deliverables: Oversaw development of all UX deliverables, including wireframes, user flows, personas, journey maps, use case scenarios, task analysis, navigational maps, interactive prototypes and UI mockups.

• Research: Oversaw and executed ongoing usability and user research studies including development of respondent profiles, test plans and presentation of findings to product management and executive team.

678B Railroad Avenue • South San Francisco, CA 94080 • 415-***-**** • *********@**.*** Page 1 of 3 678B Railroad Avenue • South San Francisco, CA 94080 • 415-***-**** • *********@**.*** Page 2 of 3 IAC Interactive User Experience Manager

October 2004 - October 2013

• Team Management: Managed eight-person User Experience discipline for company. Overseeing a team located in various international locales including the U.S., England and Spain. Provided guidance and project direction on both individual and team basis.

• Program Management: Responsible for development of Project Plans, UX resource allocations, budgets and capacity report ensuring allocations were in line with project plans. Identified interdependencies and risks and ensured these were clearly communicated to team and project sponsor(s). Oversaw projects that ranged in size and scope. Managed projects from inception through implementation incorporating research and usability feedback as well as executive team and engineering input. Managed outside agencies and provided guidance on deliverables. Incorporated UX within Agile methodology defined strategy, tasks and deliverables associated with stages of product development.

• Product Management: Worked with cross disciplinary team on development of user stories, product requirements and functional specifications.

• Research: Oversaw ongoing usability and user research studies including development of respondent profiles, test plans and presentation of findings to product management and executive team. Method, Inc. Director

July 2002 - October 2004

• Client Services: Member of executive staff and formed part of account management and business development team.

• Team Management: Managed multi-disciplinary teams that served large, multi-million dollar accounts, including AutoDesk and Macromedia (Adobe).

• Program Management: Responsible for creative output, team dynamics and overall profitability. Responsible for on time, on budget and on target project delivery. Ensured that business objectives and user goals were met.

Projects ranged from small Web portals to large enterprise-level Web sites and applications. Frog Design Executive Producer

February 2001 - July 2002

• Team Management: Oversaw five-person Client Management/Producer team. Provided overall team management, including mentoring, project direction and input. Responsible for on time, on budget and on target project delivery.

• UX & Creative Deliverables: Served as individual team contributor on multiple industrial design (form factor), UI development and interaction design projects for various clients, including Motorola, Nokia and HP. Rare Medium Director of Client Services

January 2000 - February 2001

• Team Management: Managed eight-person Client Services team.

• Program Management & Client Services: Oversaw all account management, project management, contract development and business development efforts. Provided overall team management, including mentoring, project direction and final authorization.

Clients included The Body Shop and Accel Partners. 678B Railroad Avenue • South San Francisco, CA 94080 • 415-***-**** • *********@**.*** Page 3 of 3 Sapient, Inc. Director of Client Services

April 1994 - January 2000

• Team Management: Managed eight-person, multi-disciplinary team responsible for strategy and delivery of multiple, concurrent projects for large, multi-million dollar accounts.

• Program Management and Client Services: Oversaw all account management, project management, contract development and business development efforts.

Projects ranged from small Web portals to large enterprise- level Web sites and applications. Responsible for internal team dynamics, external facing client relations and overall profitability. Ensured that projects were delivered on time, on budget and met business and user goals. Skills

• User Experience

• Project Management

• SEO/SEM

• Google Analytics

• User Interface Design

• Interaction Design

• Information Design

• Market/Industry Analysis

• Program Management

• Product Management

• User Research

• Usability Testing

• Design Management

• Creative Direction

• Content Strategy

• CRM

• Product Design

• Risk Analysis

• HTML

• CSS

• Wireframe Development

• Agile Methodologies

• Mobile Applications

• Prototype Development

Education

San Francisco State University

Bachelor Degree, Business Administration 1990 -1995 Languages

English

Spanish

Italian

Patents

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