Shalabh Gaur
Professional Marketing Expertise with 5 Years’ Experience
Mumbai, Ahmedabad, India I Marketing
Current Vistaar Finance Pvt. Ltd.
Previous Azafran Ltd., Flourish Pure Foods Pvt. Ltd., Coca Cola India Pvt Ltd.
Education PGDBM – Marketing, Bharti Vidyapeeth, Mumbai
Objective
Email ********@*****.*** Phone 781-***-**** (mobile)
To work in an organization that offers a creative and challenging environment where I can utilize my skills and learning to interact with customers, manage people, and accomplish organizational goals.
Completed MBA (Marketing) from Bharati Vidyapeeth's Institute of Management studies & Research, Navi Mumbai.
Good analytical, interpersonal, communication & listening skills coupled with dedication, sincerity and creative thinking towards the assigned job.
Willing to work in competitive working environment by accepting challenges.
Possess exceptional team spirit helping in easy achievement of organizational & personal goals.
Professional Experience:
Vistaar Finance Pvt. Ltd. – Asst. Marketing Manager (Gujarat) June 2014 – Till Date
Key Deliverables:
Marketing
Promote Company product across Gujarat
Create awareness about product through BTL Activities
Branding & Merchandising with the help of Ad Agency
Create Brand Promotion by covering more than 250 villages & 20 cities
Brand Study
‘Azafran limited - Ahmedabad’s Sales Officer October 2013 – May 2014
Key Deliverables:
Marketing & Sales
Develop new market for range of products across Gujarat.
Sales channelize through retail, organic shops.
Promotions of particular product.
Promote Brand in retail & organic shops.
Create Awareness about Product through ‘BTL Activities’.
‘Flourish Pure Foods Pvt. Ltd.- Ahmedabad’s Marketing Executive Dec 2012 – Oct 2013
Key Deliverables:
Marketing
Market Research of Products.
Research channelize through retailers, supermarket, societies, hospitals, schools, clubs etc.
Promotions of particular product.
Promote Brand in retail shops through Trade Marketing.
Create Awareness about Product through ‘BTL Activities’.
Coca-Cola India pvt. Ltd - Mumbai, as Marketing Officer April '10 to April 2012
Key Deliverables:
Marketing
Planning for Brand Building Projects.
Activate Branding mainly in Entertainment & Q.S.R. Channels.
Working with Agencies for Branding in all Channels.
Managing Product Promotion through BTL Activities.
Create Awareness about Product through Branding & Promotions.
Get consumer feedback by DEMO in all channels.
Manage Marketing Collaterals.
Trade Marketing.
Highlights:.
Successfully Handling West zone including Mumbai, Pune, Ahmadabad etc.
Having good exposure & experience in Brand Promotion.
Summer Project :
Company : Amul Ice-Cream (Mumbai)
Project Title : An approach for increasing sale of Amul Ice-cream in modern format store
Duration : 2 months
Description : Market research to find out the various ways to increase the sale of Amul
Ice-cream in modern format store.
College Project
Project Title: Investment in Various sectors
Description: Market Research in Navi-Mumbai
Academic Credentials
2009 MBA (Marketing) from Bharati Vidyapeeth's Management Institute, Navi Mumbai
2006 B.B.A from L.J. Commerce College Ahmedabad (Gujarat)
Computer Knowledge
Operating Systems: MS Office & internet savvy.
Academic Programs & events Attended
Stood Runner up in 'Mock Stock' in the Pillai College.
Won first prize in inter-college event of 'Treasure Hunt' in S.I.E.S College.
Winners in 'Mock Stock' in S.I.E.S College
Personal Dossier
Date of Birth: 25th December 1985