Care er Goa l
Dealership general manager with ** years experience and proven track record in auto sales, finance, and management, seeking a performance-based, customer-focused management position in a challenging and rewarding sales environment. Exp er i enc e
McCord’s Dodge Chrysler Jeep Ram July 1, 2016 to present
General Sales Manager
Managed in-store and online sales staff to increase overall new car volume and gross profit. Lowered overall advertising costs substantially while meeting or beating new car sales records for the months of August, September and October over the previous 10 years. Used SEO and SEM marketing to successfully transition from print advertising to digital advertising resulting in significantly improving the dealership’s ROI decreasing advertising expenditures, increasing web traffic by 1500%, and increasing overall sales MOM. Maintained 100% sales satisfaction from July through January. Ron Tonkin Family of Dealerships 2001 to 2015
Tonkin Fiat, Portland, OR 2013-2015
General Manager/Fiat Studio Director
Pulled a struggling dealership into the black by cutting overhead costs, staffing and training sales and finance departments, organizing and staffing the service department, and working closely with the manufacturer. Increased sales YOY by 34%, all while increasing the Customer Experience Index into top performing percentages. Built a business-to-business program to supplement sales, organized and participated in events monthly that increased brand awareness and dealership performance locally. Responsible for operations of the Sales and Service departments, as well as marketing and advertising. Ron Tonkin Acura, Portland, OR 2008-2013
Finance Director
Accountable for back-end profit goals, 100% compliance with legal policies and documentation requirements, and customer satisfaction results based on post-sale customer surveys. Developed strong lender relationships and worked closely with sales staff.
Ron Tonkin Gresham Honda, Gresham, OR 2001-2008
Finance Manager
Internet Sales Director
Assistant Sales Manager
Sales professional
Sk i l l s and St rengths
Excels in business growth and building strong sales strategies Successfully pulled a struggling dealership into the black, cutting overhead costs, staffing and training sales and finance teams, organizing service department and developing successful processes and strategies. Achievements include:
Bringing the dealership from the red into the black in net profit within 60 days
Increased sales year-over-year 134%
Consistent month over month gross profits for 14 months running Understands how to deliver sales performance & customer satisfaction
Improved the sales by narrowing negotiations process, empowering sales and improving customer satisfaction
Implemented a bonus structure and schedule that favored a unit- and CSI-heavy goal Adept at building brand awareness and positive word of mouth
Partnered with local school districts to offer innovative and fun fundraiser events
Strategically planned programs and participation in highly visible local events that maintained a steady stream of leads/ sales consistently throughout the calendar year.
Results-oriented approach and proven sales expertise Twelve years successful track record in new and used automobile sales, including internet sales, sales management and finance. Achievements include:
Honda Council of Sales Leadership Top Performers Top .25% nationwide
Honda Gold Level Sales Award in 2006 and 2007 and Silver Level Award in 2005
Accredited for raising the bar for Tonkin internet sales by developing and implementing a highly effective system for responding and managing internet leads. JOSS GREENE
Cell: 360-***-****
**********@*****.***
Educ a t i on and tra i n i ng
Business Marketing and English: WSU, Pullman WA
Cardone Sales Training in Orlando, FL
F&I Training in Portland, OR
Re f e renc e s
Rob Bardonski, VP at McCord Dodge 360-***-****
Jason Jellison, GM at Audi Wilsonville, 503-***-**** Jole McMurdie, Digital Account Executive at LIN Digital, 503-***-**** Additional references upon request
JOSS GREENE
Contact Information
20406 NE 163rd Circle
Brush Prairie, WA 98606
Cell: 360-***-****
**********@*****.***