FRANCES EWANIUK
Brooklin, Ontario L1M 1S3
********@*****.***
OBJECTIVE
Position with direct account responsibilities in Sales, Marketing and Operations. To lead the acquisition of corporate sponsorships, utilizing proven skills of brand marketing and promotions, sales, strategic planning, analysis, decision making and directing in an organization in which I can contribute towards the profitability.
CAREER PROFILE
Over 10 years of significant experience in Sales and Marketing.
Sold out hotel twice in the first month of opening without third party or marketing
Led/managed marketing company for the development and delivery of
Executive packages to world premier sporting and entertainment events.
Developed, organized, secured bids for high profile corporate programs
and sponsorships.
Established higher quality standards and service to maximize clients’ public
relations profiles and impact on the consumer.
Extensive sales experience in corporate bid acquisition for high profile
domestic/international programs and sponsorships encompassing expansion
to the United States, Germany, England and Brazil.
Increased sales from $365,000 to $4,000,000 in 3 years of running the company.
Skilled in brand marketing, product promotions, strategic planning and analysis.
Creation and customization of packages for sale to select companies/individuals.
Negotiated terms/conditions with all contributing special event stakeholders.
Collaborated with participating companies for optimal product marketing/promotions.
Achieved the North American Sales Record at ICM within 2 months of employment.
Strong communication, personnel and organizational skills.
EDUCATION
Queen’s University, Kingston, Ontario, 1993
Bachelor of Arts (BA) in Economics
International Academy of Fashion and Technology, Toronto, Ontario, 1989
Fashion Merchandising Diploma
OTHER
Training, seminars and workshops in Sales, Marketing, Supervision, Customer Service.
Completed computer courses in Quick Books and Simply Accounting
CAREER SUMMARY
La Quinta Inn and Suites Downtown Oshawa, Oshawa, Canada – Nov 2013
Director of Sales
Searching events and developing events with local planning constitutions, corporate travel, personal and general tourism
Initiating client communications, negotiating rates establishing committed patronage
Had hotel sold out within first two weeks and twice within the first month of opening with no marketing or third party backing
Frances Bookkeeping and Marketing Services, Durham Region, Canada –2003-2013
Bookkeeper and Social Media Marketing
- Facilitating Bookkeeping services for CA firm in Oshawa for several clients.
- Bookkeeping and marketing services performed for restaurants, hair salons,
auto mechanic shops, retail stores and manufacturing companies
- Government remittances – PST, GST, WSIB, Payroll, TICO, IATA
- Monthly bank and credit card reconciliations
- Accounts Payable, Accounts Receivables, Invoicing
- General Administration and Strategizing Marketing and Sales targets and Training
- Initiate and implement social media for sales
SPORTALITY – The Executive Needs Inc., Toronto, Canada 1998-2012
Partner
Responsible for creation and establishment of a start-up sports marketing firm.
Provide all direction in sales, marketing, training and operations.
Achieved international recognition from entry date in the worldwide market place.
Negotiated sponsorship opportunities with the Superbowl, SAP US Grand Prix,
NHL All-Star Game and other prestigious sporting organizations.
Developed the branding of the “SPORTALITY” corporate name, benchmark service.
Proficient in all operations including staff recruiting, training & supervision, marketing strategies/implementation, event organization, stakeholder collaboration.
Complete direct sales and provide optimum customer service and satisfaction.
Develop website design/implementation, e-marketing, custom systems/databases.
International Championship Management Inc., Toronto, Canada 1997
Senior Sales Account Manager
Responsible for the marketing/sale of conferences to Class A banks in N. America.
Coordination/communication with highest corporate management including Chief Executive Officers, Presidents, CFOs, Vice Presidents and others.
Trained new staff and managed a high achieving sales team. Coordination/communication with highest corporate management including Chief Executive Officers, Presidents, CFOs, Vice Presidents and others.
Alders International, Toronto, Canada 1997
Sales Manager
Responsible for supervision and training of a team of 60 sales associates.
Successfully achieved sales targets in six months.
REFERENCES AVAILABLE ON REQUEST