Sales Manager

Daniel J. Veronese

Portland, OR

Mobile 949-***-**** email: ***********@*******.***

LinkedIn: https://www.linkedin.com/in/danveronese?trk=nav_responsive_tab_profile

Driven and Successful Sales Revenue and Market Growth Specialist

Results-driven, strategy implementation and new revenue growth expert in New Revenue/Client/Territory Development. Specializing in new hire, training/mentoring/support, measurement, sales process development to corrective coaching; I take away the “holes” in sales and operational processes; known as a “Gap Strategist” and for sales strategy development. I lead by example to instill focus, loyalty and direction to consistently achieve greater than expected results and increased efficiencies to deliver maximum ROI. Solutions-focused thinker with long-term vision and proven success in driving short and long-term results.

Statement of Value:

Expertise in multiple areas including print/online/new media advertising/marketing, SaaS-based software, database management/CRMs, competitive/marketing analysis, strategy implementation, conflict resolution, process development and management/reporting, retention and new territory development. Experience in automotive, software, print/online advertising, HR/Compliance, automation, domestic/International development and go to market strategies.

PROFESSIONAL EXPERIENCE

Senior Client Development Manager, Thompson-Reuters 2014-2015 (took personal Sabbatical)

• Built brand awareness strategy for Findlaw programs, developing sales approaches/process to increase revenues, managing a wide territory's sales, marketing and product introductions.

• Conduct client and prospect needs analysis to insure the best program for each opportunity and focus on retention.

• Trained clients on best accurate and transparent reporting and measurements. Training on admin and reporting sites, increasing client understanding and opportunities.

• Worked with clients to develop specific marketing and branding campaigns, incorporating all aspects of their strategy, not just Findlay programs.

• Developed retention programs for the region, to be implemented and scaled for national implementation.

Regional Sales Director, OneCommand (Relocated to Portland, OR) 2013-2014

• Increased sales, revenues, client spends (30%) and overall satisfaction in SME and large client groups

• Developed new market to support OEM relationships for automated marketing and loyalty programs

• Managed sales process and training for region-previously worked by 7 non-market telesales

• Consolidated sales efforts with partners and channels to drive revenues and increase opportunities

• Implemented Client Retention Program resulting in increased regional market sales, support and training

Sales Director, Compli 2011-2013• Sales Director for leading SaaS-based HR automation, compliance and training company in North America

• Developed new market channel partner relationships increasing revenues, new client growth and client spends

• Implemented marketing, outreach, social media and white papers to be distributed to various media outlets

• Increased sales by establishing new sales/follow up processes, efficiencies and reporting processes

• PL responsibility for Southwest market

• Expanded marketing campaign, web presence and training programs for 3 pronged approach, resulting in new revenue

channels and maximizing client spends

National Sales Director, TakeOut Tech/Onosys 2007-2011

• Responsible for Company’s Revenue Growth-2010 sales of over $1,000,000 (Previous year’s sales-$560,000)

• Increased Operational Efficiency-developed new sales to support processes for avg. increase of 25% to “light” client

• Doubled client base in 10 months throughout US/Canada/Mexico/Europe

• Established presence at all major trade shows to maximize brand awareness

• Grew partnerships with key non-competitive vendors/partners to grow sales stream/revenues for both companies

• Developed training materials, reporting tools/matrix and internal operations strategy to increase revenues faster

• Developed/Implemented training for sales and operations reporting for CEO/Board

Western Region Sales Manager, AutoTrader/AutoExtra.com 2005-2007 (company merged with Autotrader)

• Tripled client base from 90 to 307

• Increased revenue growth of 23%, resulting in an additional $730,000 first year revenues. (Over $1.3m second year)

• Responsible for training and driving sales for 5 AutoTrader offices. Provided training/support 12 local managers, 4 direct

reports and 85 sales reps.

• Developed Go-To-Market Strategy and integrated it into established sales processes

• Devised multi-platform branded campaigns to offer to clients and prospects

• Produced Regional Market Analysis for every office and rep-IE: Sales Penetration, Billing Averages and ROI

• Produced training seminars for managers and reps to educate and increase product and industry knowledge

• Implemented New Contract and Cancellation Process, Training/Support Processes and Client Retention Programs

Senior Regional Sales Manager, Car.com 2001-2005 (company bought by Autobytel)

• Developed/Implemented all new sales programs, training, support for all in-market reps nationwide from scratch

• Hired and trained new representatives throughout US and National Managers (37 reps, 4 mgrs.)

• Managed and Grew new network of dealer/clients and developing national brand to large groups

• Developed and brought to market new programs/products-IE: Outsourced Management Program, in which dealer

groups outsourced Internet Department Management to me. Responsibilities included every aspect of their Internet Sales Department Management

• Developed relationships with OEMs and dealer groups in the Southern California Region and throughout US

ACCOLADES:

• Salesperson of the Year-2x

• Team maintained highest per lead rate average and client billing in company

• Teams Produced Highest gross margin/profitability in company

• Year after year best client retention rate in company

Regional Sales Manager, Global Media USA; VNU Holland-San Francisco, 1998-2001

• Responsible for hiring, training and all revenues of national sales team

• Extensive training in consultative approaches enabling clients to communicate product mapping/branding and sales

messages via print, online, direct mail and other venues

• Team led group in online sales of vnunet.com, specializing in IT/E-Commerce, consumer/VAR areas

• Produced 25 page prospectus on the emerging markets of Asia for group forecasting and focus

• Expertise in enabling clients to bring their products to market, product mapping and competitive analysis

• Sales revenue for year 2000 in excess of $2.4 million-previous territory revenue-$800,000

Advertising and Sales Director, Tomorrow Magazine-Stockholm 1994-1998 International Corporate Environmental Magazine. Clients included-IBM, Royal Dutch Shell, Eli Lilly, Novartis, GM, ABB, Monsanto, ASG and Nortel. Developed Corporate Partnership Program-Corporate marketing and communications program specifically designed for each client’s needs in their channel. Grew to profitability in second full year. Launched corporate website to profitability. Hired sales team of 5 reps in 4 countries.

WORK SKILLS

Solution and Consultative Sales expert-and trainer. Expert with all MS/Apple programs-Excel, PowerPoint, Word etc. and CRMs including SalesForce, ACT, AVV and others. Expert in market analysis, competitive research and new product launches, go to market strategy and brand positioning.

EDUCATION

• University of Oregon, Eugene, OR Majors-Business, Linguistics and Sociology

• University of Stockholm-Intl. Marketing and Communications program

ADDITIONAL EXPERIENCE

• SPEAKER at international conferences-WBCSD Conference in Geneva-Corporate branding and environmental

communications; Intl. Water/Environment Council-Stockholm; Corporate Environmental Strategy-Helsinki.

• Extensively trained in Solutions/Consultative sales approaches (Intl. Business School, Corporate Communication/Conflict Resolution Training via KEY Communications)

for client expectations, for pro-active, solutions-driven relationships

• Organized and held televised/radio broadcast conferences at University of Oregon in Los Angeles, CA

mayoral elections

• Prime time DJ on Bandit 105.5 Stockholm, voice-overs for tv, radio, movies, DVDRoms and theatre-clients: NIKE, Tretorn,

MTV, Diesel Jeans, Festive (fruit drinks) Adidas, IKEA and many others. (Which was a blast!) Also did live sports

announcing-play by play and color commentary for national American Football teams in Swedish league

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