EDWIN GREENBERG

**** *** ***., **********, ** ***62 224-***-**** acytuq@r.postjobfree.com

DIRECTOR OF MARKETING-ACCOUNT MANAGER

Account Management / Budgets / Contracts / Data Analysis / Sales Support / Logistics / B2B / B2C New Product Launch / CRM / VRM / Key Accounts / Pricing / Problem Resolution / Operations Senior account manager and business sales professional, combining well-tested marketing and leadership skills to expand distribution and deliver profitable growth. Centered in the B2B food and supplies industry-serving supermarket, distribution, foodservice, and national retail accounts. Demonstrated ability to deliver excellent results, representing small and large companies in highly competitive markets. Delivers outstanding customer service, with exceptional relation building skills, to clients and vendors. Can deliver immediate results by: r Aligning operations, systems, and controls with changing business environments r Creating competitive advantage with multi-channel marketing campaigns r Developing and deploying new programs to increase sales with a value-added approach r Strengthening relationships and expanding growth opportunities with client organizations Recognized as an excellent results-oriented marketing manager with a proven record in team building and employee training. Seeks the best ideas from peers, superiors, and external customers. Can balance concerns for others with business results. Brings extensive experience to national rollouts of new products CAREER HISTORY & SELECTED ACCOMPLISHMENTS

Principal and Founder, E. Greenberg Corporation. 1987-2016. Developed software to process customer purchase orders, providing comprehensive detail to customers and manufacturers to enhance order processing. Launched new products into specific market segments, maximizing profits with a value added approach. Built manufacturer’s representative company. Sought to introduce new e-commerce business model. Established EGC, utilizing the internet and database management programs. Slashed the cost of operations with specialized custom software. Increased information flow to customers and manufacturers, creating communications pathway critical to the selling process. Grew representation for 12 companies over 28 years.

Generated $5M sales with new packaging product line. EGC sought product sales into the QSR (quick serve restaurant) segment. Targeted use of paper bags by Taco Bell, at Yum Brands. Introduced new clear plastic carryout bags and new custom racking, speeding entire bagging process. Increased sales decreased fill-rate time at service counters and slashed costs, resulting in a national rollout. Eliminated customer disputes and large credits for erroneous orders. E. Greenberg Corp., (EGC) faced incomplete and ambiguous purchase orders, lacking manufacturers’ product codes or agreed-to pricing. Created unique computerized order/delivery program, providing accurate purchase and logistics data. Saved millions, executing correct product sales and eliminating refunds on the wrong product. Collaborated on industry-wide, new product introduction. Worked to introduce new operating approach for the supermarket and customer by replacing paper with plastic carryout bags on the front end as a cost saving measure. Led sales on value added product launch of zip deli bags. Subsequently led the conversion of fold-over deli bags to ziplock bags, resulting in a 40% increase in deli counter sales. ACCOUNT HISTORY AND EXPERIENCE

Roundy’s Inc. Milwaukee, WI 1998-2015. EGC won new account – Roundy Supermarket. Single source bag supplier during the transition from serving independent stores to promoting Roundy corporate brands. Fashioned a 200% growth in sales of plastic carryout sacks. Needed to produce printed plastic carryout bags for new stores. Created a large variety of prints for 200+ individual member outlets. Grew initial sales to $2M. Following multiple rounds of client growth, Roundy’s introduced new store brands, Pick N Save, Metro Market, Copps and Mariano’s. This resulted in bag sales growing to $6M annually.

Jewel Food Stores/Supervalu, Itasca, IL 2008-2015. Single source bag supplier with $4.8M annual sales. Coordinated artwork with client marketing department and resolved product quality issues. Brown Shoe, Famous Footwear and Naturalizer brands, 2000-2015. Providing plastic carryout bags with $1.2M annual sales. Lead coordinator for Brown Shoe with Staples distribution transition. Salvaged $1.2M sales account. EGC found a critical solution to avoid interruption of product to Brown Shoe stores due to Staples legal requirements with vendors. Developed purchase/billing procedures, eliminating internal complexities and retaining account for bag manufacturer. EDWIN GREENBERG PAGE 2

ACCOUNT HISTORY AND EXPERIENCE

Streamlined Shoe Carnival sale delivery process. Bag manufacturer stood to lose company account. Visited Shoe Carnival and reviewed procedures and use of the product. Identified flawed bagging process with potential for workers comp issues. Created new racking and bag delivery systems. Improved working conditions at the counter. Cut costs by using right size bags. Increased bag sales to

$2M annually.

Gordon Food Service, Grand Rapids, MI, 2009-2015. Established bag specifications for GFS retail outlets and distribution system. Negotiated consecutive three-year supply contract valued at $1.75M. Restructured long-term supply agreements. Following second restructure by bag manufacturer, was asked to assume account management for GFS Foodservice. One of the two-man team that successfully negotiate two consecutive three-year supply agreements. Resolved quality issues. Established bag specifications for GFS retail outlets and distribution system. Retained account and grew sales to $1.75M, annually.

Other Accounts: Provided sales support of specialty bags for Havi Global Solutions on behalf of McDonald’s. Managed support of $1.6M annual sales contract for Bunzl Romeoville sales group and

$970K sales contract for YVP Distribution.

EDUCATION & SEMINARS

Earned a Bachelor of Science degree in Mass Communications – Media Arts from Southern Illinois University. Presented Proper Bagging Techniques seminars at regional meetings, to front end managers, for 400 food markets.

PROFESSIONAL GROUPS

Associate Member – Research Chefs Association

Salesman of the Year: Orange Plastics - 2001

PERSONAL

Enjoy Fishing, Walking, Biking, Cooking, and Photography. Fundraising for the Celiac Foundation