Glenda Orvin

336-***-****

acyp1p@r.postjobfree.com

SALES MARKETING BUSINESS DEVELOPMENT-EVENT PLANNER COMMUNITY

MANAGEMENT-TRAINER

Director of Sales and Marketing N OV.

**-*******

Atria, Independent Senior Living, D allas/Fort Worth, Texas

Pinnacle Award winner 2015 for sales excellence-highest award an Atria Senior Living sales director can

earn. The stringent guidelines of consistently exceeding sales standards and maintaining high occupancy

make the award an exclusive achievement for only top producers.

Achieved growth of census to 100% occupancy in a 193 unit community in six month. Community

consistently at the top 10% in monthly rankings in occupancy in region and nationally. Attributed to a

substantial growth in revenue by $462,000 for 2015.

Expert at managing a large database management system/lead tracking.

Creatively negotiated leasing contracts.

Evaluated, develop and implementing strategic sales plans.

Created and facilitated events to bring in prospective residents such as but not limited to: seminars, speakers,

themed events, and family nights.

Media and Marketing planning.

Provided sales support for communities outside of region. Trained and coached back-up inquiry/closing team.

Interim sales director for local community.

Winning monthly bonus contests consistently for meeting or going beyond monthly sales goals.

Director of Sales

D ec. 12- Oct.14

Brighton Gardens, Sunrise Senior Living, G reensboro, NC

Awarded the 2013 Double Digit YOY Occupancy Growth Award and Top 10% Occupancy Growth

Award for South East Region.

First point of contact for families needing senior living for loved one. Turn leads into sales by empathizing

with future clients, building trust, and offering gentle guidance.

Manage clients from initial sell-in, to contract preparation, and medical records/documents in compliance to

the state of North Carolina regulations.

Responsible for increasing census revenue of the community through direct sales, marketing, community

outreach and business development.

Awarded the Horizon award for highest net gain Q2 of 2013 and 2014.

Build relationships with Hospitals, social workers, healthcare organizations and non-profits to build new

clientele.

Work with an extensive CRM data base linked to Outlook working with new, present and past contacts on a

daily bases.

Created community outreach programs with non-profit organizations such as Alzheimers Association,

Chamber Of Commerce, Triad Regional Senior Living Association, and Wines for Humanity.

Senior Living Account Manager J an

2 010-dec 12

A Place for Mom, Inc., G reensboro, NC

Matched families in need with senior living facilities using consultative sales, industry knowledge, and

relationship-building skills.

Discuss clinical needs, recommend level of care, and financial options with future clients in order to find the

perfect facility for the person in care.

Utilized an extensive CRM system/database in a fast-paced exclusively web-based environment.

Grew senior care community partners by 20% in 12 months.

Held an ongoing position as one of the top 10% of national sales performance goals and top 5% of Eastern

regional sales goals

Developed relationships and monitored quality by visiting senior communities on a weekly basis in order to

ensure long-term client satisfaction and referrals.

M arketing & EVENTS Coordinator 2 010-

2012

Southern Foods at Home, G reensboro, NC

Created unique and engaging marketing events to promote Southern Foods all-natural product offering.

Attended and managed all events, increasing sales leads by 20% in the first year of employment.

Developed business relationships with carefully selected sampling partners by researching organizations such

as Credit Unions, factories and manufacturers that had wellness programs, created events about healthy eating.

Account Sales/Development 2009- 2010

Ararat Imports Specialty Wine & Beer, Winston-Salem, NC

Built new accounts by cold calling, and served existing accounts for a gourmet wine and beer distributor.

Increasing a tri-city territory of grocery stores, restaurants and specialty shops by 20% by 2010.

P romotions Account Manager

2 008 - 2009

L OWES FOODS, Winston-Salem, NC

Created and executed engaging demo/sampling programs for 108 Lowes Food grocery stores.

Negotiated contracts for new vendor participants in grand opening events, seasonal events and corporate

initiatives.

Managerial duties included contract negotiation, billing, hiring, training and providing sales analysis reports

to vendors.

Art directed graphic artist to create dynamic and eye-catching advertising programs for vendors.

Promoted to sales account manager within 3 months of hire because of outstanding sales quotas.

Partnered with store directors, category managers, vendors and brokers to solicit sales support for the

marketing initiatives.

Actively managed, trained, and coached associates to facilitate product promotions.

Successfully increased revenue for the DEMO/MARKETING department 40% in the first six months.

Collected over $90K in past due accounts.

EDUCATION - Loyola Marymount University

B achelor of Arts, Business Management / Communications, Los Angeles, California

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