Manager Financial

Serge S. Rios

*** **** **** ******, *** *A, New York City, NY 10023

Tel: 646-***-****

**********@*****.***

INTERNATIONAL - CFO

FINANCE * FUND RAISING * IPOs * START-UPS * M& A * INVESTOR RELATIONS LEGAL * STRATEGIC ALLIANCES

CFO with excellent experience in building, leading and advising corporations through complex international expansion, raising capital and growing market share. Persuasive and tenacious leader achieving positive business results by developing strategic business alliances, identifying new markets and developing/enhancing business processes. Proven success at controlling expenses, building financial operations and at investing/acquiring new businesses.

R92 Films CA, LLC

Pinewood Studios, 2015 – 2017

Director of Finance, “Flight of the Turpial”

Capable finance executive that can cross-over into a fast-paced startup environment, taking initiative and building a tax efficient finance operation from scratch, in a foreign country and manage explosive growth of over 200 supporting personnel, over a several week period – yet resourceful/successful at delivering all needed financial requirements.

Hired to manage start-up and setting-up the finance operations for a movie in production stage. Worked on location in the Dominican Republic.

Submitted analysis on best possible locations for filming an international movie. Agreement was reached to use the Dominican Republic for Production stage of film development; due to tax benefits, streamline setup/low cost location/excellent infrastructure and efficient importing of technology. It also represented the best location for bringing in an international crew of over 200 individuals from several Latin American jurisdictions as well as USA expertise to direct the film.

Prepared negotiated all “Crew Deal Memos” as well as Vendor contracts. Participated in all aspects of deal negotiation, including: deal structuring, financial analysis, drafting legal agreements, contracts, conveying parameters and closing.

Processed bi-weekly payroll and petty cash as well as weekly per-diems disbursements for all staff on location.

Manage pre-production insurance claims during “shoot” and submitted all insurance claims.

Setup all local banking needs for payroll and vendors as well as international payments as required for Venezuela, Mexican as well as DR activities.

Easy-Forex Ltd, Europe 2008 – 2014

Chief Financial Officer

Established Easy-forex as an international trading entity. Secured three financial services licenses USA, Europe and in Australia. Fully digitized all financial operations such as; payment systems, credit card transactions and banking activities. Transformed business model to an internet based acquisition and marketing operation, with over 90% of new clients being acquired online and deposits accepted via electronic payment systems. Negotiated foreign joint ventures and expanded group operation into new markets such as Asia, Europe and Latin America.

Managed budgeting, risk management, treasury, and cash management, internal KPIs policies and procedures, as well as regulatory & compliance issues.

Responsible for areas of accounting, human resources, Credit Card payments, Legal department, compliance, Fraud and Security.

Raised over US $45 Million from Venture Capital.

Added new payment systems for clients whereby over 90% of deposits were generated via Credit Card payment solutions. Credit card turnover in excess of US $900 million on an annual basis.

Point of contact and responsible for all regulatory/compliance issues with CYSEC, NFA and ASIC regulators.

Secured three major financial licenses NFA, CYSEC and ASIC.

Oversight of day-to-day financial activities, including responsibility for accounting, finance, forecasting, and management accounts.

Introduced “Key Performance Indicators” (KPIs) to measure efficiency improvements.

Created product pricing models to enhance product profitability and expanded product offering to include binary and currency options.

Board/Director Responsibilities: Easy-forex Inc., Blue Capital Markets Ltd., EF Technologies Ltd, Easy-Forex Ltd and Blue Bull Investments Ltd.

CEC Management Incorporated, New York 2004 – 2008

Chief Financial Officer

Key person responsible for financial restructuring and turnaround of CEC Management, a diversified real estate holding company with hotel properties in NYC and Central America. Developed the long range financial plans, annual business plans, operating, marketing and capital budgets for existing “Boutique Hotel” in NYC and new hotel operations in Central America.

Instituted & digitized all financial reporting systems Analyzed and reported financial results and plan variances to CEO & shareholders.

Directed and managed staff of 28 in the accounting, IT, and purchasing departments.

Changed the business model for our short term executive rentals thereby enhancing rental returns by over 200%.

Created a virtual online presence whereby the global hotel operations formed synergies for online booking of transactions, rentals and communications between offices.

Initiated cost reduction initiatives which reduced overhead and operational expenses by 50%.

Slashed all bank debt and renegotiated all outstanding loans lowering borrowing cost thereby enhancing ROI on all hotel properties.

Reviewed and directed the million dollar expansion and purchase of two new prime properties in NYC and Central America.

Conducted all due diligence and arranged the financing for the purchase of new properties and developed/created new business models and implemented their setup.

