Sujithra Devi. K
Mobile : 822*******, Email : *.************@*****.***
Sales, Marketing, Business Development, Key Account Management, Product Management, Team Management
PROFILE
An adapt professional with over 15 plus years of experience in
Presently working with ABT Foods Pvt Ltd (Sakthi Dairy) as Manager – Distribution
Strong business acumen with the ability to execute a wide range of sales and marketing strategies to establish market presence and increase revenues and profitability.
Ability to support and sustain a positive work environment that fosters team performance with strong communication and relationship management skills.
An effective planner & communicator with good analytical and interpersonal skills
PROFESSIONAL SYNOPSIS
ABT Foods Pvt Ltd (Sakthi Dairy) Manager – Distribution From May 2016 to Till Date
Products : Milk, Chilled Products (Curd, Paneer, Butter), Ghee, Dairy Whitener.
Industry : FMCG
Team Size : 5
Ensure MT Market Penetration of “Sakthi Dairy” Business in Coimbatore Region.
Ensure cordial business relations & excellent channel management skills to manage the Distributor/Dealer relationships.
Launching new schemes and ensuring awareness
Handling in store advertising & promotional displays. (Visual display)
Ensuring proper control damage & expiry of goods & making suitable arrangements for replacement.
Daily Indent Follow up thru APP & Offline (In Person)
Daily ASM wise / SO wise MIS handling. Additional responsibility of MIS on PAN INDIA Basis, analysing the complete MIS and doing variance analysis for the Top Management. (SWOT analysis).
Grievance Handling from Distributor, Retailer & Consumer (Leakage/Quality/Quantity) also coordinating with Plant in-charge for solution
Monthly/Daily Sales Drive Chart Submission to Management (Branch /Distributor/ SO Wise)
POP Material Allocation & Distribution thru SO
ALICEBLUE Securities & Commodities Pvt Ltd Branch Manager December 2013 - May 2016
Products : Equity Products (NSE,BSE), MCX ( Commodity Products). Demat Accounts
Industry : Financial Services (Share Trading & Stock Broking firm)
Team Size : 25 - 30
Handling overall P&L activities of the Branch, Credit control, Key account management, Profitability, Operational Policies / Procedures and Sales forecast
Handling Equity Products (NSE,BSE), MCX ( Commodity Products).
KYC Objection clearance
Handling Recruitment & Provide Training to Team in regard to Sales, Operations and Policies and also counsel to improve efficiency and effectiveness
Organize and coordinate operations in ways that ensure maximum productivity
Ensure constant improvement of service levels by providing proper redressal to customer grievance with efficiency and to the satisfaction of the customer
Maintain relationships with AP/BDR/Clients & Recruiting AP/BDR
Conducting Investor Awareness Programe & Promotional Activities
Branch Expenses & Cash Management
MIS Reporting to Top Management
Handling & Following Banks for Share Broking Member Empanelment
OHO Brandz Manager - Sales June 2011 - December 2013
Product : Oils, Other new Imported Brands
Industry : FMCG / FMCD ( Trading)
Team Size : 15-20
Responsible as a Sales Manager for a mission driven Trading company that believes a game-changing business opportunity through innovative social selling model.
Driving independent sales force growth by recruiting new Independent Specialists, driving sales productivity. Primary function of the Role will be to develop leaders in our Independent Specialist Sales Force and expand / develop markets. Responsible to connect and create and motivate people as a sales leader and not a sales manager.
Serve as a liaison to the sales force providing one-on-one coaching and training on selling, sponsoring, event execution, promotions in an effort to increase sales force skills and growth abilities.
Proactively drive market development/expansion through inventive business development
Driving initiatives backed by the right communication, right margins and marketing initiatives.
Penetrating to the new consumers who are cautious in buying and thereby decisions are slow and delayed. Offering them a free trial and only after being satisfied, pushing them to buy the products that appeal the local audiences.
Bharat Matrimony Pvt Ltd Senior Branch Manager ROTN November 2007 - May 2011
Product : Online
Industry : E – Commerce
Team Size : 45-50 + Franchises ROTN
Responsible for P & L for the branches in Rest of Tamilnadu
Responsible for the entire activities of the branch - Recruitment, Training, Accounts, Marketing, achieving sales targets by managing the entire team and driving the sales
Responsible for the Sales (online & offline Business) & Promotional Activities of Rest of Tamilnadu
Setting the Target for all Team members & Motivating them to achieve their Goals
Expanding business by launching innovative promotional activities, campaigns and increased customer experience management
Cold calling, to generate leads and to arrange meetings with potential customers to prospect for new business
Giving Special attention to Privilege & Elite (15K, 50K & 1L) Packages
Directly meeting Elite Profiles & Closing the Elite Lead in person
Regular Branch & Centre Visits
Conducting Training & Motivation class to all (CCE, TME, SCE)
Handled Three Online Branches, also handled BM Centres & BM Network Partners
Monitoring and managing a team of executives and driving productivity through Team Leaders
Periodically reviewing the performance of the team, driving metrics around individual performance, attrition, quality,
Constantly motivating executives driving them towards incentives and controlling attrition
Identifying training needs and highlighting the same
MIS reports
GENINS India Ltd South Region Manager – Networking May 2004 - October 2007
TPA ( Third Party Administrator for NEWINDIA ASSURANCE) for Hospital Empanelment.
Main KRA was to add new Hospitals, getting Empanelment done.
TTK Healthcare Services Pvt Ltd Department Incharge December 2001 - May 2004
TPA ( Third Party Administrator for NATIONAL INSURANCE)
Back office functions like Handling Operations, Card issuing, Claim Processing, Reports etc
EDUCATIONAL & PROFESSIONAL DEVELOPMENTS
Under Going Masters in Business Administration
Bachelor of Corporate Secretaryship – 1998 – 2001
MTPD (Management Training & Personality Development) – 2002 in ATA
Computer Skills : MS Office, Internet applications
PERSONAL DETAILS
Date Of Birth : 16th May 1981
Gender : Female
Marital Status : Married
Language Known : Tamil, English & Malayalam
Little Knowledge in spoken Telugu & Hindi
Understandable & Manageable Knowledge in Kannada