Ken Changliao

Hacienda Heights, CA

acyt6z@r.postjobfree.com

Software:

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Adobe Dreamweaver

Adobe Flash

QuarkXpress

Corel Draw

Google Analytic

Google Adwords

HTML / CSS

Microsoft Office

Mac and PC proficient

Language:

Bilingual ? Biliterate and ability to speak and type Chinese and English

Experiences:

Ridgerock Tools Inc.

Gardena, CA

Year: 2012-2016

Digital Marketing Manager

Development and tracking of operational, promotional and go-to-market plans, create new channels online and on various market places like eBay, Amazon, Jet and more for the company. Develop and monitor market places activities, data, and sales metrics also prepare executive reports as requested.

? Oversee and manage other online market places include customer service.

? Product assortment and positioning, pricing, competitive analysis, forecasting and inventory management.

? Strategic planning from definition to implementation.

? Communicate and collaborate with sales team to design online promotions and price points.

Topmost World Inc.

Montclair, CA

Year: 2009-2012

Marketing & Technology Director

Coordinated the setup and launch of the retail website and social media. Managed Web designing & development team, understanding of front-end technologies (HTML, CSS, Java Script) and back end technologies (MYSQL, PHP, CMS). Strategy and channel development using Google products including Google analytics, Google Webmaster tools, Google Adwords...etc. Utilizing various Internet marketing channels to create and implement digital marketing strategy.

? Oversee and manage ecommerce website.

? Product assortment and positioning, pricing, competitive analysis, forecasting and inventory management.

? Create and implement digital marketing strategy.

PC Club

City of Industry, CA

Year: 2006-2009

Art Director

Online retail division for PC Club which I am responsible for any artwork related and any marketing materials, including email campaign, affiliate program, website design..etc. Work closely with marketing team and merchandise team.

? Communicate and collaborate marketing with Strategic planning from definition to implementation.

? Create attractive email campaigns to engage existing customers and initiatives to extend customer lifetime value.

? Communicate and collaborate with sales team to design online promotions.

Signs Express Inc.

South El Monte, CA

Year: 2004-2006

Marketing and Graphic Designer

Setup and launch of the retail website for the company. The company was able to sale and promotes online. Help the company ecommerce site rank number one in MSN search engine and top ten in most search engine with the product name. Create Flash animation to show customers how LED signs look like when it?s on.

? Responsible for signage layout, banner design, ads design, flyer design, website design, flash animations, product design.

? Search engine optimization, website maintain, customer relation, and publication related.

High Range International Ltd.

Dongguan, China

Year: 2002-2004

General Manager

Responsible for the P&L and the overall operation with includes vendor relationship, customer relationship, quality control and marketing.

? Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.

? Coordinates efforts by establishing procurement, production, marketing, field, and technical services policies and practices; coordinating actions with corporate staff.

Just PCS Inc.

City of industry, CA

Year: 2001-2002

Graphic Designer

Managing graphic design, print production, and work with the marketing team to create material as needed.

? Design for both digital (web, banners, and social media) and branded/print collateral.

? Providing production support as needed (retouching, image editing, layout, etc.)

? Deliver effective, innovative, consistent materials with quality and on time results that support the brand strategy.

Education:

Marketing - Cal State Long Beach

1250 Bellflower Blvd, Long Beach, CA 90840

Graphic Design ? Fashion Institute of Design & Merchandising

919 S Grand Ave, Los Angeles, CA 90015

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