Revved up booking and occupancy levels of our established hotel rooms achieving occupancy levels of 96% and more than doubling revenue.

Financial responsibilities included month end closing of all financial books, marketing and hiring senior managers. Established/raised new financing for new acquisition, improved liquidity and enhanced returns on our invested portfolio. Evaluated, selected and installed new financial, POS, and PMS systems. Managed all aspects of audits, tax strategies, and preparation of Annual Financial Reports.

PLANETSKY LTD, Europe 2001 – 2004

Chief Financial Officer & Director

Start-up company in the Satellite broadband sector with sales in the areas of fast-internet, ISP’s and media content, with leadership of accounting, fund raising, foreign exchange, new product development and financial operations. Further duties included strategy determination, team building, and investor relations. Performed due diligence to list the company on the AIM London, exchange. Key accomplishments:

Negotiated space segment contracts in excess of 7 million.

Raised over 30 million from Venture capital and investors.

Led implementation of global brand campaign which encompassed broadcast and print advertising, public relations, and electronic communications.

Developed pricing models for broadband products and expanded market share by targeting/franchising new businesses such as ISP’s, Corporate Clients, Internet Cafes and VoIP products.

Implemented/executed companies’ strategic relationships and distribution agreements.

Created new business units for Add – Hoc Services, Content, Media and Distribution.

Excellent legal and negotiation skills – negotiated pay per view channels, setup distribution and pricing models.

Responsible for implementing investor relations strategy: Annual reports, news releases, identify & retain new investors, write and disseminate all key media releases in order to heighten the company’s visibility within the investment community.

Negotiated distribution and re-sellers agreements with major European corporate clients, determined corporate objectives, strategies and tactics for marketing, advertising, public relations and creating an internet base business model, with excellent financial modeling skills.

GLOBELCO INC. 2000 – 2001

Chief Financial Officer & Investor Relations, Seattle, Washington

Responsible for all aspects of financial reporting, risk management, investor relations, and strategic planning. Undertook all due diligence for listing companies on Canadian and US exchanges. Secured bank funding for projects through the issuance of debt and equity to venture capital groups and institutional investors. Key accomplishments:

Filing of SEC 20F for a foreign issuer, Irutil Company Inc. “a distribution company”.

Reverse takeover “Indusmin Industries” Vancouver Stock exchange listing.

Raised US $35 million through private placement of equity.

Responsible for development, content, and legal compliance of all marketing collateral, web site, and communications.

Spearheaded the acquisition of Unit-e, a German energy company listed on the DAX. And managed post acquisition strategic marketing and business operations.

Obtained additional funding of US $8.5 million from Venture capital for B2B entity.

Served as point of contact for investors, investment community and institutional shareholders. Successfully represented the company and responded to shareholder/analyst request for financial guidance in a timely matter.

Performed all stages of business startup due diligence including; product definition, marketing strategies, sales forecasting, pricing and business model. Expanded the company’s public exposure by actively engaging buy-side and sell-side Wall Street analyst. Published and promoted the company profile in internet and media forums.

PROFIDEV LTD, Europe 1998 – 2000

Senior Investment Manager & Investor Relations

Set-up and structured the Phoenix Infrastructure fund. Responsible for raising over US $500 million of the funds initial capital and directed the fund’s investment program in infrastructure projects. Experience in developing infrastructure projects from the identification stage, technical and financial feasibility studies, legal and financial due diligence, implementation to financial closure. Extensive project exposure in the sectors of telecom, biotechnology, energy, mining and transportation.

Negotiated and executed three joint venture agreements with two foreign governmental entities.

Accountable for the fund’s corporate/investor communications plan as well as responsible for the creation and dissemination of information to investors.

Negotiated and managed multiple investor relationships including C-Level and Investor presentations and media contact.

Responsible for identifying new business opportunities and strategic alliances to increase the company’s market share and profitability. I developed marketing plans, business plans and public relations campaign for diverse groups of investors and clients. I was responsible for relationships, contacts and corporate disclosure to top tier global investment banks and credit rating agencies such as S&P and Moody’s.

BANCO INVERSION, Spain 1994 – 1997

Senior Equity Portfolio Manager Private Banking Group

EDUCATION

American University, Master of Arts: International Economics/ International Affairs

Research Tool: Econometrics and Time Series Analysis.

University of Michigan, Scholarship: Advanced Studies in Statistics

Saint Mary’s University, Bachelors of Arts: History & Economics

TECHNOLOGY COMPETENCIES

Very proficient to advanced level of competency in the use BLOOMBERG, TELERATE, REUTERS, EXCEL, WORD, PUBLISHER, APL, SAS, & SPSS

NATIONALITY: USA & EU

Contact this candidate