Real Estate Marketing

Meghan Finley

732-***-**** ********@*****.*** Portfolio: www.MeghanJFinley.wordpress.com

Summary: Well-rounded marketing professional with proven track record of success across diverse industries: real estate, manufacturing and services companies. Possesses strong writing skills and the ability to communicate effectively at all levels. Goal oriented and highly organized; an initiative taker able to manage projects effectively, provide attention to detail and maintain high standards in work.

Technical Skills: Adobe Creative Suite, Photography, Graphic Design, Writing, Editing, Social Media, Hootsuite, WordPress, Constant Contact, MailChimp, HubSpot and Google Analytics.

Education: Montclair State University, Montclair, NJ 09/2006 - 05/2010

Bachelor of Arts – English, Concentration in Creative Writing

Coastal Source, Moorestown, NJ

Marketing Manager 10/2016 - Present

Creates content for weekly email blasts and monthly newsletters

Manages social media strategy

Provides art direction to graphic designers for all new requests

Coordinates trade show and event exposure through PR and social media

Freedom Mortgage, Mount Laurel, NJ

Marketing Manager, Traditional Retail 01/2016 - 10/2016

Managed marketing strategy for Northeast, Midwest and Southeast divisions

Wrote creative briefs for new projects and oversaw creative direction of 4 graphic designers

Created B2B marketing strategy for real estate industry

Berkshire Hathaway HomeServices New England Properties, Wallingford, CT

Marketing Coordinator 03/2015 - 11/2015

Transitioned 2 real estate firms into the Berkshire Hathaway HomeServices brand; created

new marketing materials and planned 2 cocktail parties for 100 people

Coordinated summer recognition event for 200 top producing luxury real estate agents

Redesigned real estate listing ads for 52 sales offices; brought 25% of design in-house

Write 2-3 press releases per month, with a newspaper pick-up rate of 75%

Created monthly internal newsletter for 1,600 real estate agents; 50% open rate

Schuco USA, Newington, CT (manufacturer of façade systems)

Marketing Coordinator 10/2013 - 03/2015

Brought on new company to reduce costs booth and showroom construction costs

Planned showroom grand opening cocktail reception in NYC for 150 architects - increased brand awareness in the architectural community by 50%

Coordinated 1 large trade show and 4 small conferences per year; designed graphics and selected products

ebm-papst, Inc., Farmington, CT (fan manufacturer)

Marketing Assistant 05/2011 - 10/2013

Increased audience by over 100% for Facebook, Twitter and LinkedIn

Implemented blog and received 2,500 views from April 2012 to April 2013

Wrote and edited 2 blog posts on a weekly basis and 12 press releases per year

Coordinated upwards of 10 trade shows per year; 2 large and 8 smaller conferences

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