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Exeuctive Director/Marketing Director

Location:
Columbus, OH, 43240
Posted:
February 08, 2017

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Original resume on Jobvertise

Resume:

Raenae S. St.Julian

**** * ****** **

Columbus, OH 43240

614-***-****

Executive Director

The Forum at Knightsbridge

*/**-*******

o Responsible for all aspects of daily operation of 316 bed

independent, assisted living and skilled nursing facility

o Successfully manage $30 million budget with 35% contribution margin

o Increased census from 80% to 94% by development of Marketing team

o Successfully manage 300+ employees

o Manage selection, development and training of employees to meet

community needs

o Foster smooth functioning, efficient operation through timely and

effective resolution of grievances from staff, residents and

families

o Provide positive public relations with clients, events, outreach

and closing sales and business development

o Foster exceptional customer service and hospitality as the

standard, including ongoing training and accountability of staff

members

o Researched market demographics of the clientele that support the

CCRC and utilization of this data towards the marketing,

recruiting, retention, and hospitality of staff

Executive Director

Alterra Sterling House

8/05 - 2/08

o Responsible for all aspects of daily operation of 43 bed

independent and assisted living community, including

Alzheimer/dementia specialty unit, with extensive focus on

rehabilitation

o Turned -$185,000 YTD revenue in August into +$45,000 YTD revenue at

year end

o Consistently surpassed NOI

o Increased census in census challenged building

o Created Sales culture for all staff within the community

o Budgeting and P&L responsibility

o Reduced expenses by 35%, Reduced turnover by 40%

o Responsible for development of innovative program focusing on

employee empowerment through self-directed work teams utilizing

decision-making and empowerment of key staff

Executive Director

Sunrise Assisted Living

1/05 - 8/05

o Responsible for all aspects of daily operation of 62 bed

independent and assisted living community, including

Alzheimer/dementia specialty unit

o Supervision and management of staff

o Budgeting and P&P responsibility

o Maintained agency-free community

o Reduced expenses by 25%

o Increased census in census challenged building by 25% in four

months

o Reduced turnover by 40%

o A/P, A/R, and Payroll responsibility

o Developed 'team atmosphere' through appropriate hiring and training

o Sales team leader

Director of Assisted Living &

Director of Marketing/Admissions/Business Development

Bennington Glen Nursing & Rehab

7/03-1/05

o Supervision and management of all staff in Assisted Living facility

o Budgeting and P&P responsibility

o Creation and implementation of Assisted Living policies and

procedures

o Handle all resident issues, social services, transportation &

appointments and maintenance of appropriate documentation and

charting

o Development and implementation of critical sales and marketing

program with emphasis on census development of skilled nursing

and assisted living units

o Increased skilled nursing and assisted living census from 50% to

99% in three months

o Consistently maintained 100% census with waiting list

o Budget development and management

o Experience with Medicare, Medicaid and Private Insurance

o Public and press relations, ad copy development, radio promotions,

newsletters, etc.

Corporate Director of Recruiting (State of Ohio)

Ohio Presbyterian Retirement Services

8/99-3/02

o Direct supervision of three Recruiters and consulting relationship

with eight Human Resource Directors, Administrators, Nursing staff,

and all Management staff in Continuing Care Retirement Communities

and Home Health Care throughout Ohio

National Recruiter/HR Consultant (State of Ohio) - Promoted to this

position 2/97

Health Care & Retirement Corporation (HCR)

11/94-9/97

Education

Mt Vernon Nazarene Excell

BA Business - 2006

Organizations/Achievements

o Member AOPHA (Association of Ohio Philanthropic Homes, Housing

and services for the aging) -Human Resources, PRAMD, and Long

Distance Learning committees

o Presenter - AOPHA Annual conference

o Presenter of numerous Recruiting, Retention, Employee Relations

and motivational education seminars

o Completion of Zenger-Miller Frontline Leadership program

o Completion of Social Styles program



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